Laurie Ramirez Email & Phone Number

Dallas, Texas, United States

Oversee two locations in the DFW area.

Texas, United States

Selected to simultaneously oversee up to 3 stores in TX for this high-end plumbing manufacturer after tremendous success as a single-unit store manager in MA (below). Led stores in Dallas, Austin, and Plano with complete accountability for every area of the business in each location, including planning, people, product, promotion, P&L, and more. Provided leadership, direction, coaching, and support to a team that included 3 store managers and 3 assistant store managers.

Texas

Lucky enough to share my love of wine by doing Tastings in your home.

Direct importer of solid wood furniture with 12,000 square foot warehouse/showroom.•Increased sales post-pandemic shutdown 147% •Used social media to increase customer engagement, sales

Natick, Massachusetts

Flagship Luxury Kitchen and Bath showroom with a $5.3M budget.•Effectively increased sales by over $1.33M in 2018.•Achieved #1 in nation on secret shops (customer excellence).•Increased conversion ratio from 33.3% to 50.1% by strong focus on sales training and customer follow up.•District trainer.

Houston, Texas Area

Managed 2 locations after being recruited to this modular furniture company by the VP. Selected after 8 months to rebuild a badly underperforming flagship store at the Houston Galleria after initially opening a new concept store at Baybrook Mall.  Opened the new Baybrook store and exceeded all expectations – set a new company-wide single day sales record Moved to Houston Galleria, built a new culture, and successfully turned it around Achieved 120% of the sales goal in a Galleria store that fell short for up to 3 years prior to arrival Led a full remodel of the Galleria store (and temporary relocation to a new site) – met all timelines/expectations Partnered with the regional manager on the recruitment and selection of new store managers Hand-picked to train 10+ assistant store managers across the region on sales, coaching, and business acumen Selected to visit and support several other stores with staffing, training, and operational compliance

Seattle, Washington

Urban Hardwood furniture is handcrafted in Seattle using locally salvaged wood sourced in the Seattle area. • Managed operation, sales and procedures for showroom.• B2B and B2C sales.• Developed and managed marketing, sales and advertising budgets. • Coached outside sales team. • Developed and coached direct reports.

Sacramento, California Area

• Strategic business development. Business to Business sales.• Expanded account revenue within an assigned territory to multiple types of customers: o Developers o Architects o Designers o Facilities Managers o Real Estate Professionals• Coached/Peer adviser for regional team members.• Facilitated cross-departmental collaboration• 178% above goal 2012.• 119% above goal 2013.

San Francisco District

• Maintained and expand account revenue within an assigned sales territory. • Established consultative relationship with new and prospective clients.• Developed proposals and conducted follow-up calls to determine current and future customer needs.• Qualified prospects in person and over the phone for renting and selling.• Cold-called with multiple types of customers including developers, designers, apt/condo conversions and real estate professionals.• 277% above goal 2011.• 110% above goal 2012.

Responsible for the growth of a new start up. Provided furniture for short term needs in the Denver metro area. Provided sales, design skill, space planning and team leadership.• Designed process for delivery, billing, lease terms, inventory tracking• Selected furnishing to offer for RTO and Lease products• Provided direction, coaching and managed performance of 5 employees• Responsible for recruiting, training and development of sales force and support teams• Developed professional training materials• Prepared professional presentation materials • Implemented market plans, strategies, and objectives for the company• Developed and maintained strong relationships with preferred vendors• Effective leader of marketing management group

Minturn, Colorado

Interior designer and owner of a home accessory/gift company specializing in residential design and home staging. Closed store due to personal accident. • Managed showroom operations and procedures• Managed buying team to create merchandise assortment• Managed vendor relationships• Established and maintained brand recognition• Established sales programs • Designed room vignettes

Aspen, Co

• Conversion of architectural drawings to CAD. • Designed kitchens, bathrooms and closets in resort community.• Designs featured in Vail Magazine and AspenPeak.

Littleton, Co

• Lead designer on consumer based building team.• FF&E specifications and selections.• Company grew 75%.

Littleton Co

• Influenced over 3000 parents to instill health and fitness habits into their children 3-5 years old.• Taught, trained and supervised 7 direct reports.• Included in over 37 day care facilities.

Ba, Interior Design

Bs, Kinesiology

General Studies