Lauryn Dixon Email & Phone Number

Florida, United States

United States

• Lead the marketing department, driving cross-functional collaboration and managing creative and strategic efforts to support Registered Investment Advisors nationwide.• Spearhead biweekly team meetings, research industry trends, and develop resources and training materials to keep the team informed and aligned with marketing best practices.• Manage kickoff calls with firms, troubleshooting and addressing their needs while developing effective marketing strategies tailored to their unique goals.• Collaborate with clients to oversee marketing campaigns across various platforms, including social media, podcast production, video editing, and graphic design.• Lead the team in developing branding materials, website banner ads, print advertisements, and physical assets for industry events and conventions.• Create cohesive marketing collateral such as brochures, social media posts, presentations, and landing pages for clients, ensuring all deliverables meet brand guidelines.• Streamlined marketing processes and refined Standard Operating Procedures (SOPs) for smoother project workflows and higher team efficiency.

United States

• Create and distribute unique best-in-class digital content across display advertising, email marketing, brand newsletters, digital ad banners, presentations, and social media to drive brand awareness, engagement, and revenue through various brands.• Designing visual imagery for websites and ensuring that they are in line with branding for clients.• Provide conceptualization and design services for web and print direct marketing communications, such as landing pages, banner ads, websites, letterheads, infographics, and brochures.• Design and implement social media strategy to align with client goals.• Produce analytic reports to evaluate the success of marketing campaigns.• Oversee the creating and implementation of the monthly editorial calendar which includes monthly sales objectives and initiatives.• Lead as the brand gatekeeper of brand assets, guidelines, and marketing toolkits, ensuring the brand is properly represented publically.• Identify and engage developer communities and strategic partners to meet business objectives.

Orlando, Florida

• Create online marketing communications, such as landing pages, banner ads, websites, letterheads, infographics, and advertisements. • Design and implement on-brand creative solutions for a variety of uses: websites, product graphics, email templates/campaigns, social media graphics, brand campaigns, and photography.• Manage and oversee social media content and campaigns for multiple clients across various digital platforms. • Monitor SEO and user engagement and suggest content optimization.• Manage and track website analytics towards performance metrics.• Work with brands to create and implement social media strategies weekly.• Oversee the creating and implementation of the monthly editorial calendar which includes monthly sales objectives and initiatives.

Orlando, Florida, United States

• Assisted in client meetings with Studio Director.• Answered customer emails and queries.• Responsible for assisting in the development and coordination of proposals, presentations, and marketing collateral.• Worked closely with Studio Director and designers to manage client scheduling.• Assisted in capturing project briefs.• Organized and prepared meeting materials.• Effectively managed own workflow to deliver on time.• Worked closely with design departments to create store signage, collateral marketing materials, and product packaging.• Made edits and proofread creative deliverables in websites such as Pandadoc. • Collaborated with the Studio Director and design team to produce innovative methods and engaging creative content for various client brands.• Designed content based on branding guidelines for utilization in social media, website, and digital/physical ads using Adobe Creative Cloud applications.• Composed, copied, and managed editorial across social media channels and website to increase brand awareness and engage current and potential customers.• Supported the design of internal digital communication materials and presentations for the wider business on an ad hoc basis.• Managed, created, and edited website content using WordPress.

Orlando, Florida, United States

• Worked with CEO and Marketing Specialist to execute marketing campaigns and brand strategy.• Assisted in managing, developing, and editing creative content for social media channels and content calendar to ensure content is timely, relevant, and engaging.• Conducted research and study trends to generate truthful assessments to create captivating content.• Produced photo and video content for social media outlets.• Created newsletters and blog posts to market current/future products.

Orlando, Florida Area

• Worked alongside management to assist with dressing over 200 performers at show venues by performing daily costume maintenance, fittings, and training to ensure highest of show quality and safety. • Collaborated with hair/makeup and production departments to align looks with specific image plans during events.• Preset and issued over 200 costumes and accessories effectively and tracked costume use within specific time frame.

Miami/Fort Lauderdale Area

• Initiated daily creative and informative activities for 40 or more children from ages 5 to 10 over an eight-week program.• Responsible for developing, leading, and implementing core and non-core programs & experiences for children in large group setting.• Responsible for general safety and development, growth, and skill achievement of 40 or more participants in groups.• Supported safety of all individuals with disciplined enforcement of consistent policies.

Winter Garden, Fl

• Worked closely with management to continuously improve performance by analyzing sales history, projecting sales, setting future goals, exceeding stated goals, enhancing product presentations and advertising collateral.• Amplified revenue by 25% by implementing up-selling strategies such as recommending accessories, applying for brand credit program, and complementary purchases. • Curated visual communication daily to display products and attract, engage, and motivate cliental into making a purchase. • Trained and developed new sales team associates in products, selling techniques and company procedures.• Tracked and organized stock and merchandise using company inventory management software.• Worked with point of purchase material to promote current specials.

Davie, Florida

• Directed new staff in proper food preparation, storage, use of kitchen equipment, sanitation and safety.• Trained employees in time management and proper ways to complete job duties.• Monitored team members to verify work quality and address concerns.