- Developing and implementing digital marketing strategies;- Maintaining the online presence and reputation of the company to boost brand awareness;- On-site optimization and testing to help lift rankings and organic traffic;- Providing internal reports on a regular basis;- Efficiently perform keyword research (using tools such as Ahrefs, google trends, SEMrush, etc);- Coordinating the creation of digital content (e.g. website, blogs);- Managing the team of remote content writers (creating detailed tasks);- Proofreading, SEO editing (articles / product descriptions);- Creating and implementing the schedule of digital content (e.g. shorts videos, photos, articles) for social media channels;- Measure and report on the performance of web traffic activities using Google Analytics, Google search console, and assess against goals;- Performing website audits;- Update content and website links for maximum optimization and search engine rankings;- Evaluating and monitoring competitors for off-page metrics, including backlink gap analysis and overall backlink profile evaluation (using tools such as Ahrefs, SEMrush, MOZ); - Up-to-date with the latest SEO trends and best practices in online marketing and measurement (Google updates and changes in algorithms);- Identifying and testing new digital platforms and tools.

- Editing articles about cryptocurrency, technology, finance, health, fashion, and travel (grammar, spelling, and content veracity);- Writing unique news and short paragraphs;- Developing content strategies;- Managing a team of content writers;- Keyword research;- Link building;- SEO optimization;- Managing posts in WordPress;- Creating images for blog posts (using Adobe Photoshop and Adobe Illustrator);- Social media marketing;- Google Analytics;- Microsoft Office suite.

- Content writing- Editing articles- SEO optimization- Social media management