La Walker, Mba work email
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La Walker, Mba personal email
As a seasoned Revenue Operations Manager with expertise in sales enablement, GTM strategy, and business consulting, I specialize in bridging the gap between strategy and execution to drive scalable growth and operational excellence. My experience spans deploying CRM systems, optimizing sales workflows, and leveraging data-driven insights to unlock revenue opportunities and improve decision-making.Core Competencies:• Revenue Operations & Sales Enablement: Successfully deployed the first-ever CRM system at Jewett Cameron, increasing sales efficiency and streamlining customer lifecycle management.• Strategic GTM Leadership: Crafted strategies that increased market share by 40% at Palo Alto Networks and drove $5M in revenue within six months by launching a new product.• Data-Driven Insights: Implemented advanced analytics and visualization tools like Salesforce and Tableau to provide actionable insights and align cross-functional teams.• Process Optimization & Automation: Streamlined policy governance at Elastic, reducing cycle times by 25%, and improved sales alignment with tailored playbooks and metrics.• Team Leadership & Mentorship: Guided sales and marketing teams through process transformations, fostering collaboration and equipping them with tools for success.My ability to solve complex challenges, develop scalable processes, and align stakeholders allows me to deliver high-impact solutions that foster sustainable growth. I am passionate about leveraging technology, analytics, and strategic foresight to improve operational efficiency and pipeline visibility while maintaining a focus on compliance and governance.Let’s connect to discuss how we can collaborate to drive transformative results in revenue operations and GTM strategy!
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Founder And Principal ConsultantKurentPortland, Or, Us
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Sales Operations ManagerJewett Cameron Company Jan 2023 - PresentNorth Plains, Oregon, UsAt Jewett Cameron Company, I led the deployment of the company’s first-ever CRM system, revolutionizing customer lifecycle management and streamlining sales processes. My efforts included spearheading the adoption of cutting-edge prospecting tools like ZoomInfo, enabling more efficient lead generation and equipping the sales team with actionable insights to target high-value prospects. As the administrator of CRM and ZoomInfo platforms, I ensured seamless operations, data integrity, and high adoption rates among users.I took on the role of a strategic coordinator, aligning cross-functional teams, resolving sales process challenges, and delivering the resources needed to drive sales efficiency. Collaborating with the IT governance committee, I upheld compliance with data security standards while contributing to technology-driven improvements across the organization. -
FounderKurent Mar 2020 - PresentAs the founder of Kurent, I partner with Small and Medium Businesses (SMBs) to develop go-to-market (GTM) strategies that align their core values with growth objectives. My work focuses on refining key performance indicators (KPIs) and delivering actionable insights to improve decision-making and operational efficiency. I optimize processes to ensure scalability and create frameworks for sustained business growth.With a strong emphasis on strategic planning, I provide analytics-driven insights and tailored recommendations to help businesses become more resilient and future-focused, equipping them to thrive in competitive markets.
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Policy Governance Business PartnerElastic Aug 2021 - Apr 2022San Francisco, California, UsAt Elastic, I designed and implemented a comprehensive policy governance framework that reduced disputes by 30% and improved compliance by 25%. By collaborating with stakeholders, I identified gaps and developed policies that aligned with business objectives, improving operational clarity and reducing friction.To streamline policy updates, I introduced a centralized workflow management system, cutting approval cycle times by 25%. My work ensured policies were not only aligned with organizational needs but also responsive to evolving business requirements. -
Gtm Program ManagerPalo Alto Networks Jul 2019 - May 2021Santa Clara, California, UsI drove a 40% increase in market share within target segments by implementing data-driven go-to-market strategies and fostering collaboration between sales and product teams. My initiatives reduced time-to-market for campaigns by 20%, leveraging efficient project management tools to expedite launches and enhance outcomes.I also led the launch of a strategic product in a new market, creating tailored messaging and distribution strategies that exceeded revenue projections, generating $5M within six months. -
Marketing Program ManagerTwistlock Sep 2018 - Jul 2019I spearheaded marketing initiatives, including email, webinar, and ecosystem campaigns, to boost lead generation and awareness. My efforts drove significant pipeline creation, contributing to strategic initiatives that culminated in Twistlock's $400M acquisition.By developing and launching outbound campaigns tailored to target segments, I enabled measurable pipeline growth and strengthened the company's market positioning.
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Demand Generation ManagerCloudcheckr Jan 2018 - Jun 2018Rochester, Ny, UsI delivered measurable growth by increasing MQLs by 25% and revenue by 15% through targeted demand generation campaigns and optimized lead nurturing strategies. My contributions included A/B testing, content refinement, and aligning sales and marketing processes to enhance overall pipeline performance.I led the migration from Salesforce Pardot to Marketo, improving data reliability and process efficiency. I also leveraged data-driven insights to analyze KPIs and optimize marketing campaigns for better lead quality and volume. -
Marketing Technology SpecialistCloudcheckr Aug 2017 - Dec 2017Rochester, Ny, UsI led the successful migration from Salesforce Pardot to Marketo, significantly improving data reliability and streamlining marketing workflows. By enhancing system integration and automating processes, I ensured greater accuracy and efficiency in lead management and reporting, enabling more effective decision-making across the organization.I utilized advanced analytics to evaluate KPIs, optimize marketing campaigns, and improve lead quality. Through data-driven insights, I refined targeting strategies and increased conversion rates, aligning marketing and sales efforts to drive measurable growth in pipeline performance and ROI.
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Business ConsultantSonlight Landscapes Mar 2017 - Jul 2017As a business consultant, I conducted competitor analyses to identify market opportunities, created detailed reports with actionable insights, and designed tailored marketing strategies for clients. These efforts supported growth and improved market presence.I provided clients with strategic recommendations and plans, guiding them in achieving enhanced visibility and operational success.
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Marketing ConsultantSelf-Employed - Consultant Jan 2016 - Mar 2017As a freelance marketing consultant, I conducted in-depth research to identify industry trends and uncover growth opportunities for clients. I advised businesses on branding, positioning, and communication strategies, empowering them to sharpen their competitive edge. By delivering data-driven insights and actionable recommendations, I enabled clients to enhance their market impact and achieve long-term growth. -
Customer And Field Marketing ConsultantJive Software Aug 2015 - Dec 2015Austin, Texas, UsAt Jive Software, I developed and executed marketing strategies for product launches, orchestrating multi-channel campaigns for maximum impact. I also implemented a customer-focused marketing framework to drive engagement and retention, collaborating with internal teams and external stakeholders to align efforts and ensure success. -
Product Management InternPuppet Labs, Inc. Jun 2014 - Aug 2014Minneapolis, Minnesota, UsDuring my internship, I contributed to product roadmaps by defining and prioritizing requirements to align with strategic objectives. I conducted over 50 win/loss interviews to gather customer feedback and crafted go-to-market strategies that ensured successful product launches. Additionally, I developed differentiated positioning and messaging for both enterprise and open-source products, enhancing their market appeal. -
Mba Marketing AmbassadorWillamette University Sep 2013 - Jun 2014Salem, Or, UsI conducted a demographic analysis to identify target markets and tailored marketing strategies to increase program applicants. By managing social media channels and optimizing the MBA program's website using SEO best practices, I boosted engagement and enhanced the program’s visibility. I also developed a targeted social media strategy to amplify updates and attract prospective students. -
Mba Marketing ConsultantEmerald People'S Utility District Aug 2013 - May 2014I led stakeholder assessments to develop a streamlined marketing strategy, resulting in $10K in cost savings. Managing project timelines, I ensured the timely execution of initiatives while providing market research and strategic recommendations to the board, driving business improvements and enhancing decision-making.
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Management ConsultantBethlehem Christian Academy Aug 2011 - Jun 2013I evaluated business strategies through in-depth analysis of working capital, process workflows, and financial inefficiencies. By identifying key opportunities for growth and operational improvement, I provided actionable recommendations that enhanced decision-making and drove organizational development.I developed a comprehensive financial model to project best- and worst-case scenarios, offering clear insights for strategic planning. This model was instrumental in guiding executive decisions, including the successful planning and implementation of new pre-K programs.
La Walker, Mba Skills
La Walker, Mba Education Details
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Willamette University MbaGeneral -
University Of DaytonPolitical Science And Government
Frequently Asked Questions about La Walker, Mba
What company does La Walker, Mba work for?
La Walker, Mba works for Kurent
What is La Walker, Mba's role at the current company?
La Walker, Mba's current role is Founder and Principal Consultant.
What is La Walker, Mba's email address?
La Walker, Mba's email address is la****@****stic.co
What schools did La Walker, Mba attend?
La Walker, Mba attended Willamette University Mba, University Of Dayton.
What skills is La Walker, Mba known for?
La Walker, Mba has skills like Leadership, Product Marketing, E Commerce, Powerpoint, Social Media, Sap, Public Speaking, Market Intelligence, Event Planning, Data Analysis, Market Research, Negotiation.
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