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Richardson Sales Performance is the global leader in sales training and performance improvement. We drive accelerated growth by simplifying and solving the sales-growth equation. From ensuring your sales managers are executing the right activities to equipping your sales team to drive a buyer-aligned sales process with exceptional skills and strategies, we will guide your sales organization through a digitally-enabled performance journey that excites, engages and reveals impact. Get to know us and experience what is possible – managers who know exactly how to drive growth from their teams, customers who see the difference in how your sales team shows up and clear path to outperformance.
Richardson Sales Performance, Greater China
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PresidentRichardson Sales Performance, Greater China Dec 2012 - PresentRichardson Sales Performance is the global leader in sales training and performance improvement. We drive accelerated growth by simplifying and solving the sales-growth equation. From ensuring your sales managers are executing the right activities to equipping your sales team to drive a buyer-aligned sales process with exceptional skills and strategies, we will guide your sales organization through a digitally-enabled performance journey that excites, engages and reveals impact. Get to know us and experience what is possible – managers who know exactly how to drive growth from their teams, customers who see the difference in how your sales team shows up and clear path to outperformance.
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CooSpi Sales Performance International Dec 2011 - Nov 2012Charlotte, Nc, UsSetting up the SPI Greater China Hub to deliver comprehensive sales process design services and Sollution Selling methodology to its global and local client base in the Region -
CeoXimancolor Jan 2007 - Nov 2011We provide image consulting services to private individuals and enterprises in China. Services include: color and style check up, wardrobe management, personal shopping, communication coaching, etiquette training, international protocol, etc
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President And General ManagerChongqing Ericsson Communication Co. Ltd May 2002 - Dec 2006Head of the company. Responsible for the company P&L. Reporting to the Board of Directors and Ericsson China CFO. Responsible for the production, supply and sales of microwave transmission equipment in China. The company has about 70 employees. Instrumental to build business case on transferring and localizing production of product parts to China. Base on the feasibility of the business case, responsible for executing local sourcing project to identify, qualify, ramp up local suppliers and manage local suppliers. Responsible for stream-lining the after-sales service organization to serve the installed base in an efficient way.
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General Manager Of TransmissionEricsson (China) Ltd Oct 2002 - Oct 2004Responsible for managing the China transmission product portfolio. Collecting and compiling China product requirements, product ideas and business cases to Strategic Product Management at home organization Product Council for approval to be incorporated in new product release. Responsible for sales forecasting, pricing and P&L of the product line. Responsible for phasing-in and phasing-out of products and manage products over their life-cycles. Regularly conducted market studies to understand local market and competitor environment. Identified local product gap and initiated local R&D resources to develop needed local product to fill the product gap. Developed 3rd party dealer network and program to sell low end, fast moving items.
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Marketing DirectorEricsson Jan 1996 - Dec 2002Kista, Stockholm, SeBusiness development of the mobile telecommunication infrastructure market in China -
Marketing DirectorEricsson (China) Ltd Apr 2001 - Apr 2002Responsible for marketing and strategy planning for wireless solutions to meet the requirement of China Telecom. To develop sales programs and new competence needed to support new operator business across all Regional Offices. Responsible for nation-wide price management to China Telecom account
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Marketing ManagerEricsson (China) Ltd Apr 1999 - Mar 2001Responsible for creating value-added-service business such as GSM prepaid services, GPRS and WAP services in China. Conducted survey and analysis on competitors, consumer behaviors in China and provided business consulting services to network operators. Moving away from product selling and moving more towards solution/benefit selling.
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Marketing ManagerEricsson (China) Ltd Sep 1997 - Mar 1999Chongqing. Responsible for monthly sales forecasting. 1998 achieved result was USD680 million. Responsible for a team of 30 marketing and technical staff. Responsible and process owner of the Ericsson China Sales and Marketing processes as part of the Corporate Time-To-Customer (TTC)and Time-To-jMarket (TTM) processes.
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Account ManagerEricsson (China) Ltd., Guangzhou Apr 1997 - Aug 1997for New Customer SegmentResponsible for opening up of new markets for both wire line and wireless products in Yunnan, Guizhou, Jiangxi, Fujina, CATV and Power Bureau. Developed new businesses with Cable TV, Power Bureaus and Railway Cooperation.
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Chief Representative And General ManagerEricsson (China) Ltd Apr 1996 - Mar 1997Responsible for marketing PSTN products in South Western China (Sichuen, Chongqing, Yunnan, Guizhou, Tibet). Opened new offices in Fujian, Jiangxi, Chongqing and Chengdu.
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Marketing Manager Mobile SystemEricsson (China) Ltd., Guangzhou Jan 1994 - Mar 1996Served as a member of a pioneer team to develop a new but important customer in Guangdong. Instrumental in developing the Guangdong Mobile Communication Company to be Ericsson largest customer in China. Turn over USD300 - USD400 million annually.
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Material Planning ManagerEricsson Italy Jun 1990 - Dec 1993Responsible for the collection and compilation of sales forecast. Responsible for PABX material plan and delivery plan for the Italian market.
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Sales Program ManagerEricsson Business Communication Jan 1987 - May 1990Developed sales processes and programs for home-use wireless telephones and office PABX products for both direct sales force and 3rd party sales channels. Defined and Implemented regional product launch plans. Defined and implemented a brand name strategy for office PABX.
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Strategic PlanningEricsson Information System Jan 1985 - Dec 1987Market and competitor analysis, financial budgeting and forecasting
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Sales EngineerJebsen & Co. Ltd Jan 1981 - Dec 1983Selling sewage treatment plants and pumping stations to government authorities
Lawrence Lee Skills
Lawrence Lee Education Details
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Imede (Imd)Business Administration -
Cornell UniversityEngineering
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Ghana International SchoolHigh School/Secondary Diplomas And Certificates
Frequently Asked Questions about Lawrence Lee
What company does Lawrence Lee work for?
Lawrence Lee works for Richardson Sales Performance, Greater China
What is Lawrence Lee's role at the current company?
Lawrence Lee's current role is President at Richardson Sales Performance, Greater China.
What is Lawrence Lee's email address?
Lawrence Lee's email address is ll****@****les.com
What is Lawrence Lee's direct phone number?
Lawrence Lee's direct phone number is +49 211 534*****
What schools did Lawrence Lee attend?
Lawrence Lee attended Imede (Imd), Cornell University, Ghana International School.
What are some of Lawrence Lee's interests?
Lawrence Lee has interest in Sales Process Design, Continue Training For Sales Organization, Resolving Sales Problems, Sales Training.
What skills is Lawrence Lee known for?
Lawrence Lee has skills like Solution Selling, Sales Management, Sales Process, Sales, Management, Selling, Forecasting, Account Management, Coaching, Sales Operations, Negotiation, Qualifying Prospects.
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