Account Based Marketing Manager
Responsible for strategizing and implementing account-based marketing campaigns to drive pipeline maturation for key Financial Services accounts.Contractor role for maternal leave coverage.
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@morehouse.edu
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Lawrence Scott is listed as Marketing Manager | MBA in Marketing based in Atlanta Metropolitan Area, United States. AeroLeads shows a work email signal at morehouse.edu and a matched LinkedIn profile for Lawrence Scott.
Lawrence Scott previously worked as Account Based Marketing Manager at Salesforce and Marketing Manager at Neocol. Lawrence Scott holds Master Of Business Administration (M.B.A.), Marketing from Clark Atlanta University.
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AeroLeads found 1 current-domain work email signal for Lawrence Scott. Compare company email patterns before reaching out.
With over eight years of experience in ABM, channel, and customer marketing, I am passionate about creating and executing impactful marketing strategies that deliver value to both customers and partners. I have a strong background in media and entertainment, consumer goods, and retail industries, where I have developed and managed innovative marketing campaigns, programs, and partnerships across multiple channels and platforms.
Listed skills include Public Speaking, Event Planning, Social Media, Marketing, and 9 others.
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San Francisco, California, Us
Responsible for strategizing and implementing account-based marketing campaigns to drive pipeline maturation for key Financial Services accounts.Contractor role for maternal leave coverage.
Chicago, Illinois, Us
Leveraged my expertise in Salesforce products and solutions to generate demand, increase adoption, and drive loyalty among our customers. Worked closely with the sales, product, and customer success teams to identify and showcase customer stories, best practices, and success metrics. I also collaborated with Salesforce and other strategic partners to create and deliver co-marketing initiatives that enhanced our brand awareness, generated leads, and accelerated revenue growth.
San Francisco, California, Us
Scaled customer stories across social, digital, press, and events in multi-media assets. Managed customer marketing lifecycle, tracking pipeline, pitching customers, and crafting customerstories with 40 Fortune 500 media brands.
Atlanta, Ga, Us
Implemented strategies to consolidate all marketing data across Walmart.com, Best Buy, and Walgreens for promoting over 100 financial service products. Supported channel customer marketing needs executing marketing campaigns, achieving division sales, and profit margin goal for 12 annual incremental display promotions.
Atlanta, Ga, Us
Oversaw all food division consumer brands, commercializing grocery channel trade strategies forfood delivery and sales profits under $68MM budget.
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Lawrence Scott is listed as Marketing Manager | MBA in Marketing.
AeroLeads has found 1 work email signal at @morehouse.edu for Lawrence Scott.
Lawrence Scott is based in Atlanta Metropolitan Area, United States.
Lawrence Scott has worked for Salesforce, Neocol, Incomm, Newell Brands, and Zenith.
You can use AeroLeads to view verified contact signals for Lawrence Scott, including work email, phone, and LinkedIn data when available.
Lawrence Scott holds Master Of Business Administration (M.B.A.), Marketing from Clark Atlanta University.
Lawrence Scott is listed with skills including Public Speaking, Event Planning, Social Media, Marketing, Student Financial Aid, Customer Service, Program Management, and Cross Functional Team Leadership.
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