Leading the EMEA sales team as we scale and grow across the region. Working closely with Marketing, Partner, Customer Success, Sales Engineering, SDRs, Product, RevOps and the SLT & Exec team to ensure our customers and partners achieve their strategic Network Observability needs.

Nirvana Brewery launched in 2017 with a simple mission; to dedicate ourselves entirely to the creation of quality alcohol-free craft beers.

Part of the UK and Europe's biggest private network of high performing salespeople and sales leaders including mentors, coaches and exclusive masterclasses.

Responsible for the management and scale of sales in the EMEA and APAC regions, my organisation was focussed on ensuring we can solve our customer's and prospect's observability and Internet resilience problems. Catchpoint's internet performance monitoring (IPM) platform incorporates application, customer, network, website and workforce experience monitoring utilising synthetic, RUM, network (BGP) and endpoint technology.

Spearheaded sales strategy development for edge security products such as BOT Management, DDoS Protection, managed DNS, and Web Application Firewalls (WAF) in the Oracle Cloud Infrastructure (OCI) team following Oracle’s successful $600M acquisition of Dyn. Oversaw management team, sales representatives, and BDRs, in addition to driving continuous promotion of OCI and edge products to potential clients and within the larger Oracle organisation.• Led new business acquisition and Oracle leadership teams in commercial and enterprise sectors of EMEA and APAC markets in scaling business by 165%.

Directed operations and expansion of new business acquisition teams in the EMEA edge security market, generating sales of managed DNS, load-balancing, traffic steering, email delivery, and data products. Supervised lead development team and a new business sales team consisting of various levels of sales representatives. Coordinated closely with EMEA marketing function to meet revenue and new logo targets.• Achieved growth of 800% ($2.5M to ~$20M) from 2013 to 2017 in the international region by implementing aggressive new logo sales motion and structured growth of existing accounts.• Gained significant M&A experience during the exit of Dyn for $600M to Oracle Corporation.

Led hybrid sales team in the commercial sector of the EMEA edge security market, selling managed DNS, load-balancing, traffic steering, email delivery and data products. Worked closely with EMEA marketing and led development teams to drive the attainment of new business and upsell revenue targets.• Secured major clients, including UK Government, HSBC, Thomson Reuters, Nationwide, and Dutch Government.

Responsible for the expansion and retention of the biggest digital media organisations within the UK (MSN,AOL,Yahoo!,Huffington Post) through growth of existing accounts and generation of new business. The role involves working closely with clients to understand project requirements and to turn that understanding into the design and sale of profitable creative content offerings. Specifically covering News, Entertainment and Sport editorial/data content, the role also requires understanding of widgets, live-blogging, API delivery and video. My role has also allowed me to undertake acting management and team leadership duties.

This role included selling virtual cloud hosting, connectivity and network solutions to existing customers and new prospects. The position required high-level presentation and negotiation skills, maintaining an in-depth knowledge of product and industry trends and managing a pipeline to ensure targets were met.

Starting in a graduate position, the role included building a pipeline from scratch, using sales methodology to qualify and forecast sales opportunities and closing self-generated new logo revenue. Everyday tasks included cold-calling, email campaigns and attending company marketing events.

Starting in a graduate role, I became responsible for all aspects of the sales process of the high-end product. This included stock management, supplier control, hanging and presentation of artwork, liaising with artists, production of promotional content online and in hard copy brochures, planning and organising pre-view evenings, general administration and direct sales negotiation with clients.