Lay Lay Chew, Mba, Cspo, Csm Email & Phone Number

United States

▪ Led cross-functional teams in defining business requirements, overseeing system implementation, and managing enhancements. Communicated project details and decisions effectively.▪ Implemented Salesforce CRM, establishing streamlined Sales, Marketing, and Business processes.▪ Managed Salesforce CRM user access and licenses, supporting daily operations and handling escalations.▪ Oversaw corporate website design, content updates, and contributed to product brochures and advertisements for improved Search Engine Optimization (SEO).

Grand Junction, Colorado, United States

▪ Fulfilled the role of a Project Manager on Custom Orders. Worked with cross functional teams to ensure on-time product delivery.▪ Identified customer business objectives, custom-develop presentations to each individual customer.▪ Established personal rapport with global customers and sales representatives to ensure customer satisfaction.▪ Developed and delivered effective Marketing communication to global internal and external customers.▪ Event Manager for exhibitions and road shows: designed brochures, banners, and product videos, planned for travels and accommodations.

Englewood, Colorado, United States

▪ Orchestrated the successful transition of the Sales Operation Project from the United States to India, including remote leadership, team training, and mentoring. Developed comprehensive training plans, quality checklists, metrics, and detailed process documentation, contributing to risk mitigation. Formulated ongoing Business Processes integrated into daily operations.▪ Implemented essential audit criteria, metrics, and process checklists to ensure optimal service levels, providing daily reporting metrics to the management team.▪ Identified and implemented system and process enhancements, resulting in enhanced business performance and heightened customer satisfaction.▪ Provided continuous support to the newly established team in India, addressing challenges and fostering confidence.

▪ Led the development of business process documents to align with ISO certification standards, ensuring meticulous preparation for compliance.▪ Conducted comprehensive training sessions for new hires and existing employees, equipping them with the knowledge needed to contribute effectively to business operations while maintaining stringent corporate quality standards.

Penang, Malaysia

▪ Orchestrated global projects, notably the ERP Oracle Upgrade program, where I held key roles as Lead Business Project Engineer, Manufacturing Site Liaison, Command Center Operation Manager, and Stabilization Site Lead within the Program Management Office.▪ Addressed staffing challenges by overseeing recruitment, training, and mentoring, enhancing team performance and motivation. Established clear expectations and goals for improved effectiveness.▪ Tracked project progress against timelines, milestones, and resources, implementing revisions as needed.▪ Managed communication with stakeholders and cross-functional teams, providing regular updates and handling escalations.▪ Facilitated the execution of the cross-functional cutover plan, ensuring tasks were completed in the appropriate sequence for successful project deployment.▪ Led Sunrise and Sunset stabilization meetings, prioritizing and addressing issues for a seamless stabilization process.

Penang, Malaysia

▪ Directed the scheduling and implementation of system enhancements, code changes, and maintenance across global operations.▪ Managed clear and proactive communication with the business team, outlining potential impacts to release schedules and system downtime, ensuring operational continuity.

Penang, Malaysia

- Managed China’s customer sales orders from order entry through invoice. Identified root cause of customer escalations and provided resolution.- Consistently exceed the weekly expectations for job performance levels.

Penang, Malaysia

- Successfully led and trained a new admission team in a new branch, leading to an increase of company revenue.- Counseled prospective students and parents, promoted college services to the public and corporations. - Acted as public face of the college during admissions events and networking.- Designed impactful marketing flyers and banners for special events.- Developed training materials and trained corporations and first year college students on Microsoft Office applications: Word, Excel, PowerPoint, Access and Publisher.

Master'S Degree, Business Administration And Management, General

Bachelor’S Degree, Computing