Lisa Caliendo Email & Phone Number

Design and direction of creative for water distribution products under the Scotts®, Miracle-Gro®, Swan®, ACE®, Goodyear, Element®, Waterworks® and private label brands.

Design and management of creative for water distribution products under the Element®, Waterworks®, Swan® and private label brands.

Maintain strong client-base for self-owned design studio developing branding systems and print design of marketing materials, taking projects from concept to final print.Freelance designer working with clients across the country in various fields such as manufacturing, medical, education, music publishing, baked goods, environmental, industrial, performing arts and media. Designs include brochures, annual reports, sell sheets, posters, Web creatives, package design, outdoor signage, branding and logo design, invitation systems and self-promotion.

Designed award-winning package design for consumer goods company, including concept, layout, illustration, photography, branding and logo design, signage and presentation materials. Managed design studio and staff, maintaining production schedules and communication with global vendors.Created and managed design library consisting of art for over 2,000 products.

Provided design services to a campus of nine cultural institutions, including performance and educational venues. Maintained both unique, individual designs for each entity as well as cross-promotional pieces throughout campus.Conceived and planned brochures, ad campaigns, campus Web site, direct mailer's, annual reports, newsletters, corporate identities, exhibit design, environmental design, indoor and outdoor signage systems including way-finding systems using both traditional and computer graphic design.Coordinated all print production details including communication with writers and editors, presentations to internal teams, bidding, prepress and quality control for more than 80 projects. Project Manager, Designer and Creative Director for award-winning Flint Cultural Center Web site.Oversaw the development and execution of overflow materials to contracted graphic designers.

Designed ad campaigns, brochures, annual reports, direct mailer's, newsletters, corporate identities, package design, outdoor and indoor banner systems for this full-service advertising agency.

Designer and Illustrator for a campus of environmental engineers, producing environmental signage, government campaigns, brochures, magazines, direct mailer's, newsletters and corporate identities tailored to the engineer's needs. Marketed individual design services to campus to meet monthly billable time quota.Established Top Secret/Classified Government clearance to design for the Navy.