Lesley Chapman

Lesley Chapman Email and Phone Number

Brand and Experience Lead @ IVC Evidensia
London, GB
Lesley Chapman's Location
London, England, United Kingdom, United Kingdom
Lesley Chapman's Contact Details
About Lesley Chapman

My career spans 21 years experience of innovation, brand development and communications in both local and global roles. After starting out at Unilever, I was keen to learn more about the brand experience so joined a supermarket retailer, where my proudest achievements include the TV campaign that brought Jamie Oliver to Sainsbury's and the strategy development for Sainsbury's own brand and the launch of multi-million pound ranges including Taste the Difference, Be Good to Yourself, Organics and Basics. I also got to establish the first Own Brand marketing department in a British retailer.I graduated from Aston University with a degree in International Business and Modern languages, am a trained Co-Active Coach, member of the International Coaching Confederation and a certified NLP practitioner.Experience: Broad and senior experience of FMCG and retail marketing, brand strategy development and communications, innovation strategy, product development, category management, positioning, proposition development, architecture, portfolio management, employee engagement, brand experience, corporate identity and design

Lesley Chapman's Current Company Details
IVC Evidensia

Ivc Evidensia

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Brand and Experience Lead
London, GB
Lesley Chapman Work Experience Details
  • Ivc Evidensia
    Brand And Experience Lead
    Ivc Evidensia
    London, Gb
  • Fgh Uk Ltd
    Director Of Customer And Digital Experience
    Fgh Uk Ltd Sep 2020 - Present
  • Debenhams
    Director Of Brand
    Debenhams May 2016 - Mar 2020
    London, United Kingdom
  • Interbrand
    Director, Brand Strategy
    Interbrand Jul 2009 - Apr 2016
  • Little Big Ideas Co
    Director/ Founder
    Little Big Ideas Co May 2007 - Jul 2009
  • Cadburys Schweppes Plc
    Global Innovation Director
    Cadburys Schweppes Plc May 2005 - Nov 2006
  • Sainsburys Supermarkets
    Head Of Own Brand Marketing & Development
    Sainsburys Supermarkets Apr 2000 - Mar 2005
  • Sainsburys Supermarkets Ltd
    Head Of National Advertising
    Sainsburys Supermarkets Ltd Sep 1997 - Mar 2000
  • Cpc | Best Foods | Unilever
    Senior Brand Manager
    Cpc | Best Foods | Unilever 1991 - 1997

Lesley Chapman Skills

Brand Development Strategy Product Development Marketing Strategy Brand Architecture Customer Insight Marketing Management Fmcg Brand Management Advertising Corporate Branding Marketing Communications Digital Marketing Integrated Marketing Retail Leadership Coaching Creative Direction Direct Marketing Business Strategy Strategic Planning Creative Strategy Segmentation Market Research Marketing Research Digital Strategy Marketing Management Concept Development Positioning Corporate Identity Brand Equity Consumer Behaviour Competitive Analysis Consumer Insight Fast Moving Consumer Goods Branding

Frequently Asked Questions about Lesley Chapman

What company does Lesley Chapman work for?

Lesley Chapman works for Ivc Evidensia

What is Lesley Chapman's role at the current company?

Lesley Chapman's current role is Brand and Experience Lead.

What is Lesley Chapman's email address?

Lesley Chapman's email address is le****@****ams.com

What is Lesley Chapman's direct phone number?

Lesley Chapman's direct phone number is +4420740*****

What skills is Lesley Chapman known for?

Lesley Chapman has skills like Brand Development, Strategy, Product Development, Marketing Strategy, Brand Architecture, Customer Insight, Marketing, Management, Fmcg, Brand Management, Advertising, Corporate Branding.

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