Lori Cheramie Email & Phone Number

Boston, Ma, Us

Greater Boston Area

Modere is an online brand with a dedicated mission to live clean while pioneering a new business concept of "social retail". Modere products offer a category leading portfolio of lifestyle essentials including personal care, health & wellness, and household products that are safe, affordable, and convenient. Our formulas are proven and tested, trusted by customers world-wide for 30 years. At Modere we craft more than just great products but we create experiences with our clients. Relationships are developed with our clients to customize a modern lifestyle through safe, stylish, and smart products.Join us as we strive to reach 10 million healthy homes!

West Tn/Ms

Responsible for developing advertising programs with lead target objectives, monitor the performance of the designed program, and communicate to various groups the monthly performance. Consistent communication with media consultants, Area Sales Manager, and General Manager on any critical issues that are relevant to account performance, revenue projections, and/or overall results. Coordinate efforts across multiple departments to resolve customer issues in the event of an error or performance issue including SEM optimization efforts, Digital Support on website assistance, and/or operations with call tracking.Division Resource for on line traffic results/leads in multiple products and analyzing this data to assist in customer growth, retention, and satisfaction with the sales organization.Manages expectations of media consultants performance through measuring and monitoring proposal requests, conversion rate, and retention of programs. Area Sales Managers are provided this information on a team level through shared reports which are updated weekly.

West Tn/Ms/La

Recruited back to BellSouth Advertising and Publishing Corporation for newly created position in North LA. This position included to create, plan and coordinate an advisory board in Northwest LA with past, existing, and potential customers to "win-Back" the market. Manage territory budget and represent The Real Yellow Pages and yp.com through sponsorships and grassroots efforts.Reach out to strategic partners to promote local brand and network with key organizations and leaders in the community.Serve as Product Champion for multi-platform products including Direct Mail, Mobile Marketing, and ATT411 Text products as a liaison with sales and marketing.Create comprehensive strategic plans to increase possession, usage, and preference of The Real Yellow Pages and yp.com as the product of choice with consumers and businesses.Develop successful barters that exceed $1,000,000 in revenue inclusive of media, sports, arts, associations, government, and attractions.Spearheaded Regional telephone book recycling partnership with Keep America Beautiful organization for BellSouth 9 state region which has now developed into a 22 state partnership with AT&T Advertising Solutions. Align and serve on Various Boards in the communities including business, minority, non-profit, and government affiliations.

The American Heart Association is a national voluntary health agency that generates $700 million in income and whose mission is to reduce disability and death from cardiovascular diseases and stroke.Vice President of Fundraising - Central/North LouisianaLed the American Heart Association CNLA Team in an overall net goal of $1.2 million annually, through a variety of community fundraising events. Supervised five field offices including regional directors and local managers for a staff of 14 people including 9 direct reports. Managed overall team budget and within fundraising events to meet all organizational commitments in compliance with volunteer's funds and reporting to executive boards/committees.Recruited and trained staff in leadership, sales, management, and team building skills to assist in internal and external job functions. Maintained and served as a liaison for over 5 community boards in the major metro markets.Developed and coordinated recruitment techniques to increase the number of volunteers and sponsorships for various fundraising events. Managed all internal relations and support with advocacy, communications, and health initiatives departments as it related to the fundraising staff.

Promoted to direct, plan and coordinate all sales related activity for the CNLA division. Supervised one satellite office and the development of an additional satellite office. Responsible for continued growth of $90 million in advertising revenue and the largest division in the South Central Area for the BellSouth AT&T Real Yellow Pages. Responsible for scheduling over 42 directories with multiple publishing deadlines and with both inside and outside sales executives.Recruited, hired, and trained ongoing with sales and sales managers including building developmental plans and skill builders for succession planning.Managed division budget with a strong emphasis on profitability Responsible for objective setting, forecasting net results, advertiser base growth and customer retention objectives.Attitude Survey Scores over 90% on a company benchmark of 85%Developed and executed campaign plans with strategic analysis, tactics, and measurement goals.

Promoted to direct, plan and coordinate all sales related activity within team of Sales Account Executives. Received the Excellence 110 Sales AwardResponsible for over 20 directories, $10 million in revenue, customer retention, advertiser base growth, and new business development.Achieved the highest Attitude Survey Score over 96% on a company benchmark of 85%Selected to serve as a Quality Trained Facilitator for "Right Things Right" independent projects