Lauren Mcdevitt

Lauren Mcdevitt Email and Phone Number

Co-creator of Salesforce's Media Team | Fmr Managing Editor at Bloomberg Television | Corporate Communications, Executive Communications, Strategic Storytelling @ Salesforce
San Francisco, CA
Lauren Mcdevitt's Location
Washington DC-Baltimore Area, United States, United States
Lauren Mcdevitt's Contact Details

Lauren Mcdevitt personal email

About Lauren Mcdevitt

After 12 years of identifying problems in the world as an award-winning journalist and managing editor at Bloomberg, I’m now focused on sharing solutions that connect people globally at Salesforce.At Salesforce and Slack, I have built several thriving communications programs, developing and executing strategic initiatives that inform and inspire audiences, drive impactful news cycles and result in higher media engagement across product launches and thought leadership initiatives. I've been tapped to lead complex, high-profile projects because of my strategy and positioning skills. Working with communications teams and department heads around the world, I have executed compelling and impactful projects at scale by uniting agendas and synchronizing content across platforms. With an authentic, inclusive and collaborative approach to problem solving, I bring people together to get things done. A relationship builder at heart, I have proven skills in leading, guiding and focusing large, interdisciplinary teams through change, winning buy-in and influencing indirectly.Through strategic storytelling across print, digital, social, video and audio platforms, I've helped people connect to the most important world events while also unlocking organizational capabilities to strengthen market presence and brand value. With high-level writing and editing experience, I can dissect complex topics into clear language, position stories proactively and cut through the noise to arrive at the essence of a story and articulate it in a way that brings fresh insight and compels people to act. In this era of information saturation, well-crafted and well-timed stories are what stick. As a content strategist and producer, I've developed and positioned a wide variety of content that appeals to diverse audiences with insight into critical levers to execute multichannel communications and the ability to develop a storytelling drumbeat and content cadence. As an executive coach, I bring deep industry know-how and experience in prepping for broadcast appearances and drafting talking points with insight into the nuances of the media landscape—whether for television, digital media, podcasts or radio. As a journalist, I’ve produced cross-platform interviews with the world’s most influential leaders in business and government, including then President Barack Obama, Apple CEO Tim Cook and Microsoft CEO Satya Nadella.

Lauren Mcdevitt's Current Company Details
Salesforce

Salesforce

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Co-creator of Salesforce's Media Team | Fmr Managing Editor at Bloomberg Television | Corporate Communications, Executive Communications, Strategic Storytelling
San Francisco, CA
Website:
salesforce.com
Employees:
1
Lauren Mcdevitt Work Experience Details
  • Salesforce
    Corporate Communications Manager
    Salesforce Apr 2022 - Present
    San Francisco, California, Us
    Co-creator of Salesforce's media team, driving strategic communications and media relations with tier-one outlets.- Developing and leading tier-one media strategies for product launches and major events.- Coordinating global tier-one reporter experiences. - Elevating Salesforce storytelling by developing narrative-setting, industry-leading story ideas that highlight Salesforce's leadership.- Proactive storytelling and reporter education on Salesforce product innovation and positive influence in tech.- Creator of Salesforce's internal broadcast prep programming: training and preparing senior executives for broadcast appearances, ensuring effective and impactful communication.
  • Slack
    Corporate Communications Manager
    Slack Apr 2022 - Apr 2024
    San Francisco, California, Us
    - Co-creator of Slack Workforce Labs, built a successful communications program that generated thousands of tier-one articles and secured influential speaking engagements, including a sold out main-stage panel at SXSW- Developed and executed CHRO executive platform communications highlighting how Slack uses Slack to drive a better employee experience internally and for its customers- Managed CEO media training and interactions with tier-one reporters- Served as an elections preparedness adviser- Led effective crisis communications and maintaining organizational resilience during critical periods
  • Bloomberg News
    Managing Editor
    Bloomberg News Nov 2018 - Sep 2021
    New York, New York, Us
    Appraised market-moving news and shaped audience-centric content for television, radio, digital and social—working with teams in New York and San Francisco and directing a 12-member team of reporters and producers and freelancers based in D.C. with global travel. Synchronized coverage across platforms and time zones, and advised teams in Europe and Asia daily. Managed large-scale, critical communications projects. • Planned and oversaw Bloomberg Television's 2020 U.S. election coverage around the world in coordination with teams from the Americas, EMEA, Asia and Australia.• Determined brand voice and tone, consistently evaluating the integrity and impact of election content branding against guiding mission statement. • Brought fresh vision and perspective to create and deliver to-caliber, on-point content, storytelling and video/audio for multichannel coverage and campaigns.
  • Bloomberg News
    Coordinating Producer
    Bloomberg News Sep 2017 - Nov 2018
    New York, New York, Us
    Directed team of reporters and photographers on assignments at the White House and on Capitol Hill. • Managed editorial calendar, pitched original stories and budgeted for major news events, including the State of the Union and IMF Annual Meetings, broadcasting multiple shows on-site. • Scripted and produced cross-platform interviews with the world's most influential leaders in business, including Apple CEO Tim Cook, Microsoft CEO Satya Nadella and Sir Richard Branson—with one interview generating 900K+ views on YouTube.
  • Hearst Television
    Coordinating Producer
    Hearst Television Jul 2015 - Sep 2017
    New York, Ny, Us
    Planned and led round-the-clock group coverage for major events and breaking news, supervising multiple reporter hits daily from the White House and Capitol Hill. • Scripted and produced cross-platform interviews with the world's most influential leaders in government, including then President Barack Obama, then Vice President Joe Biden and then Secretary of State John Kerry.• Directed field teams to cover various high-profile, large-scale and high-visibility events.• Covered RNC and DNC conventions coverage, including 500+ live shots, 18 packages, 273 custom elements for individual stations and nine stations crews on the ground.
  • Hearst Television
    Producer
    Hearst Television Jul 2012 - Jun 2015
    New York, Ny, Us
    Booked and produced 25+ evening live shots with Hearst affiliates, organized live event feeds and field-produced on the 2012 campaign trail. • Team won the Walter Cronkite Award twice: 2014 and 2016.
  • Hearst Television
    Associate Producer
    Hearst Television Dec 2010 - Jul 2012
    New York, Ny, Us
    Coordinated 40+ morning live shots with Hearst affiliates. Edited newscasts and wrote packages, VOSOTs and talkbacks.
  • Wgal 8
    Associate Producer
    Wgal 8 Jun 2010 - Dec 2010
    Produced and edited weekend morning newscasts.
  • We Are: The Millennials
    Co-Producer
    We Are: The Millennials Aug 2009 - Aug 2010
    Co-produced this Penn State student-run television series that aired on the Big Ten Network.
  • Wtaj Tv News State College
    Intern
    Wtaj Tv News State College Jun 2009 - Aug 2009
    Shadowed local reporter for a summer in State College, PA

Lauren Mcdevitt Skills

Final Cut Pro Storytelling Television Broadcast Broadcast Journalism News Writing Editing Breaking News Field Producing Enps Social Media Writing Journalism Non Linear Editing Public Speaking Time Management Team Leadership

Lauren Mcdevitt Education Details

  • Penn State University
    Penn State University
    Broadcast Journalism; Communications

Frequently Asked Questions about Lauren Mcdevitt

What company does Lauren Mcdevitt work for?

Lauren Mcdevitt works for Salesforce

What is Lauren Mcdevitt's role at the current company?

Lauren Mcdevitt's current role is Co-creator of Salesforce's Media Team | Fmr Managing Editor at Bloomberg Television | Corporate Communications, Executive Communications, Strategic Storytelling.

What is Lauren Mcdevitt's email address?

Lauren Mcdevitt's email address is lc****@****ail.com

What schools did Lauren Mcdevitt attend?

Lauren Mcdevitt attended Penn State University.

What are some of Lauren Mcdevitt's interests?

Lauren Mcdevitt has interest in Economic Empowerment, Civil Rights And Social Action, Politics, Environment, Reading, Hiking, Science And Technology, Disaster And Humanitarian Relief, Human Rights, Researching.

What skills is Lauren Mcdevitt known for?

Lauren Mcdevitt has skills like Final Cut Pro, Storytelling, Television, Broadcast, Broadcast Journalism, News Writing, Editing, Breaking News, Field Producing, Enps, Social Media, Writing.

Who are Lauren Mcdevitt's colleagues?

Lauren Mcdevitt's colleagues are Dillon Blair, Annmarie Aviles, Tanner Almond, Ellie Bolognesi, Ritesh Aswaney, Ayane Kojima, Ed D..

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