Igniting improved brand performance through design of high-impact marketing strategies that drive visibility and growth is what most motivates me as a creative marketing strategist. I posses an intellectual curiosity and a desire to always be learning.Throughout my career, I’ve had the opportunity to launch, re-launch, revitalize and turnaround brands in a variety of industries (outdoor, lifestyle wine and spirits, aviation). With expertise across all areas of marketing, I leverage both traditional and contemporary methods to develop innovative integrated and multi-channel marketing campaigns that increase brand presence and brand preference. In addition to being an innovative marketer, I’m also an experienced business leader who has held P&L accountability and ensures high return on marketing investments (MROI). I understand how to run an organization end-to-end, from creating strategic plans through flawless execution and profitability. I’ve perfected a process for helping leaders define key prospects and then creating targeted messaging the resonates with those ideal consumers. That process has led to repeated success for the client’s I’ve worked with through new customer acquisition and retention.As a people leader, my approach is collaborative and authentic as I strive to engage and empower through training, mentoring and ongoing coaching. I’m proud to have played a role in helping individuals progress to positions of leadership. Core Strengths Include: Strategic Planning │ P&L Management │ Optimum Marketing ROI │ Business Planning | Brand Development │ Brand Management │ Brand Positioning │Go-to-Market Strategy Development | Customer Acquisition │ Customer Retention │ Creative Team Leadership │Agency ManagementIntegrated Marketing Plans: Traditional, Social, Digital, Events, Promotions, Key InfluencersMarketing Executive | Brand Strategist | Account Planning | Sales Management | Business DevelopmentContact me at LDougLong@gmail.com for Marketing, Branding or Account Management opportunities.