Léa Simon Email & Phone Number

Managing the Amazon accounts for the US, CA and MX.

Western Europe

E-commerce Content Manager of Philips Avent on Amazon, covering 9 markets (>50 Mio€).➤ Deployment & coordination of new content towards markets collaborating with functions across the Philips organization and Amazon Brand Specialists.➤ Sharing market insights & hub demand back to global team for better relevancy.➤ Coordinating Amazon Vine for Philips Avent and monitoring R&R of the category portfolio.➤ Managing the Philips brand store of Germany, France, UK, Poland… Show more E-commerce Content Manager of Philips Avent on Amazon, covering 9 markets (>50 Mio€).➤ Deployment & coordination of new content towards markets collaborating with functions across the Philips organization and Amazon Brand Specialists.➤ Sharing market insights & hub demand back to global team for better relevancy.➤ Coordinating Amazon Vine for Philips Avent and monitoring R&R of the category portfolio.➤ Managing the Philips brand store of Germany, France, UK, Poland, Benelux and optimizing the pages to ultimately grow the Amazon sales.➤ Actively monitoring & reporting on the performance of the owned properties.➤ Defining, creating and executing user tests, e.g. A/B testing.➤ Developing the brand preference and awareness (e.g #1 Global Baby Brand Claim).➤ Briefing EU media teams on AMG (display) and AMS (search) always-on and promotional campaigns for France.➤ Driving influencer marketing activations during Amazon key promotional events in collaboration with the local PR & Influence manager. Show less

Suresnes, Île-De-France, France

➤ Analyze monthly competitors launches including product forms, distribution, price positioning, sales, market shares.➤ Support to the preparation of business plans, business reviews and other analysis as required by marketing management.➤ Active member of the TerraCycle® Initiative to recycle Philips products.

Suresnes, Île-De-France, France

➤ Follow up of Philips Avent, Sonicare and Somneo new products launch for France. Adapt global strategy to the local market.➤ Create internal and external/PoS materials: leaflets, catalogues, display ads. ➤ Analyze monthly competitors launches including product forms, distribution, price positioning, sales, market shares (via Gfk, Nielsen and Gers data). ➤ Organization of professional events.➤ Creation of e-commerce content on Amazon (bullet points, A+ pages) and VINE… Show more ➤ Follow up of Philips Avent, Sonicare and Somneo new products launch for France. Adapt global strategy to the local market.➤ Create internal and external/PoS materials: leaflets, catalogues, display ads. ➤ Analyze monthly competitors launches including product forms, distribution, price positioning, sales, market shares (via Gfk, Nielsen and Gers data). ➤ Organization of professional events.➤ Creation of e-commerce content on Amazon (bullet points, A+ pages) and VINE campaigns in collaboration with the Online manager. ➤ Product page content optimization on the Philips Store website in collaboration with D2C team members. Show less

Région De Paris, France

➤ Commercialization of market studies through emailing and mailing campaigns, social media and press releases. ➤ Targeting and database management, planning of social media posts on Twitter and LinkedIn via TweetDeck & Swello. ➤ Direct contact with journalists, publishers and graphic designer, coordination with commercial team. ➤ Photoshop editing for internal and external communication matters.

Région De Paris, France

➤ Maintained and cleansed the customer database, identified current clients and hot prospects (Salesforce.com) ➤ To canvass partnership with restaurants and bars. ➤ Sales intelligence: sales tracking optimization ➤ Content management on the mobile app

Région De Strasbourg, France

Management of 20 volunteer students: recruiting and training. 800+ magazines sold in 1 week challenge.

Master In Management, Programme Grande École (Pge), International And European Business, With High Honors

Activities and Societies: Bureau de la Presse (participation au Défi Grandes Écoles, 2017-2018), Start'EM (participation aux conférences.

Preparatory Class For Top French Business Schools, Mathematics/Economics

Baccalauréat, Mathematics/Economics, With High Honors