Lea Antonio Email & Phone Number

Los Angeles Metropolitan Area

Event planning and production on a wide range of corporate live events and activations including Upfront and Newfront presentations, B2B activations at Advertising Week, virtual press junkets, premiere parties, and corporate hospitality at Super Bowl LVII.

Los Angeles, California, United States

Executed publicity campaigns for the series and specials including "Mariah Carey's Magical Christmas Special," "The Oprah Conversation," and "The Problem with Jon Stewart," including press junkets, announcements, coverage and photo shoots.

Greater Los Angeles Area

I oversee all aspects of consumer experiences and marketing for GES Events’ licensed experiential projects with Warner Bros., Twentieth Century Fox, and HBO, including strategic planning, creative development, project management, and execution of brand initiatives to effectively meet business objectives. Responsibilities include:• Leading experiential strategy and execution across all consumer touchpoints through the entire marketing life cycle, from project development through launch, and beyond;• Producing media events, including junkets, stunts, premieres and promo shoots for the launch and opening of live event projects in the US, Europe, and Asia;• Developing and overseeing marketing campaigns across all promotional channels for GES’s entertainment brand experiences to drive interest and consumer engagement based on research and data-driven insights;• Directing the production of promotional events and creative assets including key art, television and radio spots, print, digital, social and outdoor advertising for live experiences like Harry Potter: The Exhibition, Avatar: Discover Pandora, National Geographic Presents Earth Explorers, and Game of Thrones: The Touring Exhibition;• Selecting and overseeing creative agencies, web developers, and media planners, as well as managing brand submissions and approvals with licensed partners;• Managing presentation process including developing creative planning decks, style guides, and asset libraries for review and approval;• Overseeing and executing third-party partnerships and promotions and developing relationships for sustained support.

Greater Los Angeles Area

I managed a wide range of PR and media initiatives to support keystone Warner Bros. film and television franchises like Harry Potter, DC Superheroes, Looney Tunes, among others. Handled media and talent relations, oversaw brand communications, supported social media tactics, event management and strategic planning, and stewarded partner relationships. Duties included:• The planning and execution of theme park openings including The Wizarding World of Harry Potter at Universal parks in Orlando and Osaka; publicity efforts associated with the openings of Harry Potter: The Exhibition and of Looney Tunes attractions at Six Flags parks; among others;• Collaborating and coordinating with Warner Bros. domestic and international divisions;• Working with all levels of management and executives, agencies, and talent;• Representing WBCP interests when dealing with internal divisions and external agencies and companies, including media, production companies, and licensing partners.

San Francisco, California, United States

I was responsible for planning and executing high-revenue signature events for a dynamic, well-established national youth development organization. Duties included:• Managing all aspects of event production, from concept development, to production management, and post-event follow-up and reconciliation. • Attracting and managing corporate sponsorships for higher visibility and revenue.• Collaborating with all levels of management, including three executive directors from different Bay Area sites, national and local boards, event chairs, development and support staff, in addition to vendors from all areas of event production.• Analyzing and negotiating contracts, developing and recapping budgets, producing and adhering to production schedules and timelines, and providing creative direction for the branding of our events.

Los Angeles, California, United States

Managed FOX's corporate brand presence through special events geared toward affiliates, advertiser, sponsors, and the media. As part of the creative services team, I handled the execution of events for such powerhouse brands as The Simpsons, King of the Hill, and 24; the launches of FOX Sports, NFL on FOX and MLB on FOX; award shows like the Billboard Music Awards, among others. Highlights included:• Handling all aspects of corporate event production including four Super Bowls, the Primetime Upfront Presentations, multi-day TCA presentations, and PROMAX, among others• Managed budgeting, hiring vendors, researching locations nationwide, negotiating contracts, interfacing with city officials and law enforcement, organizing travel and accommodation for large (1000+ guests) corporate groups• Developed and maintained production schedules and deadlines• Liaised with all levels of corporate management and outside vendors.