-Acted as a project coordinator, discussed new projects and product specifications with distributors, PMs and engineers, facilitating mass production scheduling. Implemented New Business Projects, and persuaded teams to evaluate the capability of new products. The number of new business projects in 2023 has increased by 2.5 times compared to last year.-Formulated annual performance targets in the dimension of the analytical index of part numbers and profit margin. Built sales strategy for high-runners and potential market opportunities such as e-vehicle components. Managed the annual sales revenue to €1.2 million, with an achievement rate of 120%.-Maintained customer relationships by conducting quarterly business reviews on performance progress. Launched new products and proactively conducted follow-up meetings on new product promotion progress. The overall number of inquiries and sample requests increased by 1.3 times during the past three years.-Successfully developed new prospects through pitching, cold calling and visits. Sales revenue from the new prospect accounted for 20% of the total revenue in 2023.-Handled customer complaints regarding product defects, and proactively provided feedback to the internal quality department. Communicated as well as worked closely with suppliers on the product-optimization plan. Provided summary report by analyzing production defects and offering alternatives.-Negotiated prices executed quotations with clients, and haggled cost reductions with suppliers with consideration of product cost to ensure that the gross profit of the products was maintained at over 30%.-Acted as a project lead in overseeing B2B trade show, reaching consensus with the engineering team to select flagship product display line. Communicated with design companies to implement the final exhibition layout. The attendance at the exhibition has increased by 1.2 times compared to the previous exhibition in 2023.

-Conducted 500 questionnaires from strangers and analyzed the market insights, assisting the company in coming out with the result that up to 70% of online shoppers struggle with size selection, which led the company to focus on size selection and develop its MVP product to address that issue.-Set up product development from the end user’s perspective and proactively communicated with IT as well as the marketing team to ensure a user-friendly interphase, which has been adopted by approximately 100 stores.-Conducted Overseas market research by contacting local e-commerce platforms in Hong Kong, India, Southeast Asia and Malaysia and collecting data from cold calls. The conversion rate of new customer inquiries is 50%, growing by 25% compared to the previous year.-Successfully supported tier 1 clients to adopt smart sizing solutions within 2 months, increasing the purchase rate of customers by 15%. Within two months of implementing infFITS’s service, the product selection rate was increased by 31%, and 70% of customers placed orders through infFITS’s AI smart sizing solution, which led to purchase and business growth.

-Planned marketing strategy and collaborated with more than 50 bloggers to post products. Both the engagement rate and conversion rate have simultaneously increased by 20%, compared to last year.-Outlined social media posts according to different channels segmented by age and customer group, achieving 20% revenue growth in 2017 YOY by analyzing 150 products with Google Analytics.-Conducted precise market campaigns by evaluating consumer preferences and behaviours, combined with market trends and historical data, creating a persona to target and enhance campaigns.-Arranged the annual flagship event on social media within the firm corporation, collaborating with cross-functional teams, including the design and engineering teams. Through online interactive activities with fans and followers, eventually earned 200,000 clicks on the Facebook page.-Developed and implemented the website content optimization, with the improvement strategies to promote up-to-date information, which accumulated 70,000 clicks and achieved 40% YOY growth within a year.