"Creative" implores creation, and I believe there is no venue with more possibilities for creating than in business and start ups. Beyond that, I'm passionate about both the details that make a business great internally, but even more so about communicating that story through visuals and messaging to the rest of the world. I find ensuring that both of those puzzle pieces are on-point an exhilarating challenge.While great business, CSR, creative, and optimizing processes are all functions that I love doing, it is the pursuit of molding the real and meaningful into highly engaging stories that inspires me. Stories are sticky, and it's a shame when something impactful falls short because the story it's wrapped in isn't engaging enough. Giving a voice and presence to these meaningful causes and products drives me.
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PresidentWatts MediaWoodland Park, Co, Us -
PresidentWatts Media Apr 2018 - PresentColorado Springs, Colorado, United StatesMarketing For The People - Full-Service Marketing and Advertising AgencySEO • SEM • Social Media • Programmatic Advertising • Content Marketing • Website Development • Marketing Automation • Media Buying • Media PlanningWatts aims to shine a light on the world - we are the discoverers and conduitbetween the stories people need to understand and the people who need to be reached bythe stories. We connect and resonate stories for the people who they will bring value to.We believe skillful marketing is a double-edged sword for society, with the power tosingularly make a company/product/mission/etc. succeed ONLY because it was bettermarketed. We believe that it is the responsibility of those with this power to intentionallymake positive impacts with it for people, the community, and the planet. -
Digital Marketing ManagerWag N' Wash Natural Food & Bakery Sep 2018 - Sep 2019Colorado Springs, Colorado AreaWag N’ Wash Natural Food and Bakery, the premier destination for enhancing the lives of companion animals is growing to 19 stores in 8 states in 2018.As the Digital Marketing Manager, I execute many facets of the social media and digital marketing strategy for Wag N’ Wash Natural Food & Bakery. This includes continuing past efforts, such as creating communications for consumers based off of their local store via e-newsletters,digital signage and shelf talkers. • Create custom consumer e-newsletters and email campaigns for all stores• Oversee social media posts and consult individual stores on digital strategy• Plan and execute Facebook Live broadcasts weekly• Create digital presence visuals • Monitor social media reviews on Google, Yelp and Facebook• Prepare monthly promotion signage for stores• Assist with preparation of weekly e-newsletter to franchisees• Collect content and build playlists for digital signs in stores• Create one to two blog posts for web site per month• Serve a Franchise Support role – assisting PAWprietors (aka franchisees) to create and execute marketingplans• Constantly be on the look-out for improving current strategies and on-boarding new ones in order to keep Wag N' Wash at the cutting edge of digital marketing• Coordinating and executing the logistics of keeping individual PAWprietors growing to their next level of digital marketing. Supporting their goals while balancing embracing their local uniqueness, individual skill sets, and the holistic branding/marketing efforts is a welcome challenge. It's similar in some ways, yet also specifically different to the small business consulting relationships I foster with Watts Media Ltd. -
Creative DirectorInnately Jun 2017 - May 2018Colorado Springs, Colorado Area-Re-branded New Planet Technologies, a Software as a Service (SaaS) company heavily focused in the animal health industry, into Innately, a custom app development company leveraging the (PaaS) model.-Developed the new brand's visual guide, and began proliferating the new brand's visuals throughout both customer-facing and internal operations-Led the sub-brand creation around Innately's Document Processing (IDP) to fuel the campaigns around this product feature for rapid A/B testing.-Supports content marketing efforts with both accompanying visuals and self-standing visuals.-Develops sales by traditional methods, researching possible sales partners and new channels, and optimizing the sales process for customer experience and internal efficiency.-Aids in the development on new landing pages for rapid deployment of new A/B tests-Integral part of both beginning and constantly improving e-marketing efforts, including Google AdWords and Analytics -
Digital Media TechnicianUniversity Of Denver Sep 2016 - Jun 2017Greater Denver AreaGreet and provide excellent customer service to the users of the digital media center with their questions on the Adobe Suite and other programs. Other tasks include efficiently communicating messages between the different sections of the digital media center, enthusiastically teaching occasional workshops, renting out equipment, and performing any other task as needed. -
FranchiseeCollege Pro Jan 2014 - Sep 2015Colorado Springs, Colorado AreaOwner and manager of a small house painting business. Recruited, trained, and managed over 20 employees between the two summers. Creative marketing to obtain leads, turned leads into estimates, turned estimates into sales to become one of the top grossing businesses for the corporation in the division. Kept finances in check and customer relations as a priority. -
Marketing InternSangre De Cristo Arts And Conference Center Jun 2013 - Aug 2013210 N Santa Fe Ave Pueblo, Co 81003Worked with Photoshop, Adobe Illustrator, and InDesign in order to create marketing materials. -Designed a logo that was selected to represent the School of Dance. Attended and negotiated at marketing meetings for advertisements.
Leah Watters Education Details
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International Business -
Business And Japanese
Frequently Asked Questions about Leah Watters
What company does Leah Watters work for?
Leah Watters works for Watts Media
What is Leah Watters's role at the current company?
Leah Watters's current role is President.
What schools did Leah Watters attend?
Leah Watters attended University Of Denver, Waseda University, International Baccalaureate.
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Leah Watters, BSHR
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