Leah Weaver Email & Phone Number

Marietta, Ga, Us

Kennesaw, Georgia, United States

• Grew a social media presence for the college on Facebook, Twitter, Instagram, & LinkedIn by understanding and scheduling around our page's ideal times to post on social media; sharing college/university news & events; & strategically placing social media information on marketing collateral• Identify and implement effective promotion techniques to improve marketing plan for events & opportunities to gather interest from target audiences• Implement online and offline marketing plans to generate interest for degree programs & college events• Creates marketing collateral for CSM programs & events; oversees branding projects for the College• Works closely with the KSU Office of Strategic Communications and Marketing on social media ad campaigns & marketing collateral, & provide input and feedback on copy and design• Use EMMA Email Marketing service to produce internal newsletters, event invites, student email campaigns, & other announcements• Continue to improve skills in Canva, Adobe Express, InDesign, Photoshop, Illustrator, & Premiere Pro through various projects & training sessions• Provide website feedback when requested

Kennesaw, Georgia

• Consult with callers about any questions or concerns, and direct any caller's questions or concerns to appropriate department or office & administer basic office workAdditional tasks:• Main events coordinator within the college for the Birla Carbon Symposium, Outstanding Graduating Student Awards ceremony/reception, and Advanced Majors Program/TEAM OWLS events• Help grow a social media presence for the college on Facebook, Twitter, Instagram, and LinkedIn by understanding and scheduling around our page's ideal times to post on social media; sharing college/university news and events; and strategically placing social media information on marketing collateral• Use email marketing services to produce monthly faculty/staff newsletter, event invites, and other announcements• Produce a 20 page, biannual online magazine, CSMConnect, with InDesign for college alumni• Implement online and offline marketing plan to generate interest for college events • Identify and implement effective promotion techniques to improve marketing plan for events and opportunities to gather interest from target audiences• Improve skills in Adobe InDesign, Photoshop, Illustrator, and Premiere Pro through various projects and training sessions• Uses Qualtrics, KSU’s survey software, to create registration page for CSM events• Certified in SEO platform BrightEdge• Provides input and feedback on CSM marketing collateral produced by KSU Office of Strategic Communications and MarketingPast Projects:• Produced 4 small ads, 1/2 page ad, and videos for CSM Football program campaign in 2015/2016• Produced 2 wall murals for spaces in Science Building Complex• Produced 3 wall pictures for the college's Office of the Dean• Produced a booklet highlighting the college's departments• Produced tri-fold brochures for a STEM ready grant and the Advanced Majors Program• Produced a booklet highlighting the College's five-year partnership with Birla Carbon

Greater Atlanta Area

• Created the Target Audience Magazine AP Style Guide for both AP Style and in-house style• Wrote an article on how to organize social media with HootSuite• Copy edited any online and digital magazine articles for grammar, punctuation, and AP style• Finish design on the September/October 2013 issue

Kennesaw, Georgia

• Grew a social media presence on Facebook with 205 likes, on Twitter with 24 followers, and on LinkedIn with 23 followers through effective marketing strategies over 4 years (2010-2014)• Implement online and offline marketing plan to generate submissions • Coordinated, promoted, and oversaw Share Magazine-related events around campus• Consult with submitters about any questions or concerns they may have about the magazine or their submission via email and phone• Collaborate with the rest of KSU Student Media board members to help establish a presence on the Kennesaw State campus• Measure, analyze, and identify different promotion techniques to improve marketing plan• Hire and oversee a staff, assign tasks, and set standards ensuring goals and deadlines are met • Oversee editing, development and production of the final product• Updated the Share Magazine employee handbook and manual to reflect current procedures and policies• Created a style guide for Share Magazine to make sure branding of the magazine is consistent in future issues and promotion materials

Kennesaw, Georgia

• Market and promote the magazine to generate submissions online via social media updates and KSU based software, and offline via flyers and banners• Coordinated, promoted, and oversaw Share Magazine-related events around campus• Previously worked as art assistant for the magazine before being promoted (Aug. 2009 - July 2010)

Kennesaw, Georgia

• Consult with customers about any questions or concerns• Administer basic office work, such as filing, copying, faxing, and organizing subscriptions• Implemented multitasking to help subscribers over the phone while also reviewing their information• Deliver invoices for outside contractors via email, account for sent information to check services for processing, and aid in processing incoming checks for customer submissions• Coach new employee on how to aid customers, compose emails for new and existing customers, and insert information into the company database

Graduate Certificate, Communication, General, 4

COM 5100 - Social Media Theory and Concepts examined theory and concepts relevant to social media. COM 5200 - Digital Media Law provided.

Communication, Media Studies, Gpa 3.61

Activities and Societies: KSU Cinema Society, Share Art and Literary Magazine, Society of Professional Journalists, KSU Student Media•.