Leah Colthorp Email & Phone Number

New York, New York, United States

New York, New York, United States

• Architect strategic proposal responses to RFPs for media, custom social media content, and influencer marketing campaigns across brands in sport, entertainment, and lifestyle globally. Collaborate and communicate.
• Compile bi-weekly newsletter records of company partnerships and activations, industry trends, and go-to-market materials for the entire company utilizing MailChimp. These valuable updates are crucial for informing the.
• Lead proactive case study creation and process, work with head of revenue & brand strategy to ideate and create compelling go-to-market one sheets, capability, and new product offering materials, serving as valuable.

Ann Arbor, Michigan, United States

• Assisted in event set-up, pregame and in-game promotional activities and coordinating halftime show personnel for women’s soccer, men’s basketball, and men’s baseball
• Designed market research survey on student attitudes and preferences to develop more attractive season ticketing options and present a marketing strategy for student season ticket sales of the 2021 football season to.
• Placed first among intern groups based on my group’s ticketing research and recommendations

Ann Arbor, Michigan, United States

• Ideate, plan, and execute day-to-day club activities of a student-run organization with 250+ members; assist in managing 14-person Executive Board and extending Department Committees
• Take on special projects, such as spearheading a call among 20+ SBAs across 3 countries and an internal accountability check-in implemented Fall 2020 to increase leadership accountability
• Serve as a continually available guide and mentor to the 250+ general members of the club
• Represent club in all communications with industry professionals; aid in planning and execution of on-campus speaking events, virtual events, and off-campus visits to companies across the country

• Research and organize potential speaker candidates for future contact, this provides our club with a database of possible events which will be chosen based on what will benefit our members the most
• Represent the club via professional outreach to potential speakers, provide them with information about the club and its goals in order to ensure the best presentations possible are given to our members so they get as.

• Refined research survey question language and edited data visualization slides to provide client with insights & implications on consumer behavior and best practices for sponsorship investments
• Researched and created a presentation of top venues and restaurants for AT&T to host VIPs for the 2022 NCAA Men’s Final Four
• Analyzed the sport betting landscape extensively, collaborated with other interns to develop and present research, implications, and opportunities to Wasserman leadership and employees
• Explored and investigated information for various teams, including a sponsorship valuation scorecard and social media insights for the NHL Playoffs

Ann Arbor, Michigan, United States

• Revamped the entire fraternity Rush process to a virtual setting at the beginning of the pandemic to ensure new members still felt comfortable to apply and welcomed by the brothers to find a sense of community in an.
• Oversaw a three-member committee and delegated tasks to each member to ensure that all necessary work was done in preparation for each semester's recruitment process
• Planned and facilitated three main recruitment events which included booking rooms, ordering food, developing a Rushbook and obtaining various materials required for each event
• Prepared new and refreshed returning brothers for the recruitment process which included creating an informational slide deck and a detailed overall recruitment schedule
• Facilitated two rounds of potential new member deliberations, developed informational slide decks by going through detailed comments made by brothers, ensured bias was not apparent in comments made during.
• Ensured the most immersive interviewing process was apparent during the second round of recruitment by equipping other executive board members with an interview template with questions to ask, qualities to look out for.

Ann Arbor, MI

• Manage facilities such as Oosterbaan Fieldhouse during sport rentals; help renters set up for events and clean up/take down after events; lock up the fieldhouse following events
• Organize Glick Fieldhouse after Michigan Football practices; take down and put away equipment; clean and lock up the fieldhouse following practices and/or events

Lima Province, Peru

• Manage the Inquiry station by assisting gymnastic coaches in filling out an inquiry form in a timely manner, ensuring the inquiry arrives to the designated judging personnel on time
• Assist English-speaking coaches during the inquiry process in communicating with the Spanish-speaking volunteers in order for the desired inquiry to be correctly processed
• Direct personnel to their designated viewing area before the competition to ensure the best viewing and coaching experience, prepare the sports field and training area for events

Ovid, MI

• Direct one to three other employees each shift to ensure efficiency and proper etiquette in order to provide the best customer service; implementing attention to detail skills while taking orders at a fast pace to make.
• Check in incoming food and ice cream orders and write checks for supplies if needed; open and close the shop and assign other employees opening and closing duties

Bachelor Of Arts - Ba, Sport Management

Activities and Societies: Sport Business Association, Teaching Assistant (SM 217: Business Communications), Michigan Women Empowerment in.

Minor, Economics

Education record

Activities and Societies: Varsity Softball (Captain), Varsity Dance Team (Captain), and Varsity Volleyball (Captain), National Honor Society