Chief Marketing Officer
CurrentIn this role, I influence sound decision-making as a key member of the Executive Team, while reporting directly to the firm's President and Chief Executive Officer to grow multiple business lines, including Intermediary Distribution, Public Funds, as well as Wealth Management. I have built a results-driven workforce by establishing a best-in-class marketing team; recognized individually and as team for extraordinary efforts and creativeness firm-wide. I apply a "hands-on the keyboard" approach to meeting deadlines when necessary. I contribute to improving processes across the firm by bringing best practices from past experiences.My notable accomplishments in this role include:- Optimized enhanced brand and web presence through the recent launch of the new website.- Attracted prospects and retained existing clients by generating content through a creative development process, including procurement of strategic ideas, client segmentation, digital deployment, and utilization of feedback loop to enhance future content.