Leah Lopez Email & Phone Number

Brooklyn, New York, US

• Lead 360 marketing programs and brand planning for top agency clients and programs.
• Serve as a strategic partner for all clients through the life cycle of their marketing projectsfrom identifying project goals and KPIs, budget management and strategic recommendationsin the integrated marketing space
• Lead strategic planning with agency team members inclusive of competitive analysis, markettrend research and best practice planning
• Lead agency cross functional teams ensuring client deliverables are met and each vertical isdelivering best in class work
• Oversee all project budgets to ensure efficiencies are found to maximize impact based onclient needs
• Co-create internal best practices and standard operating procedures for streamlined workacross agency teams as well as within the accounts department.Clients: Bacardí, Netflix, H&M, Birkenstock, Bose, Google, Uber.

Brooklyn, New York, US

Chicago, Illinois, US

Lead experiential and omni-channel programs for Mosaic portfolio of clients. Work with clients to develop strategies and programs that solve for business challenges, drive toward yearly business goal or help brands reach individual program KPIs. Work with fully integrated teams to ensure a fully 360 marketing approach to programs with digital, social and.

London, GB

Spearhead agency work for two legacy clients within the digital media space - social strategy and planning, paid media strategy and execution and content strategy and execution. Partner with client teams to develop strategic solutions to their business problems through our agency work as well as troubleshoot current and prospective projects as needed. Work.

New York, NY, US

Drive the experiential strategy and guide internal teams for key agency clients. Organically grow key agency clients by guiding and challenging teams to proactively meet client business objectives with experiential and digital programs. Oversee and guide the execution of project-based work as well as retainer-based client work with junior account team.

New York, NY, US

Lead clients experiential projects for the agency that fall within categories ranging from entertainment, CPG, beverage, and publishing. Work cross-functionally with all disciplines to ensure client deliverables are met, on time and within budget. Ensure each client relationship is nurtured with a strong foundation of continual communication and.

New York, NY, US

New York, NY, US

Part of a team leading the agency’s strategic response to clients experiential marketing, influencer marketing, and event needs. Analyze secondary research in order to guide the larger team in creative ideation with a strategic lens and ensure client requests are being met. Additionally, provide all project management support, copywriting and final.

Las Vegas, Nevada, US

Lead the strategic planning, creative development, production and execution of all event and experiential marketing tactics for the agency clients ranging from the NHL to the Las Vegas Convention and Visitors Authority. Continue to foster the growth of experiential marketing as a larger part of every client’s marketing mix and produce ROI driven events.

Las Vegas, Nevada, US

Event production contractor managing 30+ sponsors from contract to execution. This included by not limited to contract negotiation, ongoing sponsor support, daily sponsor communication, creation of all sponsor materials, invoicing, onsite logistics for all sponsor drayage, sponsor vendor management, on-site support for all sponsors. Provided this support.

Las Vegas, Nevada, US

Responsible for all booking, ticket inventory management and onsite management of entertainment for three properties in the Station Casino portfolio. Also entailed managing multiple booking agents and vendors, Ticketmaster backend management and full venue management. Also provided assistance for larger entertainment driven events for the other six Station.

Shaped and executed all marketing efforts for two nightlife venues pre and post property opening. This includes all marketing creative, media mix, entertainment bookings, contract negotiation & execution, entertainment budget management, and execution. Additionally, a member of the larger hotel grand opening team and worked cross-functionally with all.

Las Vegas, US

Developed, managed and marketed a million dollar+ revenue generating bachelorette program, lead all sales efforts for the program and executed multiple, non-bachelorette marketing programs for Marquee Nightclub and Dayclub.

• Created strategic and effective 6 and 12 month PR plans
• Generated media coverage through creation and distribution of press materials
• Secured media placement via pitching (local and national)
• Maintained an up to date and precise media database
• Arranged and monitored multiple interviews and photo shoots
• Produced weekly status reports for all clients showcasing all media coverage and efforts