Leah Kovach Margolis

Leah Kovach Margolis Email and Phone Number

Director of Digital Experience @ Inception Fertility | Stern MBA | ex-Movable Ink & Oracle @ Inception Fertility
Leah Kovach Margolis's Location
Greater Boston, United States, United States
Leah Kovach Margolis's Contact Details
About Leah Kovach Margolis

I'm a marketing leader who enjoys the challenge of learning complex, pioneering technologies and communicating their core value simply. I've been deliberate about working at companies across different growth stages (series A -> Fortune 500), growth methodologies (PLG; PLS; SLG), and industries (AEC, VR, and more) to really figure out what works. My work style:- I learn quickly and always ask root-cause questions to get real answers. As one colleague said recently, "I’ve never seen someone cut through the BS and forge a path forward like you do." - My first few roles were in sales - I'm well-versed in managing BDRs and forging collaborative, results-oriented relationships with sales leadership.- My roots are in growth marketing - I have extensive knowledge re: paid search, marketing automation tools (HubSpot + Marketo), SEO/SEM, and ABM campaigns.I can be reached at leah.kovach@gmail.com or here on LinkedIn. If you've made it this far - thanks for reading, I hope to hear from you soon!

Leah Kovach Margolis's Current Company Details
Inception Fertility

Inception Fertility

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Director of Digital Experience @ Inception Fertility | Stern MBA | ex-Movable Ink & Oracle
Leah Kovach Margolis Work Experience Details
  • Inception Fertility
    Director Of Digital Experience
    Inception Fertility Apr 2024 - Present
    Houston, Texas, Us
    Inception is a family of fertility brands committed to helping patients build their own families. It's my job to make that process seamless, empathetic, and digitally-driven.
  • Hypar
    Director Of Demand Generation
    Hypar Aug 2022 - Jan 2024
    Culver City, California, Us
    Hypar is the world’s first cloud-based design automation platform for AEC. Anyone, anywhere can create and share design logic so everyone can build better. A few highlights from year one on the job:- Created and implemented full go-to-market strategy, including V1s of personas/ICP, messaging, growth methodology, launch strategy, and more- Revamped and rebranded our website, which increased engaged sessions (as measured by Google Analytics) by 1001% through redesigned website visuals and messaging- Increased traffic by 811% YoY through social media engagement & earned media- Increased demo request conversion rate by 36% to drive more pipeline for the business
  • Oracle
    Senior Manager, Campaigns And Digital, Industry Marketing Coe
    Oracle Feb 2022 - Aug 2022
    Austin, Texas, Us
    Inaugural member of Oracle's Industry Marketing Center of Excellence team; unfortunately our time was cut short due to division-wide layoffs. My main project was initiating a team-wide move to cloud-based project management technology, culminating in a rollout to 80+ marketers that resulted in an estimated 800+ hours of saved time. Additionally, I worked to overhaul lead routing systems with our Healthcare marketing org - our ultimate goal was to decrease follow up time by half.
  • Maestroqa
    Head Of Demand Generation
    Maestroqa Apr 2020 - Feb 2022
    New York, New York, Us
    MaestroQA helps support teams go beyond traditional industry metrics - like CSAT, NPS, and more - to understand what's really going on in customer interactions and make changes to better their business. We raised a $25MM series A in 2021! I helped generate pipeline through content marketing, ABM campaigns, search, and more. A few highlights:- Transitioned company to account-based marketing and sales strategy, resulting in 18% increase in opportunities created H2 vs H1 2020; generated two largest deals in company history ($1MM+)- Lead content strategy and managed content team; increased organic traffic 67% YoY (2021 vs 2020) and generated $1.7M in pipeline in Q4 2021- Initiated full website overhaul in August 2021, resulting in 560% increase in demo requests sourced by SEM and 26% increase in demo requests from Organic Traffic through EOY 2021
  • Revenue Collective
    Associate
    Revenue Collective Dec 2020 - Jan 2022
    New York, Ny, Us
    Member of Pavilion (aka Revenue Collective).
  • Prospect By Irisvr
    Senior Marketing Manager
    Prospect By Irisvr Mar 2019 - Apr 2020
    San Francisco , Ca , Us
    IrisVR (acquired by Autodesk) enables engineers and BIM/VDC teams to perform immersive (and collaborative!) design review + model coordination, saving money and time on costly errors. I was the company's first marketing hire and owned all marketing functions:- Built all BDR processes/training from the ground up, onboarded Salesforce at our org, established outbound processes, built out qualification + training docs, and more- Created SEO-enabled content on our blog & website - growing organic blog traffic 201% YoY & organic site traffic by 63% YoY- Optimized our Hubspot instance for greater sales efficiency (tweaks to lead scoring + email workflows were crucial)- Ran our Google Ads account (SEM + a little display) and increased CTRs through copy testing by 4x- Orchestrated 10+ conference appearances each yearIn addition to the tactical, day-to-day operations, I sat on the company's leadership team and managed our content marketing interns + freelancers.
  • Prospect By Irisvr
    Marketing Manager
    Prospect By Irisvr Apr 2017 - Mar 2019
    San Francisco , Ca , Us
  • Movable Ink
    Marketing Specialist - Demand Generation
    Movable Ink Mar 2016 - Apr 2017
    New York, Ny, Us
    I was part of MI's demand generation team from June 2015 - April 2017. Starting off as the company's first Marketing Coordinator, I was promoted into the Specialist role. My responsibilities included: - Co-owning the company Marketo instance and all domestic lead generation/attribution efforts- Executing on ABM strategy/initiatives- Moderating all webinars through BrightTalk
  • Movable Ink
    Marketing Coordinator - Demand Generation
    Movable Ink Jun 2015 - Mar 2016
    New York, Ny, Us
    As the first-ever marketing coordinator, I took the lead on Movable Ink's social media presence and managed several demand gen projects. I developed strategy for and maintained all company social platforms - increasing our follower count by 2x - and owned production, analytics, and strategy for the company's weekly email newsletter (sent weekly to 15k people).
  • Movable Ink
    Business Development Representative - Apparel/Non-Profit Specialist
    Movable Ink Oct 2013 - Jun 2015
    New York, Ny, Us
    I introduced our sales team to leads at companies like Aeropostale, Human Rights Campaign, The Humane Society of America, Kohl's, Kate Spade, Tiffany & Co., Staples, and more.
  • Singleplatform
    Inside Sales Consultant
    Singleplatform Jul 2013 - Oct 2013
    New York, New York, Us
    I managed the entire sales cycle, from prospecting leads to account creation.
  • Colgate University
    Senior Fellow
    Colgate University Aug 2012 - Apr 2013
    Hamilton, N.Y., Us
    I was one of eight Senior Fellows who conducted informational interviews with prospective students and represented Colgate at local college fairs. I also wrote for the "Inside the 'Gate," the blog of the Office of Admission: http://insidethegate.colgate.edu/2012/08/global-engagement.htmlMy main responsibilities pertained to Multicultural Open House (detailed in "Projects"). Additionally, I served as a member of the Multicultural Recruitment Committee. We met weekly to examine all facets of the college admissions process; our goal was to increase applicant diversity. As a result of our efforts, the class of 2017 was, at the time, the most diverse in Colgate's history.
  • Tuck Business Bridge Program
    Student
    Tuck Business Bridge Program Jul 2011 - Aug 2011
    Hanover, Nh, Us
    I participated in an intensive month-long program offering courses in finance, accounting, economics, marketing, and management communications. I also attended seminars/information sessions on interview training, resume editing, and career services.The experience culminated in a Markstrat simulation and a valuation project, in which my team studied the Packaging Corporation of America.

Leah Kovach Margolis Skills

Social Media Public Speaking Hubspot Salesforce.com Online Marketing Maestroqa Sales Linkedin Advertising Event Planning Software As A Service Blogging Online Content Creation Business Development Communication Team Leadership Webinar Management Digital Marketing Lead Generation Contextual Marketing B2b Marketing Sales Enablement Web Content Writing B2b Marketing Strategy Marketing Automation Inbound Lead Generation Demand Generation Microsoft Office Content Strategy Google Adwords Professional Marketo Marketing Eloqua Account Based Marketing Search Engine Marketing Wordpress Interviews Go To Market Strategy Marketing Event Planning Google Analytics Marketing Operations Social Media Marketing Multi Channel Marketing Email Marketing Saas Inbound Marketing Project Management Analytical Skills Marketing Strategy Twitter Search Engine Optimization

Leah Kovach Margolis Education Details

  • New York University
    New York University
    Master Of Business Administration - Mba
  • Colgate University
    Colgate University
    International Relations; Minor In Sociology And Anthropology

Frequently Asked Questions about Leah Kovach Margolis

What company does Leah Kovach Margolis work for?

Leah Kovach Margolis works for Inception Fertility

What is Leah Kovach Margolis's role at the current company?

Leah Kovach Margolis's current role is Director of Digital Experience @ Inception Fertility | Stern MBA | ex-Movable Ink & Oracle.

What is Leah Kovach Margolis's email address?

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What schools did Leah Kovach Margolis attend?

Leah Kovach Margolis attended New York University, Colgate University.

What skills is Leah Kovach Margolis known for?

Leah Kovach Margolis has skills like Social Media, Public Speaking, Hubspot, Salesforce.com, Online Marketing, Maestroqa, Sales, Linkedin Advertising, Event Planning, Software As A Service, Blogging, Online Content Creation.

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