Leah Cook Email & Phone Number

Houston, Texas, Us

Houston, Texas, Us

Responsible for Intermarine's global marketing programs and initiatives which include, but are not limited to: events, public relations, crisis communications, advertising, internal communications, community outreach, branding, digital, printing and branded materials. Member of Senior Leadership Team and Global Integration Team for the newly-formed ZEAMARINE, GmbH.

Houston, Tx, Us

Managed and led Willbros’ (NYSE: WG, 10,000+ employees, U.S. and Canada, $2 bil) corporate marketing department, strategic planning and budgeting. Started as a one-man team and built the department. Established and managed enterprise programs including, but not limited to:• Branding Standards: Templates, style, etc.; PDF and interactive page.• Event and Trade Show Policies, Forms and Master Calendar: Organized and executed multiple corporate events with $100,000+ budgets per year. Successfully coordinated and executed the company’s 2014 inaugural March of Dimes campaign fundraising $70,000+ and securing a spot as top 10 group fundraiser in Houston. Event doubled as company picnic and family day.• Company Store: Selected vendor, created catalog and launched program to all employees.• Public Relations, Advertising and Social Media Strategies and Campaigns.• Leveraged trade publication relationships to manage and develop company’s PR efforts.• Worked with Director of Communications to implement media training for staff and develop crisis communications handbook.• Built enterprise advertising plan yearly: placed media buys, negotiated run rates and ad placement.• Worked with corporate legal team to roll out social media policy.• New Website: Vendor selection to completed product. Worked with Webmaster to revamp 100+ page website.Reorganized, rewrote and gathered content and images to the company’s markets and capabilities.• Enterprise Printing Program: Portal for collateral, business cards, signage, sales sheets, etc.• Digital Asset Management system: Image and collateral archives.• Serviced internal clients including: Segment Marketing, Health and Safety, Recruiting, Human Resources, Sales, Business Development and IT.• Worked with sales teams to populate online sales modules and bring new services to market.• Reported to Sr. VP of Investor Relations, Marketing and Communications. Worked with CEO; and company-wide management.

Houston, Tx, Us

Lafayette, La, Us

Responsibilities include: composing news releases, newsletters, case studies and ad copy; media relations, new product promotion, technology transfers, creating press kits, media monitoring (MediaVantage and BurrellesLuce), media analysis and public relations planning. Key accomplishments:• Responsible for facilitating $36,000 in ad space over a one month span to grow an account significantly and increase monthly retainer from $1,500 to $4,000.• Successfully coordinated and executed three press conferences at OTC 2012 while maintaining all client accounts. As a result, clients saw increased coverage in major publications, online and in industry newsletters.• Produced and distributed more than 90 news releases in seven months.

Lafayette, La, Us

Responsible for managing the agency's public relations efforts including public relations planning and writing, crisis communication and media relations. Formed and maintained close relationships internationally with industry editors.

Kingsville, Tx, Us

In charge of public relations for Dick and Mary Lewis Kleberg College of Agriculture, Natural Resources and Human Sciences. Duties include: managing social media, attending and helping with college events, conducting interviews and composing feature stories. Responsible for the creation of the college newsletter in InDesign. Involved with developing strategies and tactics to aid in college recruitment.

79409, Tx, Us

Responsible for conducting research for the department of agricultural communications and education. Teaching assistant for a digital communications class. In charge of keeping up with attendance and grading tests and quizzes. Aided in the development of tests.

Built databases to target market audience and educate people on foreign animal and zoonotic diseases. Conducted interviews to compose stories and news releases following Associated Press style. Contacted and built relationships with editors concerned with foreign animal and zoonotic diseases. Supplied editors with stories to place in their publications. Posted information and stories on FAZD blog. Worked in conjunction with the Integrative Center for Homeland Security. Booked people of interest for the radio show, Homeland Security: Inside and Out.

College Station, Tx, Us

Worked on a grant from the USDA to bring agricultural communications to inner-city students by instructing them in a week-long workshop. Helped to guide sessions in photography, web design, news writing, and videography. Worked in Houston, San Antonio, El Paso, Atlanta, and Chicago to educate students about agricultural communications in an effort to recruit them to pursue degrees in agriculture. In charge of scheduling tours and speakers. Raised money and sought out food donations to cover the cost of students' meals.

Composed stories based on events and interests of college students in Bryan-College Station. Took an innovative approach to writing feature stories and movie reviews.

Atlanta, Georgia, Us

Head of Gridiron Blowout street team. In charge of gathering a team of students to work in tents for various companies involved in ESPN’s Gridiron Blowout Tailgate. Dispersed promotional items.

Devised plans to market and lease townhomes and condominiums. Planned and organized events for the residents. Interacted with students on campus to get them to tour the property and amenities.

Houston, Tx, Us

Responsible for composing daily exhibitor newsletter and rodeo press releases. Worked efficiently to drop news releases before deadline. Filmed various shows and learned to edit and archive video clips. Taught children about the importance of agriculture.

College Station, Tx, Us

Called people to collect donations and pledges for Aggie athletics. Provided alumni with season ticket information. Serviced people at will call window before football games.

Bachelor Of Science, Agricultural Communications And Journalism

Master'S Degree, Agribusiness

M.S., Agricultural Communications

Education record