Leah Smith

Leah Smith Email and Phone Number

Account Manager @ Motimatic
United States
Leah Smith's Location
United States, United States
Leah Smith's Contact Details
About Leah Smith

Leah is an experienced marketing professional spanning various industries including food service, automotive, finance, tech, and health specializing in strategic planning, and innovative marketing solutions. Leah is proven to lead cross-functional teams, develop and execute comprehensive marketing strategies, and drive growth through data-driven insights and creative problem-solving. Skills:Strategic Marketing & Brand ManagementData-Driven Insights & AnalysisTeam Leadership & Talent DevelopmentCross-Functional Collaboration & CommunicationProject Management & ExecutionCreative Problem-Solving & InnovationDigital, Social, and Traditional MarketingBudget Management

Leah Smith's Current Company Details
Motimatic

Motimatic

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Account Manager
United States
Website:
motimatic.com
Employees:
31
Leah Smith Work Experience Details
  • Motimatic
    Account Manager
    Motimatic
    United States
    View
  • Rapp
    Account Supervisor
    Rapp Jan 2023 - Present
    • Drive multi-channel program across multi-disciplinary and interagency teams for Toyota and Irth• Drive organic growth and identify opportunities for new revenue streams through recommending, nurturing, creating, and delivering effective advertising• Author core client communications such as briefs, statements of work, annual marketing plans, business reviews, analyses, and budget trackers• Broker strategic relationships with Manager and Director level clients and client partners• Act as north star on all projects to ensure projects are delivered on time, on budget, and with positive business results• Evaluate the input and ideas of creative, media and strategic planning relative to strategy and client preferences• Serve as an expert on the client’s business by staying abreast of competitive, industry, and market trends• Work to grow and develop the skills and abilities of junior agency staff• Advocate for the business internally, and keeps the agency team informed, focused, and enthused about the work and the business• RAPP Internship Program, Member• Omniwomen, Member• Black Together, Member
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  • The Richards Group
    Brand Supervisor
    The Richards Group May 2021 - Dec 2022
    • As Senior Brand Manager for the Charles Schwab account, I work with the client on assignments that span a multitude of communications channels including digital, social, online video, and traditional media such as TV, print, radio, and out-of-home• Assist in leading the agency’s strategic, creative, and production projects while working with internal and external team members and clients• Support key lines of business on the Charles Schwab account, working directly with the client and internal teams to plan, execute, measure, and optimize branding and communications programs • Report the seamless delivery of ongoing marketing and advertising assets and provide timely status updates • Use client-service skills to build strong relationships and deliver all program elements with excellence • Demonstrate a thorough understanding of and passion for the client’s business• TRG Brand Management Training, Co-Lead• BLK@TRG, Co-Lead• TRG New Hire Buddy Program, Member• Christ@TRG, Member
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  • Dickey'S Barbecue Restaurants, Inc.
    Digital Marketing Manager
    Dickey'S Barbecue Restaurants, Inc. Jul 2020 - Apr 2021
    • Lead content and keyword strategy for main brand and affiliate brands• Conceptualize and execute an email marketing strategy for current customers and cold leads for affiliate brand, Stanford Sonoma• Create and publish the social media calendar for affiliate brand, Stanford Sonoma• Identifiy and optimize crawl errors, sitemaps, site speed issues, and any other technical issues that affect organic ranking on SERPs• Research, write, edit, and proofread content including articles, marketing material, infographic copy, and social media posts• Update, close, or add digital listings for store locations through Chatmeter• Optimize listings for Grubhub, Uber Eats, Postmates and DoorDash• Focus on digital PR by pitching original content to media through HARO or guest articles• Support content strategy development with research and information gathering on target audience• Contribute to SEO initiatives using Ahrefs and Google Keyword Planner to create a content and keyword plan• Collaborate with graphic and web teams to build asset visuals and interactive assets• Perform on-page optimization techniques to improve SEO performance, including web page content, internal linking, metadata, and user experience• Manage content lifecycle workflow for assigned content types from creation through approvals, editing, publishing/activation, measurement, curation, and maintenance• Monitor performance metrics to understand SEO strategy performance• Reports on email, social, and SEO activities 7 days a week using Google Analytics, Google Console, Page Insights, Ahrefs, Strappi, and Sprout Social
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  • Pinnacle Group, Inc.
    Content And Brand Strategist
    Pinnacle Group, Inc. Feb 2020 - Apr 2020
    • Specialize in crafting messaging and storytelling for Pinnacle Group and Pinnacle Group's CEO• Create strategic content for a variety of channels, including social media platforms, blogs, whitepapers, branded publications, presentation material, email marketing, and web pages with the goal of furthering the brand as a leader in the talent solutions space• Develop brand architecture for brand positioning, design, audience, and content strategies• Perform content audits quarterly to identify opportunities for development• Take insights from across various sources and turn it into clear, compelling strategies and strategic documentation such as customer journeys
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  • Global Medical Response
    Digital Communications Specialist
    Global Medical Response Jul 2019 - Jan 2020
    • Post, monitor and, engage on GMR's national brand social media accounts with an audience of upwards of 500K across Facebook, Instagram, LinkedIn, and Twitter• Monitor more than 500 local operation social media accounts across Facebook, Instagram, LinkedIn, and Twitter• Engage on social media, chat and online platforms to increase brand awareness and reputation• Assist in crisis communication response working with the corporate communications and marketing team• Work with corporate communications and department/business unit management to ensure messaging is consistent and relevant to the company’s goals and meets established corporate standards• Help build and maintain content distribution network by way of social media channels• Identify and monitors relevant and influential blogs/social media platforms; and when appropriate, respond on behalf of the company or utilize experts, maintaining consistency of answers and minimizing legal and brand image risk• Measure social media performance in the marketing area, report results and provides ongoing optimization
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  • Resman Property Management Software
    Content Marketing Specialist
    Resman Property Management Software Jul 2018 - Jun 2019
    • Work as a key member of the marketing team to translate ideas into words for email campaigns, blogs, social media, review sites, content downloads, videos, and all collateral that aligns with company brand and marketing and business development objectives• Brainstorm, create, and post strategic content, specifically copy, designed to target specific buyer personas via email, web, Facebook, LinkedIn, Instagram and Twitter• Provide content for A/B testing and modify content based on analytics provided by campaign manager• Collaborate with the creative team leader to deliver an effective content marketing calendar to meet the company’s marketing and business objectives• Ensure digital marketing efforts are aligned with buyer personas• Create and maintain master content library• Stay up-to-date with the latest industry trends and customer challenges to build a more effective editorial calendar and help distinguish company’s content from its competitors
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  • Dexyp
    Performance Strategist
    Dexyp Aug 2017 - Jul 2018
    Dallas/Fort Worth Area
    • Campaign manager for 250 small to medium sized business clients with a monthly spend of $800 or more• Responsible for onboarding clients, fulfilling orders, optimizing campaigns, analyzing performance, providing in-depth strategy sessions and presenting monthly reporting for clients' SEM, digital and print campaigns• Work with clients to guide their marketing strategy toward achieving ROI goals• Foster strong relationships with clients and provide high level of service and expertise for all digital products• Troubleshoot issues and coordinate across departments as needed while effectively communicating resolution with clients
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  • Zip Lending
    Marketing Analyst
    Zip Lending Jan 2017 - Jul 2017
    Dallas/Fort Worth Area
    • Pitch, write and edit content for website, social media and other marketing materials• Create and curate multimedia content for website, social media and advertising campaigns• Build and maintain company social media presence• Assist in reputation and brand management• Serve as a liaison between the company and media outlets
  • Gatehouse Media
    Reporter
    Gatehouse Media Nov 2015 - Nov 2016
    Destin/Fort Walton Beach, Florida Area
    • Reported as the education/general assignments reporter• Took videos and pictures and edited them for stories• Pitched and wrote two to three stories a day• Built and maintained a social media presence seven days a week
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  • 12 Media Kxii Television
    Reporter
    12 Media Kxii Television Jun 2015 - Aug 2015
    Ardmore, Oklahoma
    • Reported day-side and night-side as the Ardmore reporter• Shot, edited and wrote my own stories• Pitched stories that ranged from breaking news to features• Built and maintained a social media presence, including posting my stories on KXII pages
  • Smu Magazine
    Writer
    Smu Magazine May 2014 - May 2015
    Dallas, Tx
    • Wrote at least one alumni profile a week• Posted pictures and managed Instagram account• Developed and implemented multimedia strategies for web• Pitched ideas, wrote profiles and developed layout and design for Year of the Student Campaign• Assisted in other areas of content and management
  • Cbs News
    News Intern For Ktvt/Cbs 11
    Cbs News Jan 2015 - Apr 2015
    Dallas/Fort Worth Area
    • Rotated between different departments in newsroom such as, assignments desk or producing• Shadowed reporters and videographers in the field• Wrote and edited my own packages using Avid software
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  • The Dallas Morning News
    Breaking News Intern
    The Dallas Morning News Aug 2014 - Dec 2014
    Dallas, Tx
    • Covered early crime and local news for the breaking news desk• Produced content for crime blog and other DMN digital publications• Reported on-the-scene from Dallas metropolitan areas
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  • Nbc News
    News Intern For Kxas/Nbc 5
    Nbc News Jun 2014 - Aug 2014
    Dallas/Fort Worth Area
    • Printed scripts and ran teleprompter• Shadowed reporters in the field• Wrote 6 articles for web
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  • The Daily Campus
    Assignments Desk Editor
    The Daily Campus Jan 2014 - May 2014
    Dallas, Tx
    • Served as central point of contact for publication of content in print, online and broadcast• Coordinated coverage needs of all editors• Sent weekly blasts to all writers and journalism classes with story ideas• Established, posted and maintained office hours for students and faculty• Maintained and updated central assignments calendar and staff contact list
  • The Daily Campus
    Metropolitan Editor
    The Daily Campus Aug 2013 - Dec 2013
    Dallas, Tx
    • Served as a liaison for journalism school and student media • Edited reporting classes' stories and publish them on all platforms • Sent weekly blasts with story ideas • Created a photo slideshow for reporting classes • Monitored reporting class twitter handle
  • African American Museum
    Public Relations Intern
    African American Museum Jan 2013 - Jun 2013
    Fair Park, Tx
    • Managed public relations and promotions department• Led conference calls and meetings with industry professionals• Maintained the museum Facebook and Twitter account• Assisted in the daily clerical duties
  • D Magazine
    Advertising Intern
    D Magazine Aug 2012 - Dec 2012
    Dallas, Tx
    • Prospected for new leads• Aided in the overall client-service effort• Assisted in daily clerical duties
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Leah Smith Skills

Social Media Journalism Video Editing Facebook Wordpress Storytelling Time Management Blogging Microsoft Office Editing Customer Service Writing News Producing Camayak Videography Technical Directing Teleprompter Operation Team Leadership Macintosh Applications Twitter Copy Editing Ap Style Flickr Live Shots Basic Html Basic Css Hubspot

Leah Smith Education Details

Frequently Asked Questions about Leah Smith

What company does Leah Smith work for?

Leah Smith works for Motimatic

What is Leah Smith's role at the current company?

Leah Smith's current role is Account Manager.

What is Leah Smith's email address?

Leah Smith's email address is ls****@****eys.com

What schools did Leah Smith attend?

Leah Smith attended Southern Methodist University, University Of North Texas, Southern Methodist University.

What are some of Leah Smith's interests?

Leah Smith has interest in Social Services, Children, Civil Rights And Social Action, Education, Poverty Alleviation, Human Rights, Arts And Culture, Health.

What skills is Leah Smith known for?

Leah Smith has skills like Social Media, Journalism, Video Editing, Facebook, Wordpress, Storytelling, Time Management, Blogging, Microsoft Office, Editing, Customer Service, Writing.

Who are Leah Smith's colleagues?

Leah Smith's colleagues are Ifeoma E., Ophelia Luchin, Jill Henderson, Mba, Haley Zitnitsky-Johnson, Sean Ko, Jeremy Purcell, Mathys Herve.

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