Leah Owens Email & Phone Number

Carlow, Cw, Ie

Kildare, County Kildare, Ireland

- Influencer marketing management including contracts, briefs, reports, negotiating fees, analytics and content ideation. -Reviewing of press releases - Managing product photoshoots in line with upcoming target press releases- Building ongoing relationships with press and influencers - Managing the PR budget- Raising PO's and liaising with suppliers for events- Saving and monitoring press coverage - Managing event set up from ideation stage through to execution-Editorial photoshoots-Reporting for all influencer activity and event - Planning PR strategy for year with PR Director

Wicklow, County Wicklow, Ireland

- Created marketing strategies that align with the practice's goals and initiatives (e.g., making people aware of where and how to get their COVID-19 or flu vaccine)- Managed budget - Created, maintained and updated the website with news- Created marketing materials such as flyers, brochures, and monthly newsletters to keep the paitients informed-Created branding for practice such as logo, colours and fonts for all communication platforms

Sydney, New South Wales, Australia

- Maintained the website by inputting tags and meta descriptions, updated with new campaign landing pages and imagery- Regularly creating offer newsletters using Mailchimp-Liaised & established ongoing relationships with vendors-Assisted marketing director with daily operations and communications-Created presentations such as media kits and pitches to send to potential vendors using PowerPoint-Participated in brainstorming and planning sessions-Assisted in organising and execution of campaigns, creating marketing bulletins

County Kildare, Ireland

-Communicated and educated customers on product features and usage-Participated as a team member and encouraged the team to meet and exceed performance standards-Rebated returned goods under warranty and sent them back to head office -Trained new employees on sales and visual standards-Answered customer questions regarding promotions and features-Opened and closed store, briefed staff at beginning of shift on promotions & targets for the day ahead-Created and implemented a visual merchandising strategy for the store-Ensured the strategy is in line with the store’s brand, products, and target market-Changed displays to promote new product launches or to reflect festive or seasonal themes-Installed and set up window displays, counters, and in-store displays

Soho, New York

-Managing client's social media pages -Organising influencer events -Liaising with stylists & influencers on a daily basis -Assisting with editorial and product photoshoots -Drafting and sending press releases to media-Influencer gifting management -Updating all databases & contact lists

Manhattan, New York

- Executed marketing initiatives for new projects, menu changes, menu specials & rebranding campaigns- Managed brand promotions to drive sales - Managed online review platforms (YELP, Trip Advisor, Open Table)- Created online newsletter campaigns for holiday promotions using Mailchimp- Managed all three bars social media platforms (Snapchat, Instagram, Facebook & Twitter)- Created graphics such as posters/flyers/business cards etc. - Event Management - Shot menu items for website & social platforms - Developed & maintained relationships & communication with local businesses, reps & hotel concierges- Managed all digital marketing initiatives - Managed advertising and partnership developments for specific properties - Created the design & layout of new menus - Reached out to NYC Alumni & past group booking about upcoming events

Dun Laoghaire

-Scheduling and creating content for social media channels - Instagram, Facebook & Twitter-Managing guest lists, liaising with clients at a high level-Communicating, maintaining and developing client relationships-Managing accommodation, itineraries and transport for guests and clients -Organising large events of 800 attendees and acting as a face of Image Publications during industry events -Managing ticket sales via Eventbrite

-Crafted content strategies and ideas in coordination with other editorial staff-Chasing venues for high-resolution images-Writing content for Venue Guide, Expert View & Boutique pages, organized photos, wrote photo captions and drafted headlines-Assisted creative team with design development using InDesign

Galway

-Drafting press releases-General administrative tasks -Creating press bags -Creating media lists via excel-Market Research-Creating press books-Working on large events such as the Galway Food Festival

Master’S Degree, Public Relations, 2.1 Honours

Activities and Societies: DIT PRPA Society DIT Fashion SocietySubjects: Research Methodology Marketing Public Relations Theory.

Bachelor’S Degree, Sociology, Political Science & Philosophy, 2Nd Class Honors

Activities and Societies: Dance Society, Style Society, Disney Society1st Year Subjects: French Psychology Philosophy Sociology &.