Leah (Emami) Spano Email and Phone Number
I'm Leah Spano, a results-driven marketing leader with a passion for transforming brands and fostering growth.With a track record of driving brand awareness and crafting impactful campaigns, I bring a unique blend of strategic thinking and creative energy to the table. My journey spans over a decade across diverse industries, from tech to lifestyle, honing my expertise in amplifying brand stories that resonate with consumers.Why Work With Me? I thrive on pushing boundaries and leading teams towards shared success. As a people-first advocate, I believe in empowering teams to dream big and setting processes in place that inspire innovation. From curating magical events to launching global campaigns, I've honed my skills in orchestrating multifaceted strategies that leave lasting impressions.My Approach: Every challenge is an opportunity to infuse creativity and heart. I tackle projects with a blend of strategic feasibility and imaginative flair, always aligning with company goals. With a strategic mindset and a keen eye for data, I'm adept at developing holistic marketing strategies that deliver measurable impact.What Sets Me Apart: My journey has seen me leading teams, reimagining brand playbooks, and orchestrating major product launches. I have a proven knack for optimizing cross-channel campaigns, from social media to PR, and everything in between. Whether it's forging key relationships or refining customer experiences, I'm all about bringing ideas to life and leading with a tremendous amount of heart.
Launchlab Partners
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Marketing And Events DirectorLaunchlab Partners May 2024 - Present
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Brand DirectorAventon Aug 2022 - Apr 2023Brea, California, Us• Led all owned content and strategy across D2C and B2B channels including website, social media, public relations, events, and databases (email, SMS, and direct mail)• Led strategy and managed all product launches, brand campaigns, and promotions• Inspired and managed team of eight to dream big, set processes and protocols, and ensure alignment across channels, tactics, and interdepartmental stakeholders• Reimagined and implemented the all-new Aventon Brand Playbook which included the company mission statement, values, guidelines, target audiences, and more -
Director Of Channel Marketing – Online And EnterpriseIport Nov 2018 - Aug 2022San Clemente, California, Us• Defined, enhanced, and drove the marketing and communications strategy for Sonance and IPORT• Drove all 360 campaigns with data-driven insight to track and measure success• Provided leadership, strategic direction, and global vision across all touchpoints• Produced and implemented an onboarding process for all new reps, dealers, and integrators that included sales, marketing, and operational resources• Managed and pursued all press coverage, reviews, interviews, and media opportunities• Led all email marketing strategy for Sonance and IPORT that include product updates, promotions, automated emails, campaigns, and tradeshow announcements• Managed all outside agency operations and strategy for Amazon, Digital Ad Platforms, and SEO• Led all major product promotions for our eCommerce channels and B2B partners• Managed social media channels for Sonance and IPORT including Instagram, YouTube, Facebook, LinkedIn, Vimeo, and Twitter• Streamlined sales and marketing assets for dealers and reps through a menu that served as an ongoing one-stop shop for all marketing collateral• Led product and brand strategy for major industry tradeshows domestically and internationally• Strategized and executed an all-new website and digital experience that provided a visually rich user experience, communicated our brand story, and provided a simple way to discover the right solutions for B2B and B2C customers -
Director Of Channel Marketing - CommercialSonance Nov 2018 - Aug 2022San Clemente, California, Us -
Channel Marketing Manager - Professional & Consumer5.11 Tactical Jul 2018 - Oct 2018Costa Mesa, California, Us• Increased sales by partnering with sales teams in each channel to ensure that marketing programs address their needs and grow the business, with a focus on in-store and digitally led traffic driving promotions• Developed strategic channel activation plans to determine overall priority, goals and messaging for each channel and key account• Created and presented marketing promotions and communications as needed to foster key relationships with outside retailer marketing personnel• Strategized and implemented all marketing materials including in-store messaging, all size scale special events, promotional elements, training, seminars, seasonal market coordination, printed collateral, direct mail, web-based marketing, and promotions -
Marketing Campaign Manager5.11 Tactical May 2016 - Jul 2018Costa Mesa, California, Us• Managed all brand campaigns including press outreach, web, social, and retail initiatives• Built integrated go-to-market marketing plans that included events, collateral, online programs, and in-store activations• Oversaw all aspects of marketing for product launches including event integration, content development, video production,sales collateral, and digital promotions• Developed yearly media plans with agencies and publications to ensure that advertisements reached appropriate targeted audiences• Executed all major brand events and partner relationships including industry leaders such as Ubisoft and CrossFit• Created content for monthly internal and dealer-facing communications• Developed digital and print collateral for retail, ecommerce, and dealers including banners, marquees, letter talkers, and catalogs• Partnered with outside product technology companies on storytelling and cobranded content
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Director Of Brand MarketingCombatant Gentlemen Mar 2015 - Mar 2016• Defined and strategized the marketing and communications strategy• Managed team of six people to ensure that all marketing touchpoints were cohesive from advertising, events, digital activations, and public relations• Worked closely with major publications, websites, blogs, and influencers to secure brand coverage and increase brand exposure
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Digital Marketing SpecialistVizio Jun 2014 - Mar 2015Irvine, Ca, Us -
Digital Marketing CoordinatorVizio Jan 2012 - Jun 2014Irvine, Ca, Us
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Marketing CoordinatorWarner Bros. Entertainment Group Of Companies Dec 2010 - Jan 2012Burbank, Ca, Us -
Public Relations InternInternational Sanctuary Jan 2010 - Apr 2010Laguna Hills, California, Us -
Styling/Marketing Intern80S Purple Jun 2009 - Aug 2009Huntington Beach, Ca, Us -
Marketing InternModern Amusement Mar 2009 - Jun 2009
Leah (Emami) Spano Education Details
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California State University, FullertonPublic Relations
Frequently Asked Questions about Leah (Emami) Spano
What company does Leah (Emami) Spano work for?
Leah (Emami) Spano works for Launchlab Partners
What is Leah (Emami) Spano's role at the current company?
Leah (Emami) Spano's current role is Strategic Brand Marketing Director | Brand Growth Specialist | Creative Visionary and Strategist | D2C + B2B Expert.
What schools did Leah (Emami) Spano attend?
Leah (Emami) Spano attended California State University, Fullerton.
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