Leah Wooten Email and Phone Number
Leah Wooten work email
- Valid
- Valid
- Valid
- Valid
Leah Wooten personal email
Leah Wooten phone numbers
Senior marketing executive with over 20 years experience in developing programs that deliver executional excellence as evidenced by the $1B+ in qualified pipeline generated while at a Fortune 50 company and a global exeperiential marketing agency. Thrives in complex, fast paced environments involving project management across multiple stakeholders, using a collaborative approach that solicits multiple viewpoints while retaining the ability to make the call when needed. An excellent leader with experience in developing strong teams across countries and time zones, focusing on clear, consistent communication and active listening. Works well under pressure and has the ability to quickly learn and apply new experiences. A highly ethical individual who approaches all aspects of life with optimism, empathy and a deep sense of social responsibility.
George P Johnson Experience Marketing
View-
Senior Account DirectorGeorge P Johnson Experience Marketing Aug 2016 - PresentAuburn Hills, Mi, Us
-
Account DirectorGeorge P Johnson Experience Marketing Sep 2016 - PresentAuburn Hills, Mi, UsPerforms a critical role maintaining and strengthening the account relationship with IBM, a key client of this leading event and experience marketing agency, with a focus on directing performance marketing and product strategy teams engaged in retention, scope of work management, and contract compliance.- Oversee $3M+ annual agency retainer in support of IBM Systems programs, growing annual investment by 9% over three years which delivered an average 22% YTY client program growth resulting in $2.4B total revenue, while reducing overall event volume by an average of 20% annually. - Produced two immersive client experiences to announce product line upgrades for IBM Power. Launched the 2018 IBM Power 9 server in six countries, generating $101M win revenue in initial launch quarter. Shifted to a global digital event in 2021, for IBM Power 10, resulting in a 68% registration to conversion rate and an average viewing time of 91%.- Orchestrated and executed six anchor events in six countries and 38 follow-on events in 2017 to promote the global launch of the IBM Z14, driving over $720MM in revenue. Grew GPJ event support by 2x billing for the 2019 IBM Z15 launch, while helping the client generate $518M in post launch six-month revenue. - Developed IBM Systems content and presence across the flagship IBM Think event and follow-on summits, including the on-site Infrastructure campus experiences at IBM Think 2018 & 2019, attended by 20,000 professionals and yielding over $1.7B in revenue.
-
Performance Marketing Leader, North AmericaIbm May 2012 - Aug 2016Armonk, New York, Ny, UsA demonstrated record of success and achievement at this Fortune 50 enterprise technology company, marked by a series of promotions to positions of increased influence, authority, and accountability.As a Performance Marketing Leader for North America, directed marketing teams in the United States and India dedicated to promoting product lines across all IBM brands, with a focus on improving influence among C-level executives through integrated campaigns, digital marketing strategies, and events. Effectively managed a $10MM budget, yielding the identification of over $3B in opportunities and over $1B in revenue; leveraged a winning combination of event marketing, search engine optimization (SEO), content syndication, web seminars, social media, blogs, and inbound response campaigns. Led vision, strategy, and execution for investments involving over 250 IBM and third-party events, taking all necessary steps to lower expenses associated with agency partnerships, content development, and asset creation. Served as the architect of digital marketing strategies to identify and track responses to inbound marketing portals that included website landing pages and click-to-call systems. -
Senior Marketing Manager, North AmericaIbm Jun 2007 - May 2012Armonk, New York, Ny, UsServed as the Team Lead in charge of a program to build business with small and mid-sized companies outside of the traditional IBM client base. Applied skills in root cause analysis, portfolio analysis, market basket and propensity-to-buy modeling to innovate a data-driven methodology to reach key stakeholders and grow the business. Collaborated with sales and marketing stakeholders across the organization to build programs that surpassed targets by 170% and increased the win rate by 7%. Addressed underperforming solutions, implementing adjustments to the bid process, opportunity identification, and seller enablement to achieve measurable improvements. Credited with debuting a Cloud Services enablement program that lowered the market share of a key competitor while garnering 30% YTY growth.
-
Marketing Manager, North America, Ibm Global Technology ServicesIbm Mar 2005 - Jun 2007Armonk, New York, Ny, UsCoordinated and led multi-channel marketing campaigns supporting two service offerings for mid-sized corporations, using a combination of print advertising, display advertising, webcasts, landing pages and telemarketing. Within the first year of the market launch of a new On Demand offering, secured $65MM in signings, an increase of 160%. Designed and launched the Express Services solution campaign, achieving 112% of response target, 148% in pipeline growth, and a 425% increase in win revenue in three months. Built a $1.9B pipeline of opportunities and generated $300MM in signings, representing 19% of all signings in the business unit, by developing a cross-services campaign anchored by a mix of local meet ups, closing events and technology associations supported by targeted microsites and landing pages.
Leah Wooten Skills
Leah Wooten Education Details
-
University Of FloridaMass Communication -
University Of FloridaAdvertising
-
Rutgers Business SchoolDigital Marketing
-
University Of FloridaInternational Communications
Frequently Asked Questions about Leah Wooten
What company does Leah Wooten work for?
Leah Wooten works for George P Johnson Experience Marketing
What is Leah Wooten's role at the current company?
Leah Wooten's current role is Senior Marketing Leader | Decisive | Outcome Driven | Problem Solver.
What is Leah Wooten's email address?
Leah Wooten's email address is le****@****ibm.com
What is Leah Wooten's direct phone number?
Leah Wooten's direct phone number is +181356*****
What schools did Leah Wooten attend?
Leah Wooten attended University Of Florida, University Of Florida, Rutgers Business School, University Of Florida.
What are some of Leah Wooten's interests?
Leah Wooten has interest in Social Services, Children, Economic Empowerment, Education, Environment, Poverty Alleviation, Human Rights, Animal Welfare, Arts And Culture, Health.
What skills is Leah Wooten known for?
Leah Wooten has skills like Marketing Strategy, Strategic Planning, Project Management, Business Strategy, Program Management, Social Media, New Business Development, Sales Management, Marketing Communications, Team Leadership, Business Development, Marketing Management.
Free Chrome Extension
Find emails, phones & company data instantly
Download 750 million emails and 100 million phone numbers
Access emails and phone numbers of over 750 million business users. Instantly download verified profiles using 20+ filters, including location, job title, company, function, and industry.
Start your free trial