• I managed the design team’s deliverables at MT Fintech, ensuring excellence in execution and process management.• I monitored project statuses and provided detailed reports to align with objectives.• I implemented design processes that encompass research, testing, and prototype development.

• I conducted detailed field research to identify opportunities for improvement in the approval and rejection processes for patient guides.• I conducted user interviews to identify pain points.• I led usability testing sessions to ensure the efficiency and usability of the processes.• I facilitated workshops with cross-functional teams to develop effective solutions that enhance the processes.

• I developed a key module for a flagship application at Banco BTG Pactual, enhancing user experience and internal processes.• I made significant contributions to innovation and efficiency at a leading financial institution, reducing costs associated with third-party platforms.

ProjectsBanco Santander - Stock MarketBradesco Saúde - Admission Control in Health InsuranceLeroy Merlin - B2B/B2B2C E-Commerce• I collaborated in brainstorming and implementing innovative design solutions for projects at Banco Santander and Leroy Merlin within IBM.• I utilized Design Thinking methodology to create user-centric products and marketing strategies.• I conducted detailed field research and user interviews to identify improvement opportunities and pain points in processes.• I led usability testing sessions to ensure product efficiency and usability.• I facilitated workshops with cross-functional teams to develop effective solutions.• I managed the design team's deliverables, ensuring excellence in execution and process management.• I monitored project status and provided detailed reports to align with objectives.• I implemented design processes encompassing research, testing, and prototype development.

• I led collaborative brainstorming sessions to enhance the user experience and functionality of a digital insurance platform.• I utilized Design Thinking methodology to create wireframes, prototypes, and visual designs for seamless user interaction.• I conducted desk research and benchmarks to stay ahead of industry trends and ensure innovative solutions.• I developed high-fidelity and low-fidelity prototypes, flows, and diagrams to streamline the user journey and optimize platform performance.

• I led UX/UI development to ensure an optimized user experience across various platforms.• I formulated strategies for successful design projects, enhancing project planning.• I created visual concepts and promotional assets to boost brand visibility.• I developed websites and landing pages to enhance the online presence for Think IT.

• Developed online campaigns and produced digital materials such as banners, media, email marketing, and landing pages for CENTAURO in São Paulo, Brazil.• Maintained and updated HTML and JSON files by updating links, tags, and images to ensure smooth operation of digital assets.• Collaborated with cross-functional teams to optimize online content and drive engagement, resulting in increased user interaction and conversion rates.

• I developed digital campaigns, banners, and email marketing materials for high-profile clients such as the Official Store of the FIFA World Cup 2014 and Kate Spade.• I produced engaging landing pages for e-commerce giants Submarino and Americanas.com, driving increased user engagement and conversion rates.