Electrical engineer with over 20 years of experience at energy utility, product and software suppliers, being largely lived in technical and commercial environments, both as product management (Product Marketing Manager) and business development (Business Consultant/ Sales Manager).Strong experience in opening new clients, commercial and technical presentations, commercial proposal elaboration, negotiation strategies, market positioning, commercial alignment with company objectives, CRM software update, contract analysis and process its closure. Implementation of commercial campaigns along the distribution channels and partners. Evaluate and guide the work of the sales force according to sales performance and margins considering offer mix. Competitor analysis and response action plan.B2B sales and strategic planning for business development. International job experience accumulating knowledge that contributed to the cultural formation and professional development. Considerable experience throughout the business development process in key roles including strategic identification of audience requirements, market segmentation and marketing plan.• Technical, commercial, marketing and customer relationship experience;• Competitive analysis, management reporting, price positioning, margin analysis, marketing campaign management, application engineering, business case development, product launches and sales channel management.• Advanced knowledge and experience in electrical systems, Power Quality, Electrical Protection Systems and Power Metering.• Previously working abroad, fostered my appreciation for other cultures and contributed to my skills development.• Easy adapting to different cultures and ways of doing business.• Experienced presenting technical and commercial information, including technical seminars and training for salespeople and business partners, to a wide variety of audiences.• Coordinated technical teams in the process of Power Quality claims related to industrial customers, which involved the management of technical teams, when working for an electrical utility in Brazil.• Active participation in the implementation of power quality measurement in electrical substations and parameterization of energy meters.• Project and installation of Photovoltaic energy generation according to Brazilian regulations.