Leanne Harvey

Leanne Harvey Email and Phone Number

Director of Business Development and Marketing @ California Waters
yorba linda, california, united states
Leanne Harvey's Location
Huntington Beach, California, United States, United States
Leanne Harvey's Contact Details

Leanne Harvey personal email

n/a
About Leanne Harvey

Creative and enthusiastic business development/marketing professional with a proven track record of marketing strategy, brand and campaign development experience, partnered with communication and sales expertise - all focused on driving business and increasing revenue.▪ Results-driven marketing strategist able to take campaigns from concept to creation to success ▪ Self-starter with outstanding project management and organizational skills especially under tight deadlines, managing multiple teams and projects simultaneously within budget▪ Laser-focused attention to detail and the ability to develop unique opportunities and creative solutions that consistently exceed expectations

Leanne Harvey's Current Company Details
California Waters

California Waters

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Director of Business Development and Marketing
yorba linda, california, united states
Employees:
23
Leanne Harvey Work Experience Details
  • California Waters
    Director Of Business Development And Marketing
    California Waters Jul 2017 - Present
    Yorba Linda, California
  • California Waters
    Marketing Manager
    California Waters Jun 2015 - Jul 2017
  • First Team Real Estate
    Realtor
    First Team Real Estate Jun 2014 - Jun 2015
    Huntington Beach, Ca
    • Educate clients on the latest real estate trends & market analysis• Develop and implement marketing strategy; leveraging technology, digital and traditional advertising and promotional campaigns• Negotiate contracts and purchase agreements, and facilitate and coordinate the closing process
  • Learningrx Of Huntington Beach
    Executive Director/Marketing
    Learningrx Of Huntington Beach Jun 2012 - Dec 2013
    Huntington Beach, Ca
    Launched neuroscience based franchise learning center• Conducted research to determine customer demographics and market dynamics• Developed marketing plan and implemented marketing campaigns to generate brand exposure utilizing cine-media, direct mail, radio and print advertising, outreach and event marketing• Executed digital and social media marketing programs• Managed social media channels ensuring content was engaging and on brand• Developed business and community relationships focused on co-promotion of brand• Created and participated in community events, seminars, and fundraisers to raise brand awareness and create opportunities for lead generation• Was a passionate evangelist for the franchise working very closely with the press and community to best position, message and push forward the brand• Developed and maintained marketing budget
  • Entrepreneur Press
    Director Of Marketing
    Entrepreneur Press 2003 - 2012
    Led all marketing strategy and campaign implementation for Entrepreneur Media’s book division including business development, campaign creation, brand positioning, media outreach, author marketing, vendor relations, sales, and distribution all focused on driving customers to retail and online bookstores. Grew overall business through identifying and developing new channels and revenue streams• Identified tactics, developed and implemented marketing mix for up to 50 different titles each year that resulted in consumer sales in the retail and online sectors• Worked with individual authors to develop innovative product launch plans to create a unique brand identity, develop relationships with consumers, and produce successful marketing results• Responsible for marketing and sales budgets covering both domestic and international sales• Initiated and directed both digital and traditional marketing campaigns• Grew overall business through identification and development of new channels and revenue streams• Identified and developed new partners for revenue generation and marketing outreach efforts• Created marketing collateral, sales presentations, reports, marketing analysis in support of sales team• Managed marketing staff and directed outside freelancers including graphic designers, cover designers, publicists and copywriters• Wrote and edited copy for book jackets, catalogs, tip sheets, ads, press releases, collateral, and newsletters. Provided editorial direction for outside copywriters• Directed publicity efforts – both outside publicists as well as in-house publicity campaigns• Initiated and directed development of social media marketing programs
  • Bowtie Inc./Fancy Publications
    Director Of Marketing
    Bowtie Inc./Fancy Publications 1999 - 2003
    Business development and marketing responsibility for magazine and book publishing divisions
  • Anaheim Angels Mlb/ Anaheim Ducks Nhl
    Advertising Manager
    Anaheim Angels Mlb/ Anaheim Ducks Nhl 1998 - 1999
    Developed client/account relationships. Sold corporate marketing and advertising packages ranging from $2500 to $500,000.

Leanne Harvey Skills

Marketing Publishing Marketing Communications Advertising Email Marketing Content Development Public Relations Social Media Business Development Entrepreneurship Social Media Marketing Start Ups Online Advertising Leadership Copywriting Publicity Integrated Marketing New Business Development Brand Development Market Planning Magazines Creative Direction Publications Books Direct Marketing Lead Generation Media Relations Digital Marketing Competitive Differentiation Branding Project Management Event Planning

Leanne Harvey Education Details

Frequently Asked Questions about Leanne Harvey

What company does Leanne Harvey work for?

Leanne Harvey works for California Waters

What is Leanne Harvey's role at the current company?

Leanne Harvey's current role is Director of Business Development and Marketing.

What is Leanne Harvey's email address?

Leanne Harvey's email address is le****@****eam.com

What is Leanne Harvey's direct phone number?

Leanne Harvey's direct phone number is +171459*****

What schools did Leanne Harvey attend?

Leanne Harvey attended University Of Illinois At Urbana-Champaign.

What skills is Leanne Harvey known for?

Leanne Harvey has skills like Marketing, Publishing, Marketing Communications, Advertising, Email Marketing, Content Development, Public Relations, Social Media, Business Development, Entrepreneurship, Social Media Marketing, Start Ups.

Who are Leanne Harvey's colleagues?

Leanne Harvey's colleagues are Rheanna Connor, Oscar Dominguez, Johny Diaz, Oscar Dominguez, Bryana Mair, Brett C., Adam Hartman-Garcia, Eit.

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