Leanne Meier Email & Phone Number

Arizona, United States

Chandler, Arizona, United States

Arizona, United States

Chandler, Arizona, United States

Chandler, Arizona, United States

• In my role as a PPC Manager, I focused on crafting and executing advertising strategies that were in line with the business's overarching goals, including enhancing brand awareness, boosting e-commerce sales, and.
• My responsibilities included conducting detailed keyword research to pinpoint search terms and phrases with high potential for effective campaign targeting.
• I specialized in writing ad copy that was not only compelling and pertinent but also optimized for clicks and conversions while adhering to character constraints and best practices.
• A key part of my job was bid management, where I strategically set and managed keyword bids to optimize return on investment and control advertising expenditure.
• I was responsible for creating, launching, and managing PPC campaigns across various platforms such as Google Ads and Bing Ads, tailoring each to the platform's unique features.
• Utilizing ad extensions, I enhanced the visibility of ads and provided additional useful information to users.

Phoenix, Arizona, United States

• Tailor linking strategies specifically to the content and target audience of the client's sites
• Maintain and create relationships with vendors and publishers
• Manage budget and be accountable for revenue, upholding quality standards
• Assist in the interview process and train new hires with experience
• Specify publisher needs to the in-house fulfillment team for all content orders
• Uphold a level of quality for metrics, content, and relevancy per placement, meeting the client’s contract and product level expectations of the department