-Manage development of all DTC floor plans, through design of consumer journey, fixture flow and product placement -Spearhead new store design concept across DTC Factory Outlet; develop directive that is utilized across Western, Central and Eastern regions-Oversee process for new Concept/Factory Outlet store openings, including design of both macro and micro plans-Key liaison with cross-functional partners, including in-store marketing to support campaign briefs based on global toolkits and store space-Project manage NBA All Star Weekend setup; tested iterations of global standards to create unique experiences-Youth Task Force lead - define Kid’s shop in shop for select DTC stores to increase apparel and footwear performance -Influence GTM process by refining product range for all Concept stores through segmentation of store space

-Guided landing for brand concepts and shop board mapping of future seasons that supported design and merchandising goals 
for Concept and Outlet exclusive product-Developed monthly directives for Flagship and Fleet stores to communicate brand product stories and highlights 

 -Adopted new line and placement of key brand intentions on a quarterly basis; key influencer of design and merchandising -Executed brand strategy through visual merchandising of all product and styling of mannequin looks 
-Planned and executed monthly floor sets in mock store based on adopted line; led walkthroughs to clarify intent of monthly setup with cross-functional partners

 Liaison between Japan field team and leadership to effectively communicate market changes 
 Managed data entry to assort the line architecture for three departments each season 
 
 Collaborated with visual merchandising team to create store sets while participating in walk-throughs

 Oversee visual direction before every CEO visit  Leader in development and growth of Visual Associate  Visual Expert for New Store Openings (NS0) Leader in developing new associate standards  Active in planning and executing roll-outs

 Implemented monthly visual directives  Shadow Merchandising Assistant daily  Reinforced brand image through window installations  Responsible for all in-store visuals and inspiration board Experienced in mannequin styling and dressing

 Merchandise and place new product monthly  Training associates with annual inventory Planning personal shopper events Ensured restock of apparel and accessories

 Providing exceptional customer care  Delegate tasks to other associates Leader in register training Assisted in merchandising with the visual team