Leanne C. Todd Email & Phone Number

Chesterfield, Mo, Us

St. Louis, Mo, Us

Identified organizational needs and captured business opportunities while consistently exceeding goals, building relationships, and supporting superior customer experiences.» Developed strategies and tactics to boost the company's reputation and drive qualified traffic for Centene Corporation subsidiaries. » Measured and reported on the performance of marketing campaigns, gained insight, and assessed against goals. » Collaborated with marketing staff to develop detailed marketing plans for all media channels and sales teams. » Established positioning, identified target audiences, and developed marketing plans with specific objectives across varying channels and segments. » Executed marketing programs from start to finish, leveraging internal support and driving collaboration.» Analyzed customer insights and marketing best practices to build successful strategies. » Prepared and monitored the marketing budget on a quarterly and annual basis and allocated funds wisely. » Conducted meetings with customers to identify their specific requirements, recommend the best products, and resolve conflicts.Selected Contributions:» Secured annual $700K by delivering effective communications strategies for member newsletters and NCQA (National Committee for Quality Assurance) direct mailings.» Delivered exceptional services and enhanced revenue by 15% in two years.» Fostered robust relations with customers with a keen focus on enhancing the customer base.» Utilized industry knowledge, research, and partner relationships to help organizations solve business problems.» Member of Brighton Leadership Team, influencing strategic decisions and co-creating solutions for the company.

St. Louis, Mo, Us

Planned and executed all organizational brand development programs and communications plans.» Developed and implemented strategic communications and advertising plans for Bayer brands (formerly Monsanto), Deltapine cotton, and The Climate Corporation while administrating a media budget of more than $3MM. » Executed fully integrated marketing campaigns via traditional and digital channels/tactics, including broadcast, digital, video, web, direct mail, email, SEO, industry, and company events. » Delivered strategic leadership in communications in conjunction with overall marketing initiatives.Selected Contributions:» Contributed to developing proprietary software used to effectively and efficiently execute an automated multi-channel harvest communications program for Bayer (formerly Monsanto).» Fostered client relationships to drive revenue growth for the agency.

St. Louis, Mo, Us

Defined project scope, handled project briefings, and collaborated with the creative team to ensure delivery within time and budgetary constraints.» Led the development of marketing strategies, communications, media plans, and campaigns across multiple media for several agriculture clients. » Onboarded Bayer brands (formerly Monsanto) into Salesforce Marketing Cloud Email Studio (formerly ExactTarget) platform, including training and management of marketing administrators and agency partner contacts.» Served as the primary agency contact for The Weather Channel and Bayer (formerly Monsanto) partnership to launch and manage an exclusive display advertising campaign, branded Farmers' Forecast.Selected Contribution:» Delivered effective training sessions to marketing administrators and agency partners regarding Salesforce Marketing Cloud Email Studio with a keen focus on improving customer service.

Des Moines, Ia, Us

» Served as the point of contact for highly customized print and distribution projects for John Deere Financial (formerly John Deere Credit) and NAPA Auto Parts» Managed packaging solutions and shipping logistics for clients’ sales and marketing kit distributions » Utilized Pro-Mail Order Management System software to set up customized, user-defined web applications for clients and field users to effectively and efficiently manage their warehoused marketing materials and inventory

Des Moines, Ia, Us

» Served as a liaison between sales, customers, production and outside suppliers in commercial printing services» Trafficked and supported print projects from beginning to end—including plan development, task assignments by the team, requisition for stock and press, and documentation of finishing instructions» Provided on-site support to John Deere Financial (formerly John Deere Credit) for 20 hours a week as a shared employee» Managed compliance guidelines to monitor proper usage of company brand standards in marketing materials» Assisted with the design and creation of branded merchandise for employee and customer use» Processed invoices and maintained the budget for issued purchase orders

Kansas City, Kansas, Us

» Generated new accounts through researched leads and cold calls» Increased personal active client base by 5 percent within three months» Acquired business for a fortune 500 company, Sprint North Supply

Kansas City, Kansas, Us

» Assisted supervisor in application and production planning of projects» Performed quality control inspections» Produced digital and analog proofs for sales representative and customer approval