Leading a talented team of Product Managers for proteins, fibers, fruits, vegetables and other functional ingredients for the Food, Beverage and Nutraceutical markets.

Developing new functional food and beverage opportunities utilizing ADM H&W functional ingredient portfolio including bioactives, botanicals and other wellness ingredients.

Deerland specializes in science-backed solutions that benefit microbiome health through clincially-backed probiotic, prebiotic and enzyme technology. It’s my responsibility to bring these wellness solutions to the food and beverage market. Message me if you'd like to learn more!

Developed and implemented the strategic marketing plans, sales prospects and forecasts to achieve corporate objectives for the Food and Beverage verticle.

• Orchestrate marketing initiatives, strategies, and approaches to maximize market expansion, plant-based product positioning, and profitable sales growth aligned with organizational goals. • Led marketing team to collaborate with sales, research and development, regulatory and operations to design customer-specific solutions supported by targeted marketing materials.• Identify and articulated consumer trends, value propositions, to craft market strategies to showcase Doehler's differentiated values.

• Led marketing strategy advancements by focusing on company values to exceed customer needs and respond to consumer trends. Incorporated competitive intelligence, market planning, and principal partnerships to spark fresh business, product, and customer opportunities. Created plans, materials, and presentations boosting brand awareness and product placement through promotional media campaigns and industry events.

• Responsible for developing short and long term regional strategies and providing field sales with guidance and tools to develop profitable business growth by using appropriate value-based approaches and associated promotional material to grow the business in food, beverage, consumer and industrial markets• Interprets voice of the customer and consumer and monitors micro and macro trends in order to defend competitive positioning, develop value propositions, create sales collateral, and identify and vet new application spaces across all market segments• Management of logistics, promotions, graphics, demonstrations, and media relations activities for multiple trade shows across different industries• Responsible for representing business needs and opportunities across matrix organization and works cross-functionally on numerous global and product line projects

Responsible for managing and globally growing the defoamer product porfolio as part of the Oil and Mining segment of Kemira.