Leann Larson Email & Phone Number

Fargo, Nd, Us

Fargo, North Dakota Area

Lead enablement and training initiatives that provide the right resources at the right time for Sales and Account Management.Collaborate with leaders in sales, marketing, product and underwriting to determine needs for content, sales materials, templates, and training. Create sales plays with messaging, data, materials and guidance that support effective communication with prospects, brokers and current clients, and reinforces Challenger methodology.Modernized sales and renewal process with technical and problem-solving skills by launching sales enablement platform, Highspot. Continue as lead administrator, content manager, and support.Developed and executed new hire onboarding experience to provide a consistent experience across multiple locations and roles.

Fargo, Nd

Managed new product and technology roll-outs for FSA, HSA and COBRA administration including market research, product and software development, sales and marketing strategy, cost and data analysis, and track client adoption and revenue.Prepared client-facing teams to support FSA, HSA and COBRA products and technology by communicating product solutions and value propositions.Developed business requirements and technical requirements based on collaboration with stakeholders to understand client and operational needs for benefit and COBRA administration.

Fargo, North Dakota Area

Lead and coach a team of System Education Managers to promote benefit and COBRA system knowledge and continuous learning across the company.

Fargo, North Dakota Area

Responsible for the development and implemenation of system education training for Discovery Benefits team members across multiple benefit software platforms.

Fargo, North Dakota Area

Managed high revenue accounts with superior customer service skills.Proactively monitored benefit and COBRA plans, communicated trends, and found solutions to enhance the client experience.Build relationships and trust by scheduling on-site meetings and conference calls with the client to discuss the benefit and COBRA administration.

Fargo, Nd

Utilized project management skills to guide clients through the implementation processLed conference calls with confidence and listen intently to correctly determine client needsCollaborated with internal departments to manage benefit plan set up and improve internal processesApplied communication skills to educate the client on benefit plan details, regulations and system functionalities.

Fargo, North Dakota

Instructed undergraduate students on the fundamentals of marketing. Created lesson plans, class activities, quizzes and exams.

Fargo, North Dakota

• Lead marketing and sales efforts to promote Fargo-Moorhead to group tour and travel leaders• Manage event services and staff to ensure superior hospitality is delivered to all clients• Utilize technical skills as the administrator for CRM software system and online housing bureau• Prepare proposals and deliver bid presentations effectively with persuasive communication skills

Fargo, Nd

• Responsible for marketing Fargo-Moorhead to event planners in MN, Chicago, and government markets• Build brand awareness through email marketing, social networks, and advertisements• Establish close working relationships and build trust with clients and industry partners• Mediate communication and procedures between event planners and local facility managers• Direct event production including contracts, logistics, budgets, and marketing• Evaluate outcome of sales and marketing efforts to maximize success of future strategies

Fargo, Nd

• Managed production schedules and communicated project progress between clients and internal creative team• Prepared estimates, creative briefs, and invoices for clients in a punctual manner • Developed effective copy for client projects and internal marketing materials• Responsible to nurture client relationships while continuously prospecting new business in the region

Fargo, Nd

• Developed and implemented group sales and marketing plans, promotions, and theme nights for various events• Established and maintained professional relationships with local organizations to expand client base• Initiated and directed the first focus groups for the Fargodome Marketing and Group Sales departments• Coordinated entire pre-event activities and receptions including sponsorships, marketing and entertainment• Managed web pages, customer database, and generated email campaigns with online software• Created marketing materials including direct mail pieces, banners, and web pages and measured effectiveness• Supervised suite attendant event staff and interns

Masters In Business Administration

Bachelors Degree, Business Administration, Minor In Mass Communication

Activities and Societies: Alpha Kappa Psi Professional Business Fraternity, National Agri-Marketing Association (NAMA), Bison Women's.

Study Abroad Program - Humanities

Eurospring 2005 Study Abroad Program - Studied for five weeks at Oxford University in England and toured the European continent for three.