Co-Founder & Principal Consultant
CurrentFractional CMO, project-based marketing and strategy, resource gap filling and more.
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@solidgoldpet.com
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4 phones found area 507 and 612
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LinkedIn matched
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Laura Brooks is listed as C-suite executive | Fractional CMO | Growth-driver, marketing & eCommerce strategist for emerging & established CPG brands at Foundation Collective, based in St Louis, Missouri, United States. AeroLeads shows a work email signal at solidgoldpet.com, phone signal with area code 507, 612, and a matched LinkedIn profile for Laura Brooks.
Laura Brooks previously worked as Co-Founder & Principal Consultant at Foundation Collective and Committee Lead, Marketing at Women On Boards Project. Laura Brooks holds Ba, Business Administration: Marketing And Management from Truman State University.
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AeroLeads found 2 current-domain work email signals for Laura Brooks. Compare company email patterns before reaching out.
Laura is a classically trained marketer with 15+ years of CPG experience across various leadership, marketing, eCommerce and insights roles. Her category experience is broad and robust, including pet, supplements, better-for-you snacks, cleaning, beauty, household and more. Her start at The Clorox Company in brand management gave her the foundational business and marketing knowledge that aided to advance her career with venture-backed companies in her more recent roles.Laura found her passion for small, mission-driven companies when she was Director of Marketing at Angie's BOOMCHICKAPOP, launching the brand's first ever national TV advertising campaign and proving that Angie's stood for more than popcorn, but rather women's empowerment. Angie's BOOMCHICKAPOP sold to ConAgra for $250 million in 2018.Laura’s track record lengthened when she was Vice President of Marketing and eCommerce at Solid Gold Pet, repositioning it as the gut health brand, turning around the business to achieve record growth and ultimately selling to H&H Group in 2020 for $163 million.Laura's general manager training, rooted in analytics and strong cross-functional collaboration, has served her well as part of leadership and management teams, and ultimately led her to launch a startup, gaining national distribution with GNC at launch.Today, Laura is Co-Founder of Foundation Collective, a boutique consultancy that develops actionable go-to-market and brand strategies to allow brands to lay the marketing foundation fast and get to executing efficiently. Laura also advises early-stage CPG companies, Jibby Coffee and MomRemedy cleaning products, and is a committee member of The Women On Boards Project, a non-profit with a mission to place more women in first-time board seats.The leadership quote that best describes her style is "Outstanding leaders go out of their way to boost the self-esteem of their personnel. If people believe in themselves, it's amazing what they can accomplish." - Sam WaltonStrategy | Integrated Marketing | Digital & Omnichannel Marketing | New Product Development | eCommerce Sales | Partnerships | Campaign Development | People Management | Emerging Brands
Listed skills include Iri Xlerate, Siebel, Ecrm, Microsoft Office, and 29 others.
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Fractional CMO, project-based marketing and strategy, resource gap filling and more.
Women on Boards (WOB) Project was created in 2020 by consumer industry leaders to increase the number of women serving on consumer company boards while also expanding diversity including race, ethnicity, age, socio-economic status, and sexual orientation, gender fluidity. The Project is inspiring a game-changing movement to provide women access to seats at.
Kirksville, MO, US
Monthly guest professor and "client" for BSAD 470: Consulting for Small Businesses, providing students with real, hand-on consulting and client-facing experience.
New York, NY, US
Laura oversees the marketing function at Bobby Flay's premium cat food brand, Made by Nacho. Laura is part of the team the strengthened the culinary positioning and increased awareness, creating and launching the company's first ever TV spot on Linear and CTV. In addition, Laura partnered with PetSmart to develop a series of vignettes featuring Bobby and.
Miami, US
At Jibby, every product we craft is a step towards making wellness an effortless, integral part of your day. We’re here to accompany you on your wellness journey, offering a cup that’s not just about flavor, but also about nourishment, sustainability, and a shared responsibility towards our planet. Join us in making wellness a ritual—a delightful, daily.
Portsmouth, New Hampshire, US
MomRemedy offers a line of non-toxic and family-friendly cleaning products that are tough on stains and versatile enough to tackle any cleaning task. The award-winning 'do anything' cleaner is perfect for busy families who demand the best.
Simply Protein for Pets, part of Gambol and backed by KKR, is the parent company that acquired the Waggin' Train dog treats brand from Purina in 2021. As Head of Marketing, contracted through Foundation Collective, Laura manages all things Brand Marketing including P&L, retailer and shopper marketing, NPD, packaging, brand positioning and more. Key.
Austin, Texas, US
Laura was a Mentor for the SKU accelerator program's 2023 Petcare Track. She leveraged her pet food expertise, mentorship, and leadership training skills to coach and develop up and coming Petcare startups and entrepreneurs.
DOJO Labs is a revolutionary new line of nootropic-based supplements to enhance mental performance. Energy, concentration and focus, as well as proper rest and restoration, have attracted increased consumer interest and inspired new product development in the mass market supplements industry over the past few years. DOJO Labs’ new products offer a solution.
Austin, Texas, US
Redbud Brands is a venture capital studio that brings together people, ideas, and capital to create disruptive new consumer brands offering innovative, better-for-you products. Laura advises other brands in the portfolio on strategy development and process with focus on efficiencies.www.redbudbrands.com
University, Florida, US
Spearheaded repositioning of the brand in late 2018 to successfully position Solid Gold as the leader in gut health for natural pet food, advancing our relationships with key retailers. Management team, Omnichannel brand strategy, marketing mix and media, new product development, shopper marketing, P&L owner, sales ownership for Amazon and Chewy. Developed.
Chicago, Illinois, US
Brand strategy and positioning, brand health, P&L management, portfolio optimization, shopper marketing integration, and people development. Led the development of Customer and Channel OGSTMs. Launched Angie's BOOMCHICKAPOP first ever national TV campaign, "Crush It", with 360 Marketing integration across digital, influencer, social, PR and shopper. Led.
Oakland, CA, US
Developed Clorox corporate and Target account Omnichannel Shopper Marketing Strategies, establishing goals and identifying how to win and where to play across brands and retailers. Sales ownership developing the eCommerce business across all brands on Target.com, growing business 83% in FY15 and 155% in FY16. Awarded Clorox Shopper Marketing Manager of the.
Oakland, CA, US
Planned and executed wide variety of shopper marketing programs in partnership with National Account Managers, Target Buyers, and Target Marketing. Consistently challenged the status quo to develop breakthrough campaigns that leveraged Shopper Marketing as a competitive advantage.
Oakland, CA, US
Analyst leveraging IRI Neilson data and to write monthly topline and quarterly Investor Relations reports educating Leadership Team and Business Unit on brand performance, share drivers, competitive dynamics, and business opportunities.
Oakland, CA, US
Brand Marketing training ground including PR, sponsorships, digital battle plan development and national shopper couponing strategy. Advanced to strategic experience leading the Integrated Marketing Communications development, paid media strategy and execution and rapid response innovation projects.
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Laura Brooks works for Foundation Collective.
Laura Brooks is listed as C-suite executive | Fractional CMO | Growth-driver, marketing & eCommerce strategist for emerging & established CPG brands at Foundation Collective.
AeroLeads has found 2 work email signals at @solidgoldpet.com for Laura Brooks at Foundation Collective.
AeroLeads has found 4 phone signal(s) with area code 507, 612 for Laura Brooks at Foundation Collective.
Laura Brooks is based in St Louis, Missouri, United States while working with Foundation Collective.
Laura Brooks has worked for Foundation Collective, Women On Boards Project, Truman State University, Made By Nacho, and Jibby Coffee.
You can use AeroLeads to view verified contact signals for Laura Brooks at Foundation Collective, including work email, phone, and LinkedIn data when available.
Laura Brooks holds Ba, Business Administration: Marketing And Management from Truman State University.
Laura Brooks is listed with skills including Iri Xlerate, Siebel, Ecrm, Microsoft Office, Powerpoint, Microsoft Excel, Photoshop, and Frontpage.
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