Lee Fine

Lee Fine Email and Phone Number

Co-Founder - Head of Sales & Strategy @ Juice Marketing
Lee Fine's Location
Seattle, Washington, United States, United States
About Lee Fine

Lee Fine is a Co-Founder - Head of Sales & Strategy at Juice Marketing.

Lee Fine's Current Company Details
Juice Marketing

Juice Marketing

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Co-Founder - Head of Sales & Strategy
Lee Fine Work Experience Details
  • Juice Marketing
    Co-Founder - Head Of Sales & Strategy
    Juice Marketing Jan 2015 - Present
    Kirkland, Washington, Us
    Juice Marketing is a full service Marketing Production House.Check out juicemarketing.com for a peek into what we're all about.
  • Amazon
    Account Executive
    Amazon Mar 2014 - Mar 2015
    Seattle, Wa, Us
  • Bda
    National Account Manager
    Bda Feb 2010 - Jan 2013
    Woodinville, Wa, Us
    • Developed go-to-market strategy for new Sponsorship segment under the global Sports Marketing umbrella.• Work with AT&T, Capital One, Pepsi and P&G to maximize their sports sponsorship agreements. • Manage BDA license agreements across MLB, NFL, NHL, USOC, and NCAA.• Work closely with a variety of client agencies to support and enhance brand and brand message via merchandise.• Develop annual marketing calendar and account plans for clients to best support their in-market needs. • Work daily with clients to develop in-market strategy to secure incremental display activity. • Create sales decks and sales & marketing plans for BDA license agreements to support sponsorship activation.• Maintain project management and visibility on all activation through its entirety. • Manage in-house creative client expectations, import production and logistics on a variety of ongoing projects.
  • Pepsico - Pepsi Beverages Company
    Customer Marketing Manager
    Pepsico - Pepsi Beverages Company Jun 2005 - Apr 2010
    Purchase, New York, Us
    • Created, managed and implemented promotions, brand building and new product launch campaigns, prestige activation programs and local growth strategies.• Evaluated and established media buys across AK, WA, OR and HI. • Program artwork design, editing and execution for all POS.• Fostered positive working environment with in-house advertising agency to improve efficiencies and economies of scale as well as maintain continuous improvement of creative output and on-time delivery of programs.• Researched local avenues of growth and new business opportunities for Pepsi, based on trends and needs of target brand consumers and retail customers.• Managed and leveraged local prestige contracts including but not limited to: Seattle Mariners, University of Hawaii, University of Washington, Experience Music Project/Science Fiction Museum, Space Needle, Tacoma Dome, and the Everett Events Center. Duties include the negotiation of player endorsement contracts, activation strategy in NW market and development of retail sales support programs at large local retailers. • Implemented local launches of new products including Pepsi choreography, Diet Pepsi brand packaging change, Mountain Dew line extensions, Sierra Mist and the SoBe Brand • Spearheaded all product authorizations and distribution across multiple local and National chain accounts.
  • Fivehumans
    Founder
    Fivehumans Apr 2007 - Mar 2009
    Co-founded FiveHumans, an online retail company with the mission to spread awareness and cure ignorance, while raising money for our not-for profit partners.• Worked as a creative leader in developing the FiveHumans brand. • Copywriter for all FiveHumans deliverables.• Worked with our not-for-profit partnerships.• Managed relationships with outside vendors.
  • Bda
    Account Executive
    Bda Oct 2001 - Jan 2005
    Woodinville, Wa, Us
    • Maintained and strengthened relationships within a Fortune 500 account, while increasing sales through client developments. • Created and executed strategic marketing plans to help support client’s promotional project needs.• Supported client product launches, internal sales recognition programs, and brand awareness by developing creative promotional marketing solutions. Responsibilities included: creating sales presentations, vendor negotiations, direct marketing, graphic design direction, and website direction.

Lee Fine Education Details

  • Canadian Film Center
    Canadian Film Center
  • University Of Toronto
    University Of Toronto
    Film/Cinema/Video Studies

Frequently Asked Questions about Lee Fine

What company does Lee Fine work for?

Lee Fine works for Juice Marketing

What is Lee Fine's role at the current company?

Lee Fine's current role is Co-Founder - Head of Sales & Strategy.

What schools did Lee Fine attend?

Lee Fine attended Canadian Film Center, University Of Toronto.

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