Lee Fine Email & Phone Number

Seattle, Wa, Us

Kirkland, Washington, Us

Juice Marketing is a full service Marketing Production House.Check out juicemarketing.com for a peek into what we're all about.

Seattle, Wa, Us

Woodinville, Wa, Us

• Developed go-to-market strategy for new Sponsorship segment under the global Sports Marketing umbrella.• Work with AT&T, Capital One, Pepsi and P&G to maximize their sports sponsorship agreements. • Manage BDA license agreements across MLB, NFL, NHL, USOC, and NCAA.• Work closely with a variety of client agencies to support and enhance brand and brand message via merchandise.• Develop annual marketing calendar and account plans for clients to best support their in-market needs. • Work daily with clients to develop in-market strategy to secure incremental display activity. • Create sales decks and sales & marketing plans for BDA license agreements to support sponsorship activation.• Maintain project management and visibility on all activation through its entirety. • Manage in-house creative client expectations, import production and logistics on a variety of ongoing projects.

Purchase, New York, Us

• Created, managed and implemented promotions, brand building and new product launch campaigns, prestige activation programs and local growth strategies.• Evaluated and established media buys across AK, WA, OR and HI. • Program artwork design, editing and execution for all POS.• Fostered positive working environment with in-house advertising agency to improve efficiencies and economies of scale as well as maintain continuous improvement of creative output and on-time delivery of programs.• Researched local avenues of growth and new business opportunities for Pepsi, based on trends and needs of target brand consumers and retail customers.• Managed and leveraged local prestige contracts including but not limited to: Seattle Mariners, University of Hawaii, University of Washington, Experience Music Project/Science Fiction Museum, Space Needle, Tacoma Dome, and the Everett Events Center. Duties include the negotiation of player endorsement contracts, activation strategy in NW market and development of retail sales support programs at large local retailers. • Implemented local launches of new products including Pepsi choreography, Diet Pepsi brand packaging change, Mountain Dew line extensions, Sierra Mist and the SoBe Brand • Spearheaded all product authorizations and distribution across multiple local and National chain accounts.

Co-founded FiveHumans, an online retail company with the mission to spread awareness and cure ignorance, while raising money for our not-for profit partners.• Worked as a creative leader in developing the FiveHumans brand. • Copywriter for all FiveHumans deliverables.• Worked with our not-for-profit partnerships.• Managed relationships with outside vendors.

Woodinville, Wa, Us

• Maintained and strengthened relationships within a Fortune 500 account, while increasing sales through client developments. • Created and executed strategic marketing plans to help support client’s promotional project needs.• Supported client product launches, internal sales recognition programs, and brand awareness by developing creative promotional marketing solutions. Responsibilities included: creating sales presentations, vendor negotiations, direct marketing, graphic design direction, and website direction.

Education record

Ba, Film/Cinema/Video Studies