Lee Forster Email & Phone Number

Melbourne, Victoria, Australia

Melbourne, Australia

Melbourne, Australia

Creative consultant on product marketing, PR, advertising, brand reputation, and digital direct response marketing for global clients such as SCA Hygiene and Häfele, plus creative tech businesses and start-ups across Australia.

Melbourne, Australia

As part of MYOB's internal creative agency, reporting to the Creative Director, I was charged with providing effective creative solutions and thinking to deliver great customer experiences for one of Australia’s most trusted tech brands.Top line achievements:Co-created highest performing Above the Line brand campaigns in MYOB research history, such as ‘MYOB Ambassadors’, ‘Sounds of Success’ and ‘Love Your Work’.Radio execution of MYOB's ‘Love Your Work’ highly commended… Show more As part of MYOB's internal creative agency, reporting to the Creative Director, I was charged with providing effective creative solutions and thinking to deliver great customer experiences for one of Australia’s most trusted tech brands.Top line achievements:Co-created highest performing Above the Line brand campaigns in MYOB research history, such as ‘MYOB Ambassadors’, ‘Sounds of Success’ and ‘Love Your Work’.Radio execution of MYOB's ‘Love Your Work’ highly commended by Ralph van Dijk, one of the most awarded radio creatives in the world in the industry publication, Mumbrella.Created culture making ‘Your Work Matters’ employee value proposition and co-led world-first creative and digital AR and 360° experiential engagements for MYOB’s talent acquisition teams.Developed the marketing idea behind the AI powered ‘MYOB Advisor’ and devised the campaign behind what’s currently MYOB’s most successful product launch ever and a key reason why MYOB placed 8th on the 2018 AFR Most Innovative Companies List.Recognised for outstanding individual performance twice in 12 months leading to a place on MYOB’s 2018 ‘Kudos’ recognition program.Commended by GM of Marketing and Head of Agency for three-month co-leadership of Creative Department after period of organisational change. Show less

Cremorne, Victoria, Australia

Delivered technically excellent and tonally ‘on-brand’ copy that enhanced the MYOB brand and delivered both business and sales goals. Top line achievements:Helped communicate MYOB's brand transformation from desktop software business to leading tech company.Most requested copywriter to work across all areas of the business, generating thousands of dollars in revenue through effective sales driven copy for all major campaigns on the MYOB marketing calendar.Winner… Show more Delivered technically excellent and tonally ‘on-brand’ copy that enhanced the MYOB brand and delivered both business and sales goals. Top line achievements:Helped communicate MYOB's brand transformation from desktop software business to leading tech company.Most requested copywriter to work across all areas of the business, generating thousands of dollars in revenue through effective sales driven copy for all major campaigns on the MYOB marketing calendar.Winner of ‘MYOB Being Purple’ award, gaining company-wide recognition for continuously living company values.Promoted to Senior Copywriter. Show less

Melbourne, Australia

Part of one of the world’s leading information companies, Thomson Reuters Legal is one of the largest professional publishers in Australia and New Zealand. Reporting to the Marketing Manager, I honed my DM craft writing emotive, sales-driven creative across a huge portfolio of products.

Education record

Tasted agency life, learning the craft of producing big ideas with a focus on effectiveness, from some of adland's finest - led by Ogilvy.

Education record

Worked under world-class creative tutors such as Ant Keogh, Paul Taylor, Jim Ingram, Sarah McGregor, Ted Horton and Ron Mather.

Bachelor Of Arts - Ba, English Literature (British And Commonwealth)