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Experienced and engaging leader with infectious energy and a track record of progression with success. A rounded Global business leader always putting the consumer and the team at the heart of retailing. People skills are a key strength, with a record of developing talent and performance cultures. Strategic and solution focused, able to deal with challenging circumstances and highly skilled in change and transformation.
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Global Retail DirectorRussell & BromleyRatby, Gb -
Retail & Hr DirectorRussell & Bromley Ltd Jan 2022 - PresentLondon, England, Gb -
Head Of RetailRussell & Bromley Ltd Jul 2020 - Jan 2022London, England, Gb -
Head Of Retail (Outlet) Uk And EuropeClarks Sep 2013 - Jul 2020Street, Somerset, GbKey responsibilities in this role:• P&L Accountable, Operations and trading in 57 Outlets UK&ROI £150m (2500 employees), 23 Stores, in 10 European countries £35m (650 employees). Spain, Portugal, Germany, Austria, Belgium, Netherlands, Italy, Switzerland, Sweden, Poland.• Leader of field team UK (4) and EU (3) HQ functions - Central Operations, Web, Merchandising (8).• Accountable for size, density and location of estate, managing relationships including Value Retail, McArthur Glen, Land Securities etc. Distributors for Clarks and procurement of agents.• Inventory management and clearing with maximised profits, including wholesale selling.• Change / transformation and continuous improvement (most recently partnering Mckinsey & Co).• Global centre of excellence, providing all levels of support to USA and Asia Pac and European franchise. Other highlights in this role:• Re organised, recruited and developed a highly commercial and capable team around me, including succession.• Grew profits by £7m in 2019, attributed to commercial trading and merchandising sales +8%, balanced with cost efficiency initiatives.• Segmented the channel / markets and distribution, delivering density growth in key locations, with sales increases and correct sizing implemented across all Countries.• Supply chain efficiency overhauled to drive profitability, cross functional working, that delivered initiatives to take costs out of production/shipping while maintaining quality, -£2 per pair Net delivered cost reduction across 2m+ pairs. -
Head Of RegionClarks Jan 2012 - Sep 2013Street, Somerset, GbKey responsibilities in this role:• 190 stores – with 7 Area Sales Managers / HR business partner – Central / South east England (£180m)• P&L accountability.• Estates portfolio management, directly accountable for location, opening, refitting, closures• Recruitment, succession, development and performance & talent management of Area Managers & wider retail / operations team.• Trading responsibility for UK & ROI and Strategy – Influence wholesale & online channels.• Retail Health and Safety specialist and committee chairman. Key achievements in this role:• Top performing Region 2011 / 12 (profit and KPI metrics).• ASM Development – particularly Leadership.• Talent and succession programme and company leadership mentor.• Successfully supported business to business ventures – HOF, toysRus, concessions and JLP wholesale. -
Transformation Program LeadClarks Oct 2010 - Jan 2012Street, Somerset, GbKey responsibilities in this role:• Creative diagnostic, leading to transformation programme – design, communication, leadership with full project accountability, to deliver a consumer journey (selling model) that would increase sales and profits.• Internal team of 35, £4m external consultants’ contract, Cap Gemini used to assist design and scope.Accountable for the £5m cost of implementation and +£98m incremental sales benefit.• Stakeholder engagement and Governance– at executive Board and Clarks family council.• Business cultural shift towards putting the consumer first, growing into leadership framework to ensure sustainability. Key achievements in this role:• Implemented change and delivered new selling and service models (12,000+ employees) change at every point of consumer contact as well as in store processes.• +8% sales swing / +10% margin swing – exceeded ROI and business case.• Success in reduced reliance in off price trading (annually margin +4% points).• Improved consumer perception, Net Promoter Score and satisfaction scores +20%.• Developed and delivered company and retail score card and KPI suite.• Engaged and improved central functions to align / better support retail stores.• Recognised twice within the industry – Retail week rising star awards (team) / Retail week Customer service improvements (programme). -
Regional Sales ManagerClarks Sep 2008 - Oct 2010Street, Somerset, Gb156 stores – with 6 Area Sales Managers – Central / South west England (£110m annual turnover). -
Area Sales ManagerClarks Sep 2003 - Sep 2008Street, Somerset, Gb29 stores in the Midlands / Bristol including 2 company top 15, 5 company top 50 turnover stores – with the largest kid’s turnover store in Clarks -
Area ControllerAll:Sports Nov 1999 - Sep 2003
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Various Store Manager RolesAll:Sports 1995 - 1999
Lee Smith Skills
Frequently Asked Questions about Lee Smith
What company does Lee Smith work for?
Lee Smith works for Russell & Bromley
What is Lee Smith's role at the current company?
Lee Smith's current role is Global Retail Director.
What is Lee Smith's email address?
Lee Smith's email address is le****@****rks.com
What skills is Lee Smith known for?
Lee Smith has skills like Retail, Sales, Store Management, Merchandising, Team Leadership, Team Management, Performance Management, Customer Service, Team Building, Leadership, Employee Training, Employee Engagement.
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