As the Marketing Director at Vanaways, I am responsible for increasing brand awareness and generating profitable demand through traditional and digital marketing strategies, and technical projects. I have 8+ years of experience in marketing and 4+ years in sales, and I am a Chartered Marketer certified by the Chartered Institute of Marketing.My core competencies include paid media, digital marketing, website development, and team leadership. I have successfully leveraged these skills at Vanaways and co-founded and managed MTB Giveaways, an online prize competition business for top-level bikes and components, whilst raising funds for charities and good causes. MTB Giveaways was sold to a competitor, but during my time with the project, I also established partnerships with professional mountain bikers and suppliers, selling over 49,500 tickets and awarding £125K in prizes whilst raising over £40K for good causes.My mission is to build and lead a high-performance marketing team that creates engaging and impactful marketing campaigns that deliver value to customers and stakeholders.