• Maintain Harmony Healthcare website and blog - responsible for compelling content, structure/design, navigation, landing pages, CTAs, downloads/resources (Hubspot)• Work with Director of Education and Training to optimize free webinars as lead generators for business development team• Work to increase Harmony's online community, including marketing-qualified leads, by providing regular, helpful blogs and marketing content aligned with the needs and interests of client personas• Build and manage social media presence, including Facebook, Twitter, LinkedIn and track success• Design, send and track email communications through Hubspot• Work with Inbound Marketing Coordinator to establish analytics to understand how our inbound marketing activity turns into clients• Manage all aspects (including logistics, marketing, sponsorships) of our company's annual 300 person inter-disciplinary healthcare conference. Grow attendance and sponsorships year-over-year• Manage trade show and speaking engagement calendars, including event registrations and call for presentation submissions

Manage CEO’s calendar/schedule,arrange travel for CEO (Execs), provide support to Executives and Operation Directors, prepare/edit presentations for national speaking engagements, generate revenue analyses/reports for CEO & Business Development, address lost accounts/client cancellations, and create content for client communications.

Created print advertisements and postcard mailersCreated and sent e-newsletters and e-correspondencesDrafted customer communicationsDesigned promotional materialsConducted competitive market research in order to formulate price and service comparisons

Managed and attended all trade shows, seminars and conferencesConducted product training for various for Government and Law Enforcement agencies Organized marketing campaigns in the forms of emails, postcards and letters Tracked ROI for print advertisements, postcard mailings, sales promotions, referral campaignsImplemented strategic programs to secure brand awareness and increase revenueDesigned marketing materials and promotional itemsManaged monthly e-newsletterCreated graphics and animated media for industry websites, newsletters and magazines

Maintained advanced knowledge of: MS Word, Excel, Publisher, PowerPoint, Outlook, Photoshop, ExactTarget, Selteco Suite, LogoMaker, Captivate, SnagITReserved and negotiated ad space/priceCreated/edited monthly newslettersOversaw competitive analysis/researchTracked direct marketing campaigns Reserved trade show space and completed booth orders for upcoming tradeshows Assisted Marketing Manager and Sales Team in creating marketing campaigns

Engaged usually unwilling students in exciting intellectual debatesIndependently prepared and taught lessons/homework plans Learned to command attention in front of a classroom, winning respect from students and teachersInitiated afterschool help sessions for students that ultimately improved work ethics and built confidence