Arturo Lee Email & Phone Number

Tempe, Az, Us

I am proud to lead the Latin American organization that helps micro-business owners create a digital identity to market their products and services throughout the region. GoDaddy provides simple and effective technology to turn the vision of an entrepreneur or small business owner into a successful online business.

Bogotá, Co

Axesat is the Latin American market leader in internet access via satellite. We count with the most experienced team and advanced infrastructure to provide access, voice and video connectivity to businesses in remote locations such as mines, oil wells, gas stations, etc. We proudly partner with technology leaders such as Gilat, iDirect and Hughes, to offer solutions to meet a wide range of business needs.

Houston, Texas, Us

Home Automation & Security business for residential and small business. Ground up development of product, marketing, operations and distribution channels, and online marketing strategy on Display, Video, Social, SEM/SEO And Affiliation, to drive customer acquisition and maximize life time value

Cedar Rapids, Iowa, Us

Develop strategic partnerships with media, digital and technology companies, to create an innovative portfolio of digital and mobile advertising solutions for a $1.2B global company. Participated in the creation of e-Commerce, online Payments and Social media platforms for the Latin American market. Lead customer acquisition initiatives through affiliate programs across diverse market segments, such as medical, retail, etc

Houston, Texas, Us

Commanded marketing strategy for a $9B dollar business in US, Canada and Latin America. Built and headed a 20+ team of strategic marketing professionals and outside vendors while overseeing $100M+ budget. Execute strategic planning and tactical development to capitalize emotional benefits of products while developing of a segment-based approach to marketing. Leveraged customer insights, research and analytics to drive product development, brand identity, market initiatives, and value proposition. Headed overseas and facilitates budget allocation including third party funding.

Houston, Texas, Us

Oversaw strategic alliances with consulting firms to complement joint solutions portfolio and drive sales coverage with a cooperative sales and delivery model. Improved consulting capability within marketplace to secure major deals in telecom and financial sectors. Closed strategic alliances with global systems integrators such as Accenture, Deloitte, and Cap-Gemini. Rolled out a CRM solution to manage customer data and program spending. Represented Compaq Services during the merge with Hewlett Packard, leading organizational discussions and the design of a new integrated operational model.

Led the Latin and Central American region. Developed business plans, offerings and sales models to drive sales and market expansion of computer services. Managed all aspects of sales and support processes, demand generation, pricing structure and selection and certification of local distribution channels. Created consolidated processes and generated a consistent governance model across 20+ countries. Led merger and integration after the acquisition of Digital Equipment Corporation, retaining top performing personnel and delivered a 25% of incremental revenue within the first year.

Headed customer operations providing technical support and warranty services. Created certified Customer Service Centers to fulfill the demand of the consumer and SMB markets. Led design and execution of strategic operational initiatives to sustain competitive market position, while meeting logistical demands of significant increasing sales volume. Streamlined customer support and optimized operational cost to less than 2% of sales. Active participation on the integration efforts during the acquisition of Tandem Corporation, ensuring 100% of customer retention and no impact in service delivery

Cupertino, California, Us

Participated on the operation’s startup, leading the Customer Services and Commercial organizations. During his time developed the support and distribution network from scratch, created the entire sales infrastructure from facilities-to-people recruitment.