Lee Gierczynski Email & Phone Number

Canonsburg, Pennsylvania

• Provide strategic external and internal communications support and counsel to business partners across all levels of the organization
• Develop and implement strategic, integrated communications plans to support internal and external company initiatives
• Develop, foster and enhance relationships with media contacts to advocate for and to promote the company’s goals
• Work closely with internal departments to respond to media inquiries related to operational issues and serve as the company spokesperson in emergency response situations
• Generate positive media coverage on company initiatives and company activities and proactively work to identify opportunities to align media relations and community engagement to promote Columbia Gas as a community.
• Develop content for online social media channels to engage customers and stakeholders

Cranberry Township, Pennsylvania

• Developed, organized and directed strategic global product-line communications programs that supported employee and strategic business objectives.
• Led teams to produce communications which improve employees’ understanding of business objectives and their roles in helping achieve those objectives.
• Served product-line executive staff and others as a consultant to ensure attainment of goals of excellence regarding quality and customer satisfaction.
• Created internal communications for senior executives and others.
• Served as the product-line communications representative on all company-level communications team initiatives and projects.
• Drove and monitored message consistency at all levels and across all areas/locations of the product line.

Pittsburgh, PA

• Developed and led strategic external and internal communications plans that increased awareness of the Verizon brand, its products/services, its philanthropic efforts and corporate initiatives with customers, employees.
• Provided effective communications counsel and critical decision making to internal clients to support company objectives, including reputation management, corporate positioning, crisis communications and public policy.
• Crafted master narratives/high-level messaging that positioned the company as a thought leader on critical issues impacting the communications industry and the communities Verizon served.
• Directed daily media relations activities and served as the primary spokesman for the company with news media and targeted stakeholder groups on a regional and national basis.
• Proactively drove positive, earned media placements in regional, national and trade outlets; leveraged the company’s social media assets to further expand the reach of the company’s core messages.
• Cultivated and maintained positive relationships with media influencers across print, broadcast and social media channels to drive engagement and amplification of company messages.

Erie, Pennsylvania Area

• Served as Verizon’s primary community relations representative and media relations spokesman in northwestern and southwestern Pennsylvania
• Developed and fostered relationships with key opinion leaders, influencers and communications leaders in key Verizon markets to communicate and promote the company’s strategic messages.
• Managed the regional Verizon Foundation grant program and served as the point of contact for nonprofit organizations that aligned with the foundation’s core funding priorities.
• Worked with Verizon’s government relations team to promote among local elected officials and business leaders legislative and public policy initiatives the company supported.
• Worked with local economic development officials to promote initiatives that would encourage investment and growth in the telecommunications industry.

Akron, Ohio

• Worked with internal marketing managers to develop comprehensive communications strategies aligned with marketing goals and objectives.
• Managed activities with advertising agencies and vendors to ensure promotional campaigns were properly planned and implemented within established budget parameters.
• Wrote copy for product brochures, print ads, radio/television spots and direct mailers to promote the company’s products and services.
• Involved in developing content and design standards for all company web sites; worked with in-house computer professionals to monitor and maintain consistency among sites.
• Created print ads for the corporate branding campaign that increased recognition of the FirstEnergy name among its targeted customers.
• Provided communications counseling and recommendations to internal department managers to address competitive threats and marketing opportunities.

Hudson, Ohio

• Managed ALLTEL’s advertising agency activities and work flows.
• Supervised all facets of ALLTEL’s direct marketing program including list procurement, direct mail fulfillment and response measurement.
• Worked closely with marketing managers to develop communications strategies.
• Wrote copy for print ads, radio spots and direct response mailers.
• Served as editor of a bi-weekly employee newsletter, writing articles and coordinating photography.
• Prepared and distributed company news releases and maintained relationships with media contacts.

Jamestown, New York

• Developed ALLTEL New York’s Consumer Outreach and Education Program and implemented program and activities associated with the plan.
• Supervised production of technical/educational literature to promote telephone products and services.
• Conducted customer focus groups, round table meetings and speaking engagements to reinforce ALLTEL’s positive community image.
• Wrote a quarterly consumer newsletter that increased awareness of ALLTEL’s services to customers.
• Managed a $175,000 public relations budget.

Ba, Communications

Ma, Journalism