Lee Gilbert Email and Phone Number
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Impact and Mission Driven Leader who loves chunky problems to solve and creating long term value.Nourish is a Person Centred Long Term Care Platform supporting those receiving care and their families. I’ve spent the last 5 years in Healthcare Technology in the UK and North America markets. For over 25 years I’ve built a proven track record building innovative business, particularly where there has been underserved needs, where curiosity, desire to drive change and create measurable impact has been fulfilled.At Nourish, I built the marketing engine at £4M ARR and <60 employees, with 3 people in Marketing. Now navigating to 225 employees, whilst increasing our impact from 35,000 people supported using our system to 400,000. I’ve led several initiatives which have contributed strongly to the ARR growth of the business. These include a full rebrand, bringing Demand Generation in house with positive LTV/CAC impact, uplifting the share of voice from 16% to consistently over 70%, building out the marketing team and adding its operational excellence and delivering measured impact across the business. I was a key figure in integration of two businesses post M&A and advocated cultural initiatives to drive growth. One principal problem to solve was the overall tech stack and the needed end to end CRM system rip and replace.After collaborating to landing this, I drove initiatives to resolve CRM/TAM data issues and then worked on the broader TAM model and new markets / adjacencies with Product to identify long term value. I am a:> Growth focused and strategic marketer.> Person who thrives on building brands, teams, and the link to revenue. > Resilient, commercial, entrepreneurial and creative individual.> Communicator with a passion to bring purpose to life.> Marketing professional with deep digital and tech stack knowledge> People-focused executive who understands organisational culture as a growth lever and an advocate of DiversityI enjoy networking and sharing my vision of authentic leadership, diversity, and mental health advocacy. I’m also a mentor to young adults with gender dysphoria.
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Chief Marketing OfficerNourish Care Feb 2024 - PresentBournemouth, England, GbWorking on value creation, operational excellence and chunky growth problems.- Built marketing engine at £4M ARR and 60 employees.- Uplift to 70% Share of Voice (SOV) across the market, up from single digits in under a year.- Grown marketing team from 3 to 10 building out functional responsibilities.- Completed full rebrand, with new website.- Rebuilt and aligned content strategy to overall business vision and purpose, exploring innovative storytelling approaches.- Landed HubSpot CRM and wider MarTech together with vastly improved reporting.- Brought Demand Generation in house, reducing inbound Cost per Lead (CPL), increasing MQL>SQL conv., improving LTV / CAC, and significantly increasing high intent inbound.- Key figure in integration of businesses post M&A and advocated cultural initiatives. - Strong input into building TAM model; worked to expand into adjacencies and new markets with Product
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Marketing DirectorNourish Care Apr 2023 - Feb 2024Bournemouth, England, Gb
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Executive MemberPavilion Aug 2024 - PresentNew York, Ny, UsPavilion is the world’s largest community for go-to-market leaders to connect, learn, and grow within B2B tech. -
MemberChief Nov 2023 - PresentNew York, Ny, UsChief is the only private membership network focused on connecting and supporting women executive leaders to strengthen their leadership, magnify their influence, and pave the way to bring others with them. -
Head Of GrowthTogetherall Jun 2022 - Mar 2023London, Uk, Gb- Global B2B Revenue Marketing and Demand Generation - Managing outbound SDR internal and external resource in two markets.- Key part of GTM team which delivered hockey stick growth in North America. - Rebuilt end to end Revenue Operations / CRM and Marketing tech stack.- Built innovative Client Health Score harnessing 6 data pillars to produce accurate predictive churn forecast and improving long term customer value via a single view of the customer. -
Head Of MarketingTogetherall Jun 2021 - Jun 2022London, Uk, Gb- Implemented Marketing pivot to increase growth in North America via Demand Generation and ABM. - Led on improving Sales & Marketing relationship and reigniting GTM. - Led on Digital Marketing and tech stack across Sales, CS and Marketing.
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Marketing Strategy ConsultantZühlke Group Sep 2012 - Aug 2021Schlieren, Zh, ChAdviser to the UK VP Sales and Marketing, Head of Product Marketing and the Head of Demand Generation. Worked on Healthcare, Fintech and Energy channels. -
Marketing Contractor & Fractional Marketing LeaderInterim Contractor Sep 2010 - Jun 2021- Multiple interim / contract marketing roles in B2C and B2B- Including Head of Demand Generation, Head of Marketing, Marketing Director, Head of Marketing & Revenue Operations. - International and multi sector- Well regarded Speaker- Tutor for 2 national Marketing organisations / institutes - Ran self-promoted marketing courses on a range of marketing topics ranging from: SEO (Search Engine Optimisation), PPC (Pay Per Click), SEM (Search Engine Marketing), ABM (Account Based Marketing), Demand Generation, Lead Generation, Social Selling, CRM and Digital Marketing Strategy.
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Marketing Strategy ConsultantWebcrm – An Efficy Product Jan 2017 - Jul 2017København Ø, DkEMEA focused project across 7 countries, scaling digital marketing engine. Scope of project included improving inbound Performance Marketing and Customer Marketing effectiveness. -
Founder & Managing DirectorThe Digital Agency Group Sep 2001 - Aug 2015Founder of agency which built and managed 200+ websites from 2001 onwards. Offered full service Digital Marketing to clients.
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Co-Founder & Digital DirectorDiscount Letting Service Direct Limited Sep 2010 - Jul 2015Co-owner of pioneering service. We beat Purple Bricks to market. The first online Letting Agency in the UK which enabled landlords to seek tenants and service their property portfolio without the need for expensive agency fees. Business sold to competitor.Responsible for the Product Development (Platform) and Website Development (Marketing) teams and SEO, PPC, Email Marketing and Online Advertising campaigns. -
Head Of Performance MarketingVivobarefoot Jul 2011 - Apr 2013London, Gb- SEO and PPC channels- North America and EMEA -
Co-Founder & Technical DirectorExpertsonline.Tv Jun 2002 - May 2010Co-owner of the 1st online Business TV channel. We beat YouTube to market and offered video content from 2002 (pre-broadband!) with business advice content from names such as Anita Roddick, Sir Richard Branson, Simon Woodroffe, Charles Handy, John Harvey Jones and Duncan Bannatyne (to name but a few). We ran a B2C premium content model and a sponsor driven B2B model which attracted partnerships from Blackberry, Sage and BT.
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Human Resources ConsultantGo Mad Research & Consulting Group Mar 2000 - Aug 2001Woodhouse Eaves, Leicestershire, Gb -
Human Resources Training ManagerPearl Assurance Aug 1995 - Mar 2001
Lee Gilbert Skills
Lee Gilbert Education Details
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Stanground College
Frequently Asked Questions about Lee Gilbert
What company does Lee Gilbert work for?
Lee Gilbert works for Nourish Care
What is Lee Gilbert's role at the current company?
Lee Gilbert's current role is CMO @ Nourish Care | Social Impact & Mission Driven.
What is Lee Gilbert's email address?
Lee Gilbert's email address is le****@****all.com
What is Lee Gilbert's direct phone number?
Lee Gilbert's direct phone number is +147874*****
What schools did Lee Gilbert attend?
Lee Gilbert attended Stanground College.
What are some of Lee Gilbert's interests?
Lee Gilbert has interest in Ppc, Ecommerce, Web Marketing, Marketing Plan, Seo, Email Marketing, Internet Marketing.
What skills is Lee Gilbert known for?
Lee Gilbert has skills like Seo, Web Design, Ppc, Copywriting, Article Marketing, Social Media, Conference Speaking, Consultancy, Email Marketing, Online Marketing, E Commerce, Internet Strategy.
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