Senior Director, Marketing Science
Current
Jul 2024 - Present
AeroLeads people directory · profile
Jae Lee Email & Phone Number
Senior Director, Marketing Science at OMD
at
OMD Canada
1 work email found
@omd.com
2 phones found area 604
LinkedIn matched
✓ Verified May 2026
4 data sources
Profile completeness 100%
Current company
Role
Senior Director, Marketing Science at OMD
Location
Toronto, Ontario, Canada
Company size
Who is Jae Lee? Overview
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Quick answer
Jae Lee is listed as Senior Director, Marketing Science at OMD at OMD Canada, a company with 170 employees, based in Toronto, Ontario, Canada. AeroLeads shows a work email signal at omd.com, phone signal with area code 604, and a matched LinkedIn profile for Jae Lee.
Jae Lee previously worked as Senior Director, Marketing Science at Omd Canada and Director, Marketing Science at Omd Canada. Jae Lee holds Bachelor Of Business Administration from British Columbia Institute Of Technology.
Company email context
Email format at OMD Canada
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{first}.{last}@omd.com
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Profile bio
About Jae Lee
Providing business outcomes through data solutions. Performance marketing and eCommerce background. Inclusion advocate.
Listed skills include Microsoft Excel, Market Research, Microsoft Access, Microsoft Project, and 46 others.
Current workplace
Jae Lee's current company
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12 roles · 12 years
Jae Lee work experience
A career timeline built from the work history available for this profile.
Director, Marketing Science
Solving business problems with data solutions through marketing consultancy. Manages teams that manage McDonald’s, PetSmart, Disney, and Auto accountscausal analysis, attribution, marketing mix modeling, martech enablement, measurement, growth mapping, incrementality testing, brand lift surveys, audience segmentation, data privacy
Nov 2022 - Jul 2024
Associate Director, Social
- Clients: McDonald’s, PetSmart
- Oversaw all brand and performance marketing for McDonald’s Canada (SEM and Paid Social)
- Oversaw eCommerce for PetSmart Canada
- Managed 6 direct reports for paid media
- Resolved underperforming ROAS from iOS 14
Sep 2021 - Nov 2022
Board Of Advisors, Bcit Chapter
Current- Our vision is to build an active community of self-driven leaders.
- Provides guidance and support for strategic planning and development
Sep 2017 - Present
Co-Founder, Bcit Chapter
Sep 2016 - Sep 2017
Senior Paid Performance Analyst
- goeasy is one of Canada’s Top 50 FinTechs and a Top 30 Performing Stock on the TSX (GSY) providing financial services through 400+ stores.
- Transitioned full-suite performance agency to in-house
- Worked with Business Intelligence, Risk Analytics, and Customer Care teams to lead acquisition strategies
- Decreased CPA (Cost Per Acquisition) by over 50% for largest market
- Broke all-time monthly records for CPA efficiency across largest markets including Quebec
- Increased net new customer volumes by 2X within 4 weeks of managing sales email channel
2020 - 2021
~1 yr
Ecommerce Manager
- HockeyShot is a leading hockey and sports equipment retailer targeting CAN, US and EU.
- Managed vendors and executed paid media campaigns
- Reversed two quarters of declining paid media conversions within 3 months
- Paid media achieved the highest all time quarterly revenue during Q4 2020
- 75% ROAS increase YoY
- Managed weekly sales email and creative projects’ briefs, delivery and deadlines
2019 - 2020
~1 yr
Marketing Manager
Optimized Webmedia is an agency specializing in driving sales through services that include Adwords, SEO, lead generation, social media optimization, web design and eCommercePromoted to Marketing Manager from DKIM Group
2017 - 2019
~2 yrs
Digital Marketer, Grimm'S Fine Foods
- Led all digital marketing strategies for a Western Canada household brand (TSX: PBH).
- Exceeded YoY targets for paid advertising conversions, website traffic and organic social media growth
- Led the largest multi-channel paid advertising campaign, exceeding conversion targets by 130%
- Automated analysis and cut report building time by 15%
- Ran AB tests and predictive analysis to recommend scalable paid advertising frameworks
- Monitored customer touch points in web analytics (Google Analytics)
2017 - 2019
~2 yrs
Digital Marketer, Mcsweeney'S Premium Jerky & Meat Snacks
- Led all eCommerce and digital marketing for multi-million dollar CPG brand with distributors that include Costco, Walmart, Sobeys and 7-Eleven
- Managed paid advertising and media buying (search, retargeting, display, rich media, programmatic, paid social, video)
- Applied customer segmentation, AB and multivariate testing to optimize conversions
- Identified and acquired high-value customer segments and complementary markets including a scalable audience of Online Gamers with $0.45 cost-per-acquisition
- Negotiated contracts and defined project scope and deliverables (SOWs)
2017 - 2019
~2 yrs
Social Media Optimization
- Applied targeted digital marketing strategies for brands in B2C and B2B industries
- Promoted to Marketing Manager at Optimized Webmedia Marketing
2015 - 2017
~2 yrs
Sales Coordinator
- Produced marketing promotional material and managed customer databases (CRM)
2014 - 2015
~1 yr
2 education records
Jae Lee education
Bachelor Of Business Administration
Certificate, Data Science
FAQ
Frequently asked questions about Jae Lee
Quick answers generated from the profile data available on this page.
What company does Jae Lee work for?
Jae Lee works for OMD Canada.
What is Jae Lee's role at OMD Canada?
Jae Lee is listed as Senior Director, Marketing Science at OMD at OMD Canada.
What is Jae Lee's email address?
AeroLeads has found 1 work email signal at @omd.com for Jae Lee at OMD Canada.
What is Jae Lee's phone number?
AeroLeads has found 2 phone signal(s) with area code 604 for Jae Lee at OMD Canada.
Where is Jae Lee based?
Jae Lee is based in Toronto, Ontario, Canada while working with OMD Canada.
What companies has Jae Lee worked for?
Jae Lee has worked for Omd Canada, Young Women In Business (Ywib), Goeasy Ltd., Hockeyshot, and Optimized Webmedia Marketing.
How can I contact Jae Lee?
You can use AeroLeads to view verified contact signals for Jae Lee at OMD Canada, including work email, phone, and LinkedIn data when available.
What schools did Jae Lee attend?
Jae Lee holds Bachelor Of Business Administration from British Columbia Institute Of Technology.
What skills is Jae Lee known for?
Jae Lee is listed with skills including Microsoft Excel, Market Research, Microsoft Access, Microsoft Project, Quantitative Research, Data Analysis, Web Analytics, and Social Media Marketing.
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