Kara Lee

Kara Lee Email and Phone Number

Brand and Digital Advertising Analyst @ Sensor Tower
New York, United States
Kara Lee's Location
Brooklyn, New York, United States, United States
About Kara Lee

Extensive experience in creating, designing, and executing digital and social marketing campaigns for Fortune 500 companies, utilizing the ability to think strategically, be insightful, and tell a story that converts data into actionable recommendations to ensure the broadest engagement for the world’s leading brands. Areas of expertise include: Developing social listening queries to gain insights into audience conversations about brand awareness and competitor markets.Implementing social analytics to evaluate campaign success, assess future trends, and provide recommendations and insights to senior leadership on client accounts. Designing and managing visual digital dashboards to dynamically display live data.

Kara Lee's Current Company Details
Sensor Tower

Sensor Tower

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Brand and Digital Advertising Analyst
New York, United States
Website:
sensortower.com
Employees:
363
Kara Lee Work Experience Details
  • Sensor Tower
    Brand And Digital Advertising Analyst
    Sensor Tower
    New York, United States
  • Sensor Tower
    Brand & Digital Advertising Analyst
    Sensor Tower Jul 2023 - Present
    San Francisco, California, Us
  • Condé Nast
    Global Brand Manager
    Condé Nast 2021 - 2023
    New York, Ny, Us
    Direct strategy, positioning, and governance across nine brands (The New Yorker, Vanity Fair, Wired, etc.) with unique tone and aesthetics, amplifying key value propositions and achieving brand, revenue, events, and commercial goals.Lead multiple global activations annually, promoting new global initiatives and expanding brand experiences, storytelling, consumer resonance, and revenue generation strategy.Collaborate with brand, design, and paid media teams to develop assets and messaging for brand partnerships, tentpole events, and product launches.
  • Condé Nast
    Creative Strategist
    Condé Nast Feb 2021 - Nov 2022
    New York, Ny, Us
    Partner with brand and internal teams for larger initiatives including high-profile events, new product launches, and time-sensitive campaigns. Collaborated with the paid digital team to establish goal-based initiatives, testing hypotheses, and report on performance to make optimizations. Analyzed trends and insights to inform messaging, audiences, and visuals for brand-specific creatives.Develop briefs for the design team to create engaging assets for brands including Architectural Digest, Vanity Fair, Vogue, and Bon Appetit for paid social, run-of-site, and programmatic placements.
  • The Marketing Arm
    Associate Director, Strategy
    The Marketing Arm Nov 2019 - Jul 2020
    Dallas, Texas, Us
    Drove collaboration across the account and creative teams for projects that spanned energy, consumer packaged goods, and healthcare industries. Transformed monthly reports from lengthy PowerPoint decks to dynamic Tableau dashboards. Built strategies for annual paid social media spend, monthly content calendars, and influencer-driven campaigns. Established performance benchmarks and worked to further motivate strategists within a high-performing team.
  • University Of Chicago Booth School Of Business
    Associate Director, Social Media
    University Of Chicago Booth School Of Business Sep 2016 - Nov 2019
    Chicago, Illinois, Us
    Created and implemented the launch of an evergreen content strategy that reflected the company’s branding which doubled the organic engagement rate on Booth's social media channels. Developed and implemented new social strategies to promote enterprise events throughout the year. Updated strategies resulted in a 150% increase in engagements and 200% increase in conversions. Received the Impact Award for being part of team that raised 12 million dollars during the annual alumni Reconnect weekend. Counseled 20 staff members on social media best practices.
  • Sprinklr
    Analyst, Product, & Community Manager
    Sprinklr 2012 - Aug 2016
    New York, Ny, Us
    Planned and executed campaigns that garnered 1 billion impressions across multiple social platforms and were featured on Facebook Insights IQ. Designed and built visual command centers to dynamically display live data for customers such as Apple, Dell, and McDonald’s. Researched, crafted, and refined social listening searches to provide insight for corporate campaigns and to identify influencers.
  • Out In Tech
    President And Board Member
    Out In Tech 2012 - 2016
    New York, New York, Us
    Led the volunteer Board of Directors of a non-profit organization that provides programs and services to empower 5,000 LGBT members in the technology industry.Created a structured educational program and mentorship opportunities for LGBT teens, to empower them to enter the tech industry. Established the inaugural all-day, Out In Tech summit for over 300 members.
  • Meetup
    Community Developer
    Meetup 2010 - 2012
    New York, Ny, Us
    Leveraged the Global Meetup Platform to create international events for 13 million members on one of the world’s largest online communities.Planned and coordinated community events to increase engagement and brand awareness.

Kara Lee Skills

Social Media Social Networking Digital Marketing Newsletters Community Management Social Media Measurement Content Management Facebook Social Media Strategist Strategy Photoshop Podcasting Content Strategy Wordpress Social Media Outreach Youtube Event Planning Community Development New Media Joomla Indesign Live Audio Recording And Editing Constant Contact Audacity Twitter Online Community Management Squarespace Rss Newsletter Design Adobe Photoshop Adobe Indesign Protools Pro Tools Leadership Data Analysis Social Listening Social Marketing Content Marketing Brand Awareness Social Analytics Tableau Spss

Kara Lee Education Details

  • Emerson College
    Emerson College
    Marketing And Advertising
  • Loyola University Chicago
    Loyola University Chicago
    Business Data Analytics

Frequently Asked Questions about Kara Lee

What company does Kara Lee work for?

Kara Lee works for Sensor Tower

What is Kara Lee's role at the current company?

Kara Lee's current role is Brand and Digital Advertising Analyst.

What is Kara Lee's email address?

Kara Lee's email address is ka****@****oth.edu

What is Kara Lee's direct phone number?

Kara Lee's direct phone number is +191793*****

What schools did Kara Lee attend?

Kara Lee attended Emerson College, Loyola University Chicago.

What are some of Kara Lee's interests?

Kara Lee has interest in Folk Music, Brand Awareness, Writing, Blogging, Project Management, Outreach, Social Media Management, Social Media, Reporting, Content Curation.

What skills is Kara Lee known for?

Kara Lee has skills like Social Media, Social Networking, Digital Marketing, Newsletters, Community Management, Social Media Measurement, Content Management, Facebook, Social Media Strategist, Strategy, Photoshop, Podcasting.

Who are Kara Lee's colleagues?

Kara Lee's colleagues are Berk Akman, Hüseyin Çötel, Henrik Fäctare, Anthony Bartolacci, Ivan Zabrovskiy, Yena You, Nicole Yershov.

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