Ecommerce Product Manager
Current-Successfully managed and reviewed the merchandise presentation on site, ensuring that categorization, imagery, badging, product knowledge, and pricing were accurate and met brand guidelines. Resulting in an increase in customer satisfaction and a decrease in customer complaints.-Consistently maintained the online store on a daily basis, executing the predefined merchandising strategies, resulting in a well-organized and easy-to-use online store that increased sales and improved customer satisfaction.-Managed and reviewed the digital campaign calendar to ensure that the merchandising story was consistent on site, including but not limited to ensuring that the copy, imagery, and pricing were accurate and adhered to brand guidelines resulting in a more effective and engaging digital marketing campaign.-Tracked inventory and communicated delays and shortages to mitigate business impact resulting in a more accurate and up-to-date inventory system that helped to ensure that customers could always find the products they wanted.-Visit competitor sites and attend product manager meetings to stay current with initiatives, trends, and opportunities helping to identify new ways to improve the online store and increase sales.