Leesa Eichberger

Leesa Eichberger Email and Phone Number

Chief Marketing and Brand Officer | Achieving Widespread Recognition Through Exceptional Marketing Campaigns | Mentor | Former RingCentral | Farmers Insurance | AT&T Wireless | Ogilvy & Mather @
Leesa Eichberger's Location
Los Angeles Metropolitan Area, United States, United States
Leesa Eichberger's Contact Details

Leesa Eichberger work email

Leesa Eichberger personal email

About Leesa Eichberger

From my earliest years in advertising to my recent experience guiding the success of global marketing organizations, I have brought my unique ability to identify patterns and resolve obstacles to everything I do. My passion lies in fostering a performance-oriented culture rooted in consumer insights and creative problem-solving, leading diverse teams to develop award-winning campaigns that drive lasting results. I have earned a reputation for maintaining a sense of calm during ambiguity, leading complex teams through challenging times while continuing to discover solutions to customer engagement and market growth. I find fulfillment in mentoring and developing talent. Core Strengths:► Brand Development & Positioning► Award-Winning Creative Strategy► Consumer Insights & Segment Penetration► Corporate Storytelling► Global Team LeadershipNational/global marketing strategy | Demand generation & acquisition | Award-winning advertising & creative | Media buying efficiency | Segmentation | Marketing strategy & leadership | Sales impact & financial results | Fiduciary responsibility | Multi-cultural marketing & expansion | Best-in-class event sponsorships | Go-to-market planning | Agency management & optimization | Retention initiatives | Creative and analytical acumen | Marketing communications | Omni-channel marketing programs | Professionally media trained#OpentoWork

Leesa Eichberger's Current Company Details
Halogen Operator Program

Halogen Operator Program

Chief Marketing and Brand Officer | Achieving Widespread Recognition Through Exceptional Marketing Campaigns | Mentor | Former RingCentral | Farmers Insurance | AT&T Wireless | Ogilvy & Mather
Leesa Eichberger Work Experience Details
  • Halogen Operator Program
    Operator
    Halogen Operator Program Jul 2024 - Present
    A program bringing together a dynamic and diverse group of best-in-class Operators with functional expertise from relevant industries to the Halogen Ventures portfolio company Founders.
  • Self-Employed
    Interim And Fractional Cmo / Strategic Advisor
    Self-Employed Jan 2021 - Present
    Experienced in public and private sectors, founder-led organizations, change management to drive profitable growth, organizational design, turnarounds, brand and awareness building, executive mentoring, agency management, advertising, creative, and media.Board of Advisors; Strategic Marketing Advisor - inGamba Tours (www.ingamba.pro)Strategic Advisor - Amped Kitchens (www.ampedkitchens.com)
  • Ringcentral
    Chief Brand Officer / Global Chief Marketing Officer (Interim)
    Ringcentral Jul 2021 - Aug 2023
    Belmont, Ca, Us
    Repositioned brand to improve awareness and consideration in commoditized UCaaS category. Oversaw organizational transformation of global team to drive profitable growth.
  • Farmers Insurance Group Of Companies
    Svp/Head Of Brand Marketing And Sponsorships
    Farmers Insurance Group Of Companies Jan 2016 - Apr 2020
    Woodland Hills, Ca, Us
    Led national marketing organization responsible for all brand marketing, advertising, media, sponsorships, creative services, and consumer communications. Oversaw strategy, execution, optimization and modernization of omni-channel media budget to overperform in hyper-competitive industry.
  • Jenny Craig
    Chief Marketing Officer
    Jenny Craig 2013 - 2014
    Carlsbad, Ca, Us
    Developed and executed overarching marketing strategy to drive growth for brand in turnaround, prior to sale to North Castle Partners. Led marketing team through ownership transition.
  • Vonage
    Vp Of Marketing
    Vonage 2009 - 2013
    Holmdel, New Jersey, Us
    Led marketing strategy and execution of all acquisition and retention strategies and initiatives. Included managing advertising, direct mail, digital, PR, social media, segmentation and multi-cultural programs.
  • Rauxa Direct/Rauxa Roja
    Account Supervisor
    Rauxa Direct/Rauxa Roja 2006 - 2007
    Irvine, California, Us
    Responsible for securing new business and growing existing accounts.
  • Helio
    Senior Director, Retail Marketing/Promotions
    Helio 2005 - 2006
    Developed retail marketing launch strategy, point-of-sale collateral fulfillment and tracking systems, company-store design, and promotions to launch brand and drive traffic for start-up wireless MVNO. Developed and managed co-op advertising program for retail partners, and trained channels on brand, promotions, merchandising, and all marketing initiatives. In partnership with sales team, secured national distribution through Fry’s and FYE.
  • Cingular Wireless (Now At&T Mobility)
    Executive Director Of National Marketing And Promotions
    Cingular Wireless (Now At&T Mobility) 1997 - 2005
    Dallas, Tx, Us
    Oversaw development of national promotions and offers for the country's largest wireless service provider. Previous roles included overseeing Los Angeles region's marketing department, overseeing west coast acquisition marketing, senior manager of marketing communications, and advertising manager.
  • Ogilvy & Mather
    Advertising Account Executive
    Ogilvy & Mather 1994 - 1997
    New York, Ny, Us
    Oversaw development of advertising for various clients including launch of Pacific Bell Mobile Services (now AT&T Mobility), GTE (now Verizon), IBM and others.

Leesa Eichberger Skills

Leadership Product Marketing Direct Marketing Marketing Management Mobile E Commerce Social Media Strategic Partnerships Online Marketing Brand Development Digital Strategy Retail Sales Market Planning Mobile Marketing Fiduciary Responsibility Digital Media Multi Cultural Marketing Competitive Analysis Digital Marketing Advertising Integrated Marketing Promotions Customer Relationship Management Strategic Planning Strategy Online Advertising Marketing Product Management Segmentation Go To Market Strategy Agency Management Social Media Marketing Project Planning Creative Direction Multi Channel Marketing Consumer Insights Email Marketing Customer Acquisition Management Professionally Media Trained Project Management Marketing Communications Marketing Strategy Analytics Mobile Devices Retail Marketing Selling

Leesa Eichberger Education Details

  • Ucla
    Ucla
    English/Communication
  • University Of Southern California
    University Of Southern California
    Management Development Program

Frequently Asked Questions about Leesa Eichberger

What company does Leesa Eichberger work for?

Leesa Eichberger works for Halogen Operator Program

What is Leesa Eichberger's role at the current company?

Leesa Eichberger's current role is Chief Marketing and Brand Officer | Achieving Widespread Recognition Through Exceptional Marketing Campaigns | Mentor | Former RingCentral | Farmers Insurance | AT&T Wireless | Ogilvy & Mather.

What is Leesa Eichberger's email address?

Leesa Eichberger's email address is le****@****hoo.com

What is Leesa Eichberger's direct phone number?

Leesa Eichberger's direct phone number is +130390*****

What schools did Leesa Eichberger attend?

Leesa Eichberger attended Ucla, University Of Southern California.

What skills is Leesa Eichberger known for?

Leesa Eichberger has skills like Leadership, Product Marketing, Direct Marketing, Marketing Management, Mobile, E Commerce, Social Media, Strategic Partnerships, Online Marketing, Brand Development, Digital Strategy, Retail.

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