- Managed 10+ headphone projects, overseeing the entire product life-cycle from conception to its launch- Successfully launched two brand new headsets within 6 months (WH500/WH950NB)- Conduct ongoing market research and competitive analysis to gather in-depth knowledge - Communicate product vision, roadmap, GTM, and releases to sales, marketing, and leadership teams- Collaborate with the Marketing and Sales team to define key messaging, positioning, benefits… Show more - Managed 10+ headphone projects, overseeing the entire product life-cycle from conception to its launch- Successfully launched two brand new headsets within 6 months (WH500/WH950NB)- Conduct ongoing market research and competitive analysis to gather in-depth knowledge - Communicate product vision, roadmap, GTM, and releases to sales, marketing, and leadership teams- Collaborate with the Marketing and Sales team to define key messaging, positioning, benefits, target customers, etc. Show less

- Developed audio products, specializing in true wireless headphones and headsets across various categories such as Lifestyle, Sport, Gaming, Communicate, and Wellness.- Led the design team and collaborated with the segment team to plan and provide full product proposals that meet sales/market/clients' needs- Generated market research, data studies, and competitor analysis to create 1-2 year product roadmap strategies and plans- Standardized the product design process… Show more - Developed audio products, specializing in true wireless headphones and headsets across various categories such as Lifestyle, Sport, Gaming, Communicate, and Wellness.- Led the design team and collaborated with the segment team to plan and provide full product proposals that meet sales/market/clients' needs- Generated market research, data studies, and competitor analysis to create 1-2 year product roadmap strategies and plans- Standardized the product design process and workflow for the project team and created client communicable document templates (CMF/Packaging/Compliance) to improve 3Nod headphones SBU efficiency Show less

- Designed JBL Professional IRX Loud Speaker Series & DSi 2.0 Amplifier Series, providingnew design solutions for Crown amplifier- Collaborated with designers to build up Professional Solution design guidelines/languagefor each brand- Analyzed and created new design solutions for Crown amplifiers, including removable grillsand interface/button design- Standardized CMF solutions to define different product market positions

- Member of 2017 Shenzhen Philips Innovation Day.- Participated in the “HUE” user experience workshop and 2019 design trend and strategy discussion.- Cooperated with the functional team to develop concept models with their latest technology.

- Processed market trend research, case analysis, and client communication.- Participated in the whole product development process. (Idea development, user research, sketch, branding, 3D modeling, and prototyping)

- Provided 3D modeling/printing knowledge to customers and help them to build it.- Assisted the instructor to organize lectures and deliver lecture information to members.- Manage the social media platform and was in charge of graphic design for all the events.