Danny Thompson Email & Phone Number

Alabaster, Al, Us

United States

-Spearheaded strategy and content for a multi-channel marketing campaign around HB2962 in Illinois. -Concepted and developed an AI powered platform to write fully optimized job ads for recruiters based on their copied and pasted job descriptions from clients, making it easier for everyone to create higher- performing ads and improve apply rates- Worked as part of recruiter taskforce to create a Recruiting Strategy Guude to help recruiters develop, implement and track efforts for each client/ job -Worked as part of Recruiter Taskforce to create Best-Practice SOPs for recruiters.-Developed a process for writing compelling Job Ads based on candidates' wants, not our needs. Applies improve on average 300% when new framework is used.-Plan and implement a recruitment marketing and employer branding strategy to attract high-quality applicants-Track, measure and report on campaign results-Oversee company’s career site and suggest improvements-Create engaging job descriptions-Identify the tactics and platforms that will be most effective in reaching a specified target audience-Create and implement strategies for building a talent network/talent community-Be a champion of our brand voice and how we talk to an about candidates and Teammates-Communicate regularly with leadership and the field to get a clear view of company’s hiring needs and organizational goals-Work closely with the field to develop creative ways for addressing recruitment challenges-Recognizing and advertising the main causes of why workers stick with our organization and allure applicants.-Planning and implementing an employer branding strategy and recruitment marketing to attract qualified candidates.

Birmingham, Alabama, United States

-Compiled detailed info from SMEs into a coherent, compelling narrative to help create Onin's first comprehensive Recruiter Training program. - Worked with multiple departments and business units to create individual Brandscripts, providing unity and clarity for internal and external communications. -Maintain brand voice across company sales, marketing and communications channels-Oversee content and strategy across all social media platforms-Creative concepting and copy for sales, marketing and social media materials-Facilitate sales and marketing communication for nearly 130 Onin branches in 21 states. -Facilitate recruiting communications across social media platforms and job boards.-Ensure brand voice is consistent throughout a comprehensive new recruiter training platform. -Other dutuies as required

United States

Marketing and Corporate Communications - tapping the reach and scope of social media to increase the effectiveness of traditional marketing, advertising, PR and training.-Providing concepting and copy on a freelance basis for a wide range of clients, including several small to mid-size agencies -Currently work with multiple agencies as well as individual clients -Traditional print and broadcast experience, as well as online, SEO, network marketing, blogging, and guerrilla marketing experience -Judged the 2006-2007 ADDY Awards for the Pensacola Bay Area AdFed -Writer, b5Media’s www.BusinessAndBlogging.com until they changed formats in 2008 and discontinued blo

Hoover, Alabama, United States

Oversee execution of Merchandising and product display for every product in the storeManage the day-to-day activities of a 10- person teamEnsure all products and collateral are set to the vendors' expectationsOrganize and oversee seasonal and/ or promotional transitions within departments and individual product linesConstruction and installation of POP and promotional displaysConduct HR, inventory and OSHA/ Safety functions as needed.Partner with vendor reps to ensure the integrity of merchandising falls in-line with the vendors overall marketing goals and standards.

Alabaster, Alabama

-Launching our 6th publication, Alabama Active-Developed editorial focus and promotion strategy-Lead sales effort to advertisers As editor and digital director:-Improved the look and editorial of 5 magazines-Led the initiative to take 5 magazines digital-Led strategic review of active properties, killing two underperforming magazines to free up resources for the three healthy magazines, and for launching 3 new books-Helped streamline and organize operations for the company, which had grown rapidly from two magazines to 5, and from 3 employees to 12-Developed and launched websites for 5 magazines-Developed social media and content strategy for 5 magazines-Introduced formal strategy and creative concepting techniques to in-house ad development for advertisers-Judged 2014 -2015 Mobile/Mississippi Gulf Coast ADDY Awards

Montgomery, Al

-Concepted and crafted marketing messages for clients-Responsible for overseeing production of broadcast media spots (radio, TV)-Explored the possibility of establishing a Copperwing office in Birmingham-Work from this year earned almost 20 awards, bringing the count up to 70+

Montgomery, Al

-Concepted and crafted marketing messages for more than 30 clients-Experience copywriting in all media for many industries, including residential and commercial real estate, foodservice, hospitality, travel and tourism, retail, education, construction, legal, insurance, manufacturing and not-for-profit-In 3 years, received more than 50 awards for creativity and excellence in advertising and business communications, including ADDYs for best of show (2), copywriter of the year and fourteen golds; a gold award from the Montgomery Area Business Communicators and a Silver Microphone Award for a radio spot which ranked #2 nationally (1st ever national award for LWT) 1998

3 1/2 years with little sleep, averaging a promotion about every 6 months. I learned a lot about running a business. And even more about making coffee.

My first job, and still one of the best, believe it or not. RTM set an example for a positive attitude toward HR and employee development that it surprisingly absent from much of corporate America. Having HR problems? Give RTM a call and ask for some pointers.